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March 2012

Presentation for Ipsos clients. i:Omnibus Europe Focus on Hungary. March 2012. Summary. i:Omnibus: The International Online Omnibus of Ipsos Sample and Method Types of questions Deliverables Pricing & timing Booking. i:Omnibus - The International Online Omnibus of Ipsos.

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March 2012

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  1. Presentation for Ipsos clients i:Omnibus Europe Focuson Hungary March 2012

  2. Summary • i:Omnibus: The International Online Omnibus of Ipsos • Sample and Method • Types of questions • Deliverables • Pricing & timing • Booking

  3. i:Omnibus- The International Online Omnibus of Ipsos

  4. i:Omnibus: The International Online Omnibus of Ipsos • The Ipsos Interactive Services’ (IIS) i:Omnibus combines the benefits of an omnibus methodology with the speed of online research. • Ability to employ multimedia techniques such as video playback, audio playback and on-screen imaging. • 1000 adults nationally representative at weekly basis (or twice a week in some countries – not available yet in Hungary). • Access to a large volume of suplimentary demographic information. • Sample from the Ipsos Access Panels Online. • Large coverage: • Belgium, France, Germany, Italy, Netherlands, Spain, Sweden, UK. • Hungary, Poland, Russia, Turkey. • Canada, USA.

  5. Sample & Method

  6. Sample & wave – European countries

  7. Sample & wave – North America

  8. Types of questions

  9. Type of Questions

  10. Type of Questions – Examples (1)

  11. Type of Questions – Examples (2)

  12. Deliverables

  13. Deliverables • Standard delivery for all countries: • ASCII file (with weight factor), Datamap, listings file (weighted + unweighted) • One data set per country • Delivery format upon request: • SPSS data file • One data file per country • Weight factor included • Labels from Confirmit 13

  14. Pricing and timing

  15. Pricing by group of countries • The price depends on the Field country: • Field country Tier1: France, UK, Germany • Field country Tier2: Italy, Spain, Sweden, Belgium, Netherlands • Field country Tier3: Hungary, Poland, Russia, Turkey

  16. Price of i:Omnibus in Hungary* *prices of data file without analysis

  17. Timings • The timings above are valid for single country projects. • For multi country studies, specific timings need to be agreed, please contact Ipsos in advance. *EBD: End of Business Day

  18. Booking

  19. Hungary: Ipsos team coordinates bookingi:Omnibus waves • One team coordinates the i:Omnibus waves within Ipsos Hungary Zsuzsanna Völgyi Róbert Pintér • This team manages the quotation process. • They define topics priorities if subjects conflict in booking process. • They coordinate the wave with researchers: material preparation, results reception.

  20. i:Omnibus- Booking • Please give the following elements when booking: • The number of questions • The field countries • The date when Ipsos will receive the materials • Coding request • Deliverables type • Need for analysis • Request will be handled by Zsuzsanna Völgyi together with Róbert Pintér. zsuzsanna.volgyi@ipsos.com

  21. i:Omnibus- Booking process If in the same country, in the same wave, we have the same subject category for 2 different competitive brands, Ipsosapplies the first come, first servedrule. If the maximum number of question units per wave is reached (see below) ourclient will be re-scheduledaccording to a future wave convenient for our client. Ipsosconsiders as a week, the standard week (e.g. week 24, starting on Monday, the 11thof June to Sunday, the 17thof June 2012)

  22. Thank you!

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