Dreams only become reality when we put our minds to them
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Dreams only become reality when we put our minds to them. Queen Latifah. Research . The Racecourse Development, David Wilson 1500 homes and apartments Completed over 10 years Established in 1958 House builder of the year 2011 . Ideas. My vision.

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Presentation Transcript

Research
Research

  • The Racecourse Development, David Wilson

  • 1500 homes and apartments

  • Completed over 10 years

  • Established in 1958

  • House builder of the year 2011



My vision
My vision

  • A different fresh view on house promotion

  • Make a film for that appeals to a number of audiences

  • Relatable

  • Creative


Overview
Overview

  • A promotional film for David Wilson

  • Filmed in The Racecourse, Newbury

  • Xander at 3 stages in his life: a child, a young adult and a gentleman


Act one
Act One

  • Xander aged 11

  • Xander is at a race meeting with his Dad

  • Blurred edges to give the affect of memories

  • Filmed on steady cam/ camera rig

  • Filmed at Newbury Racecourse


Act two
Act Two

  • Xander aged 20

  • Xander watches the house being built

  • He enquires about it

  • Xander hasn’t got the finance for it and doesn’t want anyone else to have it


Act three
Act Three

  • Xander is in his late forties

  • Xander is living in the house he watched get built

  • He thinks back to the first race meeting


Unique selling point
Unique Selling Point

  • A promotional film with documentary elements and creative flare

  • Focusing on clients not the house.



Equipment
Equipment

  • Camera (Canon 60D)

  • Tripod

  • SD Card(s)

  • Shoulder rig/Steady cam

  • Microphone



Soundtrack
Soundtrack

All of Me – John Legend

Love in the Future (2013)

Columbia


Thank you

Thank you

Any questions?


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