5 Trends for Trade Show Marketing in 2020

1. 5 Trends for Trade Show Marketing in 2020

2. If you’re a business owner or marketer who’s serious about maximizing its ROI, then you need to have a presence at industry trade shows as well. It’s all in the statistics—when it comes to efficiency, 85% of B2B marketers and salespeople say that trade shows. www.metropolismedia.co.in

3. This is because they bring a host of vendors together under one roof also. Moreover, 91% of attendees say that being at a trade show impacts their buying decisions as well. That’s what happens when your main target audience shops in real time. www.metropolismedia.co.in

4. But there are more fundamental reasons that trade shows in Indoor Branding in Punjab and Outdoor Branding in Punjab. It’s because exhibiting is a great way to engage an audience, and advancing technology means the landscape of trade shows changes with each passing year. www.metropolismedia.co.in

5. Marketers have more tools at their disposal to engage their targets. Here are some emerge in Outdoor Branding in Punjab trends that are revolutionizing trade shows that marketers need to be aware of in Indoor Branding in Punjab. www.metropolismedia.co.in

6. Customer-centric design Starting with the aforementioned fundamentals, first impressions are everything out there. You want your booth or display to make an impact on attendees instantly and fast. But today that’s not just about having a flashy design—you want it to appeal to the potential customer’s emotions and imagination as well. www.metropolismedia.co.in

7. Everything about the booth design should be intuitive in different ways. Every element should work together to facilitate a common goal: making it clear to the potential customer how your product or service will benefit or help their business. www.metropolismedia.co.in

8. Ultimately, the trend is moving towards a “human-centric” booth experience based. So, you should cease thinking in terms of square footage and the numbers of demo stations as well. Instead ask yourself if the experience is comfortable to visitors. Are there engagement interactives that speak to the visitors and enhance the overall experience also? www.metropolismedia.co.in

9. Multi-sensory experiences Playing off the first trend, business owners and marketers are realizing that they aren’t limited to engaging visitors merely by sights and sounds also. There aremain five senses in total, and it’s time that trade-show marketers appealed to all of them. The goal is to get people connecting with your brand. www.metropolismedia.co.in

10. So it’s smart for trade show marketers to avoid monotonous presentations in favour of unique lighting design, touch-panel interfaces, gamification, interactive displays, and many more. To this end, consider embedding and dispensing attractive scents to capture the attention of visitors passing by your booth as well. www.metropolismedia.co.in

11. Focus on comfort For too long marketers have focused almost exclusively on how to wow trade-show visitors that they’ve forgotten the one thing that appeals to everyone regardless of demographic: comfort as well. Consider that it can be exhausting spending all day at a trade-show, and most folks want a brief respite from all that walking time. www.metropolismedia.co.in

12. Exhibitors who implement lounge areas are finding success at getting people into their booth and having them stay there for extended periods of time as well. This is a perfect opportunity for the floor staff to give the visitors their sales pitch for Indoor Branding in Punjab and Outdoor Branding in Punjab. www.metropolismedia.co.in

13. Contact Us Address: 100-102 Gurdev Nagar, State: Punjab Pin Code- 140603 City: Zirakpur Mohali Call Us: 9803037707 Email Us: pawan@metropolismedia.co.in Website: www.metropolismedia.co.in