1 / 6

The Soul of SEO - Authority, Build & Connect

To ensure a steady stream of visitors on your website, you need to make sure that it stays at the top of search engine page results. This can be achieved by applying various types of SEO tactics that can make your SEO Gold Coast campaign a success.

michalbrns
Download Presentation

The Soul of SEO - Authority, Build & Connect

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. The Soul of SEO - Authority, Build & Connect StraightUp Marketing

  2. Do you know that organic search results are responsible for generating more than 60% traffic for websites? Optimise your website if you want a steady stream of visitors and want it to rank high in search engines. Hire a SEO Gold Coast based expert who can help you to understand the insights of SEO and can deliver excellent results for your SEO Gold Coast campaign. Google keeps updating Panda and Penguin on regular basis. These updates help Google to improve search results by determining a good web page and understanding the content on pages. One of the best ways to create a high search ranking website is by implementing the ABCs (Authority, Build and Connect) of SEO.

  3. Authority • Authority can be defined as a measure taken by search engine to determine the value of your website and its content. Authority plays a major role in search rankings because almost all the search engines assume that the best answers to search queries are provided by authority websites. • By becoming a trusted expert and resource for consumers, your website can gain authority online. Your experience, expertise in producing high quality content and links to your content contribute greatly in increasing your online authority.

  4. Build • Apart from considering the content of your website, search engines also take into account how your site and pages are built. In search engine rankings technical optimisation is an important factor for your website. Websites rank higher which have a straightforward linking structure, clear architecture, mobile-friendly, Meta tags and load at a faster rate. • Ensure that your website code is not bloated and is squeaky clean because pages with a higher content-to-code ratio that load quickly are rewarded by all the search engines. By using JavaScript and CSS outside of the page, you can minimise inline HTML coding as this helps in keeping each page as slim as possible.

  5. Connect • Another important factor in website ranking is that how well your website is linked to other websites on the internet. Your site’s authority will increase if it has quality back links from other websites having good authority. Higher search rankings often correlate with links from social media sites, but to a lesser degree. • Ensure that your readers’ find it easy to share your content and this can be achieved by providing social media buttons on every page, post, email and press release.

  6. Thank You Straight Up Marketing

More Related