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2010 FIFA World Cup

2010 FIFA World Cup. Current Event 499 Elton Zak Holt, Nicholas Sackman , Michael Corrigan. Basics. Basics. June 11 th -July 11 th 32 Nations. The Plus Side. FIFA provides large financial backing Economic Boost Defend SA’s economy from downturn Unification of white/black communities

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2010 FIFA World Cup

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  1. 2010 FIFA World Cup

    Current Event 499 Elton Zak Holt, Nicholas Sackman, Michael Corrigan
  2. Basics
  3. Basics June 11th-July 11th 32 Nations
  4. The Plus Side FIFA provides large financial backing Economic Boost Defend SA’s economy from downturn Unification of white/black communities Job Creation SA paid $4.54 billion
  5. Key Issues
  6. Key Issues Global Recession Threat of crime/violence Poor infrastructure (transportation, skilled workers) Can’t sell remaining 10% tickets
  7. Nutella
  8. Nutella A major brand in Germany as well as throughout Europe that people eat for breakfast. Has capitalized on the World Cup by integrating itself with the national team and players. So when people eat Nutella they think of fussball and feel a connection to their favorite players. German national team has a contract with Nutella.
  9. Promotions
  10. Promotions Free TV’s if National Team wins. “4th Star Campaign”
  11. Deutschland
  12. Deutschland Mid Summer Nights Dream Movie National Songs: dass sich was dreht Oliver Pocher – Schwarz und weiß : commedian 54 74 90 2010
  13. Sources Cited Kelkel, Ben (Personal Interview, May, 10th, 2010) http://www.der-vierte-stern-fuer-deutschland.de/ (May 10th , 2010) http://www.mediamarkt.de/ (May 10th , 2010) http://www.youtube.com/watch?v=gosJRIPbw7k (May 10th , 2010) http://www.youtube.com/watch?v=hd4oF4dZg9Q (May 10th , 2010) http://www.youtube.com/watch?v=qFK8QHvJ-NQ&feature=related (May 10th , 2010) http://www.youtube.com/watch?v=tsDctWyBfZ4 (May 10th , 2010)
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