Medallion taxicab service improvement project overview
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Medallion Taxicab Service Improvement Project Overview. Project Goals. To Improve the Riding & Driving Experience through: More Payment Options (Credit & Debit Cards) Communicating Useful Information to: Passengers (Passenger Information Monitor) Drivers (Text Messaging)

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Medallion taxicab service improvement project overview
Medallion Taxicab Service Improvement Project Overview


Project goals
Project Goals

  • To Improve the Riding & Driving Experience through:

    • More Payment Options (Credit & Debit Cards)

    • Communicating Useful Information to:

      • Passengers (Passenger Information Monitor)

      • Drivers (Text Messaging)

        ─ Policymaking & Operational Efficiency

        (Data Collection)


Payment options
Payment Options

Provide Riders with Options for Payment:

Credit & Debit Cards

  • Integration with PIM & Trip Data

  • Maximize Payment Options

  • Keep Fees Reasonable


Data collection
Data Collection

Enhance Policymaking & Operational Efficiency:

  • Implement Vehicle Location Technology

  • Capture Trip Sheet and Other Data

  • Provide Real-Time Access to Information


Automated trip sheet data collection
Automated Trip-Sheet Data Collection

Driver ID and Shift Information

Format of Payment Credit & Debit, orCash

End of Trip

Location and Time

# ofTrips

Toll Information

# ofPassengers

Start of Trip Location and Time

Final Fare


Communicating with drivers text messaging
Communicating With Drivers (Text Messaging)

  • Recovery of Lost Property

  • Taxicab Efficiency

    (Business Opportunities + Passenger Needs)

  • Traffic Related Information

  • Emergency Communication


Communicating with passengers pims
Communicating With Passengers (PIMs)

  • Map

  • “Off Button”

  • TLC - Specific Information

  • Public Service Announcements

  • Other Information “useful” to the Passenger

  • Passenger Surveys

  • Credit/Debit Card Transaction



Implementation process
Implementation Process

Policy Considerations - Stakeholders

  • TLC/New York City

  • Cab Owners

  • Cab Drivers

  • Riding Public


Tlc nyc
TLC/NYC

  • Data Collection

  • Informed Policy Making

  • “Backend” Integration Cost

  • Control – Cab Accountability


Cab owners cab drivers
Cab Owners & Cab Drivers

Expenses

  • Upfront Cost

  • Transaction Fees

  • Other Reoccurring Costs


Riding public
Riding Public

Enhanced Service

  • Payment Options

  • More Efficient Service

  • Demand Availability

  • Options Useful Information


Specifications vs procurement
Specifications vs. Procurement

Specifications

  • More Difficult to Integrate

  • Uncontrolled Number of Vendors

  • Higher Cost – Individual Cab Owners


Tlc procurement on behalf of cab industry
TLC Procurement on Behalf of Cab Industry

  • Integrate all 4 Enhancements Into a Single Solution

  • Buying Power of Entire Cab Fleet

  • Keep Passenger Experience Similar


How

Innovative Procurement –

NYC Procurement Policy Board Rules

  • Procurement Method Not Specifically Approved Under the PPB Rules

  • Requires Oversight Approval


WHY

  • TLC Limiting the Number of Vendors

  • Created the Market

  • Two Step Process – TLC Qualifies the Vendors and Cab Owners Choose from Authorized Vendors

  • Zero Dollar Contract to City


Implementation steps
Implementation Steps

  • Request for Information

  • Inter-Agency Steering Committee

  • Vendor Information Exchange Conference

  • Request for Proposals

  • Evaluation of Proposals

  • Contract Award

  • Acceptance Testing

  • Notice to Proceed


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