Engaging: Champagne on a Beer Budget . Jennifer Santos Department of Recreational Sports Assistant Director of Marketing & Business Development. The Situation. Needed to Replace Old Event On Site & Online Winter / Dead Week Grow Fan Base – Through Engaging Content.
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Department of Recreational Sports
Assistant Director of Marketing & Business Development
How we did it cont’
What they said…
"An hour or two of lifting weights is the most therapeutic experience I know. I can bundle my stress and frustrations into the explosive force needed to lift free weights. At the end of a routine, all my frustration has been spent and I'm stress-free.”
“My footie pajamas!!"
"My vast collection of Ken and Barbie Dolls"
"Tumblr, writing, reading a funny book"
"Puppies! Puppies everywhere! So many puppies. I love puppies."