Presentation Transcript

1. D.C. VeritasWeek 8: Partners
2. Business Model Canvas Build relationship with city engineers and council members Understand customer, influencers, motivations, problems, competitors Form partnerships for maximum reach Submit bids for city RFPs Environmental, bird, wildlife groups (regulations, publicity) City councils (new regulations, permits). Light manufacturers, installers to package product/services Electricians, contractors, light maintenance for additional workforce Retrofit wind turbine for street and highway lamps. Use competitive, local, renewable energy, strong green symbol Diversify energy portfolio, Fast payback than alternatives. 5 year maintenance and warranty After 5 years, service charge Utility to manage after warranty expiration Extended warranty option Cities Utilities County – State Level Cheap manufacturing process- Intellectual property $1.5 MM of capital to start manufacturing and distribution for year 1 and 2 Endorsements by environmental groups, city consortiums for renewable energy, public utilities, city council planning department Direct sales to the city or utility, and forming long term relationship for maintenance and replacements. Cost-driven model to provide inexpensive, quality product Manufacturing costs and customer acquisition costs. May consider in-house leasing option, if upfront costs is large obstacle for customer and sufficient funding obtained. Asset sales and service calls Leasing and PPA? (under review)
3. Updated Business Plan Canvas Build relationship with city engineers and council members Understand customer, influencers, motivations, problems, competitors Form partnerships for maximum reach Submit bids for city RFPs Environmental, bird, wildlife groups City councils (new regulations, permits). Light manufacturers, Installers/maintainers Research Labs Turbine Certifiers Retrofit wind turbine for street and highway lamps. Use competitive, local, renewable energy, strong green symbol Diversify energy portfolio, Fast payback than alternatives. 5 year maintenance and warranty After 5 years, service charge Utility to manage after warranty expiration Extended warranty option Cities Utilities County – State Level Cheap manufacturing process- Intellectual property $1.5 MM of capital to start manufacturing and distribution for year 1 and 2 Endorsements by environmental groups, city consortiums for renewable energy, public utilities, city council planning department Direct sales to the city or utility, and forming long term relationship for maintenance and replacements. Cost-driven model to provide inexpensive, quality product Manufacturing costs and customer acquisition costs. May consider in-house leasing option, if upfront costs is large obstacle for customer and sufficient funding obtained. Asset sales and service calls Leasing and PPA (Future)
4. Overview of the week Timeline Updated Financial Numbers Talked with Partners Talked with More Cities
5. Timeline: 0 – 6 month Product Design Pilot Location Government Grant / Loan Regulatory Barriers Exit Criteria: Have loans and develop MVP
6. Timeline: 6 – 12 month First Manufacture (1-10 units) Certification Testing the product Testing Wind Data Exit Criteria: Complete testing and Pilot installation
7. Timeline: 12 – 18 month Manufactures partners (e.g. inverter) Early Adopter Cities (3-6 cities) Review Pilot Experience Testing Results Exit Criteria: Pilot success and final design
8. Timeline: 1.5 – 2.5 year Installation - O&M partners Closing early adopter sales Certification approval Exit Criteria: Certification and first sale
9. Timeline: 2.5 – 4 year Multiple sales Costumer Care Start looking PPA and Leasing Exit Criteria: Breakeven
10. Financial Numbers Breakeven on year 4 Small scale business over the first 5 yrs Year 5 sale: 15-20 million Follow the sales trends in wind and PV
11. Partners Installers Less Overhead Revenue and increased number of products Quality/Liability $1000 Certification Credibility Advancement of green tech. Long turnover High cost – highly variable Government and Research Labs Credibility and testing facilities Want to promote tech Ownership and Public Knowledge Cost of proposals
12. New Cities (Update) Mariposa, Tx Eco-school Demo site for sustainability Want to pilot Sundance, Ut Ski resort is interested Large energy budget Green minded Rapid City, SD Engineering concerns Worried about power budget Large up front cost is problem
13. QUESTIONS ?
14. Appendix #1