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Modelling in Product Design: Explore, Test, and Create

Learn about the different types of modelling in product design, from low-fidelity sketch modelling to high-fidelity rapid prototyping. Discover how these techniques can help you explore ideas, test functionality, and create innovative designs. Join us at Swansea College of Art UWTSD, one of the top universities in the UK for art and design. Don't miss our upcoming open days!

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Modelling in Product Design: Explore, Test, and Create

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  1. @ProductDesignSwanseaCollegeofArtUWTSD #discoverproductdesign UK top16 forArt &Design MattArcher 01.10.18

  2. Welcome to one of the UK’s BestUniversities "Welsh universities have had a strong year, with the University of Wales Trinity Saint David, also featuring in the top five for student satisfaction with the quality of teaching, after a rise of 11 places on this league table measure thisyear. The spectacular performance has helped it jump 15 placesoverall.” Alastair McCall EditorofTheTimesandSundayTimesGoodUniversityGuide The Times & The Sunday Times, Good University Guide 2019, 23 September2018

  3. 5th in UK for Student Satisfaction with Quality ofTeaching 16th in UK for Art &Design 8th in UK for Fashion & Textiles 11th in UK for Design & Crafts 20th in UK forArt 4th in the UK for course &lecturers 6th in the UK for student support 6th in the UK forpostgraduate 11th in the UK for university of theyear 4th in the UK for tuition in small groups 7th in the UK for Academic Experience 10th in the UK for high-qualitystaff 4th in the UK for Assessment & Feedback 11th in the UK for Academic Support 20th in the UK for Teaching &Learning

  4. SA1 Swansea Waterfront InnovationQuarter Swansea ArtsQuarter Swansea BusinessCampus

  5. Modelling in ProductDesign

  6. Product Design =iterative research process Modelling =simulation ‘looks like’ or ‘works like’ TEST MAKE EVALUATE DESIGN CONCEPT IDEATION BRIEF SPECIFICATION DETAIL DEVELOPMENT IMPLEMENT PRODUCTION OPPORTUNITY IDENTIFICATION

  7. ModellingTypes: HighFidelity Rapid Prototyping Virtual Modelling Appearance Models ExperiencePrototyping Paper Prototyping Empathy Modelling Bodystorming Quick & Dirty Prototypes Mock-Ups SketchModelling LowFidelity CONCEPT IDEATION BRIEF SPECIFICATION DETAIL DEVELOPMENT IMPLEMENT PRODUCTION OPPORTUNITY IDENTIFICATION

  8. Sketch ModellingLoFi • LIFE SIZE orSCALE • 3D EXPLORATION OF EMBRYONICIDEAS • EVALUATE AESTHETICS | ERGONOMICS | FUNCTION | USABILITY | CONFIGURATION • EXPLORE IDEAS, PROBLEM SOLVE ANDCAPTURE IDEATION PHASE

  9. Mock-UpsLoFi • LIFESIZE • PRACTICAL TESTING OFIDEAS • EVALUATE FORM | FUNCTION | ERGONOMICS • PROOF OF PRINCIPLE[PoP]

  10. Quick & Dirty PrototypingLoFi • LIFESIZE • COMMUNICATION OF IDEAS AND CONCEPTSWITH OTHERS • EVALUATE BASIC FORMAT | USE • ROUGH & READY TO SPEED UP DESIGNPROCESS

  11. BodystormingLoFi • ENACTMENT • SUPPORT IDEATION AND EMPATHYMODELLING • EVALUATE SOCIAL & SPATIAL SCENARIOS | BEHAVIOUR | USER EXPERIENCE(UX) • LOWCOST‘PROPS’ cargocollective.com

  12. Empathy ModellingLoFi • LIFE LIKE orACTUAL • SIMULATE USER CAPABILITIES (PHYSICAL orCOGNITIVE) • EVALUATE USABILITY | USER EXPERIENCE(UX) • INCLUSIVE DESIGN – OLDER or DISABLEDUSERS

  13. Paper PrototypingLoFi > HiFi • LIFESIZE • TESTING USABILITY OF HUMAN-COMPUTER-PRODUCTINTERFACE • EVALUATE LOGIC | LAYOUT | TASKEFFECTIVENESS • LOW COST PAPER or DIGITAL [e.g.POWERPOINT]

  14. Experience PrototypingLoFi > HiFi • LIFESIZE • TESTING USER EXPERIENCE OF ENGAGEMENT WITH PRODUCT | SERVICE • EVALUATE INTERACTION | USABILITY | USER EXPERIENCE(UX) • UNCOVER UN-ANTICIPATED ISSUES OR USERNEEDS ‘VEEER’-CopenhagenInstituteofInteractionDesign

  15. Virtual ModellingHiFi • LIFESIZE • ACCURATE REPRESENTATION OF AESTHETIC AND FUNCTIONALFEATURES • EVALUATE APPEARANCE | PERFORMANCE | MANUFACTURING • RENDER, ANIMATE, VR, CHECK INTERFERENCE, MOULD/KINEMATIC/HEAT/STRESSANALYSIS

  16. Rapid PrototypingHiFi • LIFESIZE • CONCEPT MODELLING AND ACCURATE AESTHETIC AND FUNCTIONALPROTOTYPES • EVALUATE ALL ASPECTS OF DESIGNSPECIFICATION • DIVERSE RANGE OF PROCESSES AND MATERIALS / DESKTOP >INDUSTRIAL PRODUCTION

  17. Appearance ModelsHiFi • LIFE SIZE orSCALE • SIMULATE AESTHETIC QUALITIES(NON-FUNCTIONING) • EVALUATE AESTHETICS | FORM | FEEL | USERRESPONSE • COMMUNICATION | MARKETING | EXHIBITION

  18. Appearance ModelsHiFi • LIFE SIZE orSCALE • SIMULATE AESTHETIC QUALITIES(NON-FUNCTIONING) • EVALUATE AESTHETICS | FORM | FEEL | USERRESPONSE • COMMUNICATION | MARKETING | EXHIBITION

  19. “failoftentosucceedsooner”DavidKelleyIDEO o KEIRA GWYNNE – ‘SCALLOP’ byR82

  20. “failoftentosucceedsooner”DavidKelleyIDEO o KEIRA GWYNNE – ‘SCALLOP’ byR82

  21. “failoftentosucceedsooner”DavidKelleyIDEO o KEIRA GWYNNE – ‘SCALLOP’ byR82

  22. Usefulreferences • makezine.com • instructables.com • PORTFOLIOSKILLS:ProductDesign[publishedbyLaurenceKing.com/buyonAmazon.com]

  23. Swansea Open DayDates • 3 November2018 • 1 December2018 • 9 February2019 • 22 June2019

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