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With consumers spending more and more digital media time on mobile apps, it becomes essential for websites to deliver optimal user experience. The trends in website and web application development keep changing from time to time. Your business website must meet the latest trends and customer expectations to accomplish higher conversion rate and drive online sales.
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REASONS WHY YOU SHOULD GO FOR BUSINESS WEBSITE REDESIGN
With consumers spending more and more digital media time on mobile apps, it becomes essential for websites to deliver optimal user experience. The trends in website and web application development keep changing from time to time. Your business website must meet the latest trends and customer expectations to accomplish higher conversion rate and drive online sales. The website also needs to deliver optimal user experience across various devices – computers, smartphones and tablets – to keep visitors engaged and convert them into customers. You must consider redesigning the website to make it user-friendly and deliver user experience across varying devices. Also, website redesign will help your business to acquire new customers and drive sales.
Customers spend more digital media time on apps Reasons Why You Must Redesign Your Business Website without Any Delay A large percentage of web traffic nowadays comes from mobile devices. Most customers nowadays access websites and web stores on their smartphones and tablets. But they spend most of their digital media time on mobile apps. Hence, it becomes essential for you to make the website deliver richer user experience across computers and mobile devices. Your website redesign strategy can focus on responsive web design to make the website accessible and look good on varying devices with a single code base. Also, you can test the redesigned websites across browsers, devices, platforms, and networks to determine the measures required for improving its user experience and engagement.
Customers abandon slow websites While ranking websites, Google uses loading speed as a key search engine. Also, most visitors nowadays abandon websites that take more than three seconds to load. Hence, the loading speed of your business website will impact its user experience as well as search engine ranking. You can opt for website redesign to make the website load faster and prevent user abandonment. While redesigning the website, developers will increase its loading speed by implementing caching, optimizing images, compressing website resources, reducing number of server requests, and using content delivery networks (CDNs). Also, they will use a number of tools to measure the website’s loading speed across devices.
The website needs latest tools, plugins and APIs Often developers use web frameworks to simplify and accelerate custom website development. Also, they use various plugins and application programming interfaces (APIs) to enhance the website’s functionality, performance, and interoperability. But tech companies and communities keep upgrading these plug-ins and APIs regularly. Likewise, certain open source plugins and extensions become obsolete due to lack of constant support. Hence, your website must use the most recent version of third-party tools and get rid of the obsolete tools to remain functional and deliver richer user experience. While redesigning the business website, developers will upgrade the third-party tools and replace the obsolete tools.
