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Internet Issues. On-line Consumer Spending by Product 2002-2004. Category 2002 2003 2004 PCs 7.6 8.9 9.8 Peripherals 2.3 2.6 2.7 Software 2.6 3.0 3.3 electronics 2.1 2.6 3.3 books 2.8 3.2 3.5 music 0.8 0.8 1.1.

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On line consumer spending by product 2002 2004
On-line Consumer Spending by Product 2002-2004

Category 2002 2003 2004

PCs 7.6 8.9 9.8

Peripherals 2.3 2.6 2.7

Software 2.6 3.0 3.3

electronics 2.1 2.6 3.3

books 2.8 3.2 3.5

music 0.8 0.8 1.1


Consumer spending
Consumer spending

videos 0.9 1.2 1.5

movie tickets 0.3 0.4 0.5

apparel 4.8 6.2 7.5

footwear 0.8 1.0 1.3

grocery 1.1 1.7 2.4

flowers 0.8 1.0 1.2

housewares 1.1 1.9 2.9


Most visited blogs
Most Visited Blogs

Name unique visitors (thou)

Blogger 20,870

MySpace blogs 14,371

MSN spaces 10,098

Six Apart sites 9,115

Xanga 7,947


Blogs continued
Blogs continued

Technorati 4,538

Yahoo! 360 3,920

Blogthings 3,418

Gawker Media 2,607

TV Squad 2,136


Kids on line
Kids On-line

all boys girls

Online in last 30 days 59 56.3 61.8

Everyday on-line 8.1 7.6 8.7

Online games 42.6 40 45.4

School 23.1 20.8 25.5

Email 10.5 7.6 13.6

IM 6.5 5.6 7.4


Kids continued
Kids continued

Chat rooms 2.6 2.7 2.5

Games last 30 days 84.2 89.3 78.7

Games every day 20.3 28.9 11.1


Top 15 countries in internet usage
Top 15 countries in internet usage

U.S. 18.3%

China 11.1

Japan 8.0

India 4.7

Germany 4.3

UK 3.3

South Korea 3.1


Countries continued
Countries continued

Italy 2.7

France 2.7

Brazil 2.4

Russia 2.2

Canada 2.0

Indonesia 1.7

Mexico 1.6

Spain 1.5


Top countries continued
Top countries continued

Top 15 total 69.4 percent of world


Top ten scams
Top Ten Scams

Avg loss

  • Auctions 1,155

  • General Merchandise 2,528

  • Nigerian Money Offers 6,937

  • Fake Checks 4,361

  • Lotteries 2,919

  • Phishing 612


Scams continued
Scams continued

  • Advance Fee Loans 1,426

  • Adult services 504

  • Work at home plans 1,785

  • Internet access services 1,262


Scams continued ages of people
Scams continued (ages of people)

  • 19 and under 3%

  • 20-29 25%

  • 30-39 25%

  • 40-49 23%

  • 50-59 16%

  • 60-69 5%

  • 70+ 3%


Methods of contact by crooks
Methods of Contact by Crooks

  • Web sites 75%

  • Email 25%


Top locations of victims
Top Locations of Victims

  • Hawaii

  • North Dakota

  • Nevada

  • New Hampshire

  • District of Columbia

    • Relative to state population


Location of crooks
Location of Crooks

  • Outside US/Canada 37%

  • California 9%

  • New York 7%

  • Florida 6%

  • Texas 4%

  • Canada & Illinois 3%


Languages of public sites
Languages of Public Sites

  • English 72%

  • German 7%

  • Japanese 6%

  • Spanish 3%

  • French 3%

  • Italian 2%

  • Dutch 2%


Growth 1998 2002
Growth (1998-2002)

  • Number of web sites

    • 1998 2,851,000

    • 2002 9,040,000

  • Types of site

    • Public

      • 1998 1,457,000

      • 2002 3,080,000

    • Private

      • 1998 315,000

      • 2002 2,489,000


Global traffic
Global Traffic

Index Resp time Loss

Asia 48 380 (ms) 19%

Australia 64 201 0%

Europe 53 161 15%

N. America 46 67 16%

S. America 60 168 7%


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