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The Unbundling of Higher Education

The Unbundling of Higher Education. Jeff Selingo February 22, 2012. Keys Ingredients to Disruption . Hubris. Unwilling to hear opposing viewpoints. Skepticism of anything new. the newspaper industry had all three. how disruption killed one major revenue stream.

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The Unbundling of Higher Education

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  1. The Unbundling of Higher Education Jeff Selingo February 22, 2012

  2. Keys Ingredients to Disruption Hubris Unwilling to hear opposing viewpoints Skepticism of anything new

  3. the newspaper industry had all three

  4. how disruption killed one major revenue stream

  5. the newspaper industry is not alone

  6. “The only really necessary people in the publishing process now are the writer and the reader. Everyone who stands between those two has both risk and opportunity” -Larry Kirshbaum Head of Amazon’s NY Publishing Unit

  7. is higher education next?

  8. 2000-2009

  9. record enrollments Source: U.S. Education Department

  10. the great credential race Source: U.S. Education Department

  11. and rising prices Source: The College Board

  12. students were willing to go any college and… pay almost anything for a degree. why?

  13. The degree premium. Employers want more education. Source: The College Board

  14. Lots of college grads on unemployment line… but worse for high-school graduates. Unemployment Rates Among Individuals Ages 25 and Older, by Education Level, 1992–2009 Source: The College Board

  15. 2008 a shifting paradigm in debate over the cost of college…

  16. Enough is enough: families could no longer use their homes as ATM Source: Pew Research Center

  17. a shift from simply talking about price to asking about value

  18. What am I paying for? A question where colleges and public disagree Source: Pew Research Center/The Chronicle

  19. how/what will I learn? will I get a job? will I make enough money to pay off my debt?

  20. what is college?

  21. bundle of services that results in an education with internal and external value

  22. key question: what are the less tangible aspects that define your college experience that can’t be easily be replaced by fragmented, simplified services on the Internet?

  23. The Coming Disruption Most at Risk Lower level and core course The network The credential Least at Risk The “experience” Maturing students The student/professor

  24. Then: student services Now: academic rigor

  25. 2000-2009 a lost decade?

  26. the guiding questions what’s your ambition? where to play? how to win? what actions will enable you? how do you drive change?

  27. Jeff Selingo jeff@selingo.com Twitter: @jselingo jeffselingo.com

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