Tweet tweet using twitter for library marketing and outreach
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Tweet Tweet : Using Twitter for Library Marketing and Outreach. Jaleh Fazelian Islamic Studies & South Asian Studies Librarian Washington University in St. Louis @ WUSTLlibraries @ jaleh_f #bnc12. What we will cover:. How @WUSTLlibraries got started Best practices Outreach Initiatives

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Tweet Tweet : Using Twitter for Library Marketing and Outreach

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Tweet tweet using twitter for library marketing and outreach

Tweet Tweet: Using Twitter for Library Marketing and Outreach

Jaleh Fazelian

Islamic Studies & South Asian Studies Librarian

Washington University in St. Louis

@WUSTLlibraries

@jaleh_f

#bnc12


What we will cover

What we will cover:

  • How @WUSTLlibraries got started

  • Best practices

  • Outreach Initiatives

  • Questions


A bit of history

A bit of History


@wustllibraries twitter team

@WUSTLlibraries Twitter Team

Lauren Todd (/ltr) Jaleh Fazelian (/jf) Makiba Foster (/mf) Azusa Tanaka (/ak)

Jason Miller (/jm) Jim Hone (/jh) Brian Vetruba (/bv)


Branding

Branding


Branding and managing

Branding and Managing

  • Shared email account

  • Press Releases and Photos

  • Monthly meetings

  • Budget line


Marketing

Marketing


Managing twitter hootsuite

Managing Twitter: Hootsuite


Url shorteners

URL Shorteners


Url shorteners other statistics

URL Shorteners & Other Statistics


Url shorteners other statistics1

URL Shorteners & Other Statistics


Our initial failure

Our Initial Failure


Twitter 201 social movements

Twitter 201: Social Movements


Twitter 201 photography images

Twitter 201: Photography & Images


Twitter 201 professional development

Twitter 201: Professional Development

(And Answer)


Twitter and marketing

Twitter and Marketing


Tweet up

Tweet Up


Iteach 2012

Iteach 2012


Foursquare

FourSquare


Foursquare1

Foursquare


Wustlassembly

#WUSTLassembly

  • Partnership with Assembly Series coordinator


Informal partnerships aka retweets

Informal Partnerships (aka Retweets)


Upcoming outreach initiatives

Upcoming Outreach Initiatives

  • Fine Amnesty

    • Up to $15 fine removal for any overdue book or other fees from WUSTL libraries

  • New Class

    • Twitter and Philanthropy


Conclusion

Conclusion

Fail Whale Pale Ale / Brian Cook / CC BY-NC 2.0


Questions

Questions?

3/366: "There are years that ask questions and years that answer." ~ Zora Neale Hurston ~/ theunquietlibrarian/ CC BY-NC 2.0


Contact

Contact

  • Jaleh Fazelian

    • [email protected]

    • @jaleh_f

    • @WUSTLlibraries

    • http://libguides.wustl.edu/twitter101

    • http://libguides.wustl.edu/twitter201


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