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Social Media in Advising

Social Media in Advising. Cricket Bonnetaud OASES, Academic Advisor Laiko Quintero University Advising Center, Academic Advisor. Introduction. To identify the various platforms of social media/technology being used in academic advising.

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Social Media in Advising

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  1. Social Media in Advising Cricket Bonnetaud OASES, Academic Advisor Laiko Quintero University Advising Center, Academic Advisor

  2. Introduction • To identify the various platforms of social media/technology being used in academic advising. • “…time spent on social networking websites was correlated with indices of student engagement.” (Heiberger & Harper, 2008)

  3. Advising & Goals • Advising- Developmental and/or Prescriptive? • Academic advising is a collaborative relationship between a student and an academic advisor. • intent of this collaboration is to assist the student in the development of meaningful educational goals that are consistent with personal and interests, values, and abilities. • A systematic process based on a close student-advisor relationship intended to aid students in achieving educational, career, and personal goals through the use of the full range of institutional and community resources. • http://www.nacada.ksu.edu/clearinghouse/Research_Related/definitions.htm

  4. Advising Mission • UNC Charlotte Advising Mission • To assist students in achieving their educational and lifelong learning goals, through an interactive and educational partnership.

  5. Current Advisor Usage (2/2013 UNC Charlotte AAIT) • What forms of social media do you currently use with students? • Facebook, Youtube, Twitter, Google plus, and LinkedIn • What types of social media have your students asked you to use? • Facebook, LinkedIn, Skype, Twitter, and Text Message • What forms of social media would you like to incorporate with students? • LinkedIn, Facebook, live chat, text message, and Apps (cellphone and tablets)

  6. Advisor Challenges/ Concerns of Social Media • Confidentiality • No time to manage these tools • Security & personal issues • Boundaries • Keep information up to date/consistency • How to use it effectively • Used more for marketing programs/ events

  7. Types of Advising Technology

  8. NinerAdvisor • NC State Virtual Advising

  9. Generational Differences & Learning Styles • Silent Generation (1927-1945) • Parents of baby boomers, Loyal (to country and job), respect authority, served in WWII, grew up during the great depression • Baby Boomers (1946-1964) • Work centric, independent, goal orientated, competitive, came of age during great social changes • Generation X (1965-1980) • Latch key kids, first generation to grow up with computers, flexible with employment, value work-life balance • Millennial Generation (1981-1995) • Sheltered, special, everyone gets a trophy, confident, team-oriented, conventional, pressured, achieving, & multi-tasking

  10. Best Practices in Higher Education • Student Development Theory • Intellectual and Ethical Development, Perry (1968) • Interpersonal Knowing, Baxter Magolda (1992) • Learning Styles, Kolb (1981) • Interpersonal development of students, staff & faculty (technology pedagogy), Chickering ( 1969 ) • Andragogy/ Meet students where they are, Knowles (1970) • Do no harm

  11. Challenges • FERPA • Regulates the sharing of students medical information, social security numbers, and grades • Applies only to information in possession of the institution • Comments on grades should not be made public • Children under 18 years old should get parent’s permission to post publicly • Security • (password/log-in credentials) • Lack of control • Students may help each other with academic advising

  12. Benefits • Low cost • Efficient • Flexible • Accessible • Secured access • Autonomy-> Interdependence • Technology skill development (Students & Advisors) • Professional & personal development (Students & Advisors)

  13. Conclusions • Social media helps to establish rapport • Accessible and convenient, & cost effective • Helps student to be proactive in their education • Required skill in higher education (for both student and faculty/ staff) • Professional development- world of work • Questions????

  14. Thank You for attending!

  15. References • Alexander, B. Social networking in higher education. Social Networking in Higher Education. p.197-201. • Barnes, K., Marateo, R., & Ferris, P. Teaching and learning with the net generation. Found online Dec. 16, 2011 at www.innovateonline.info/index.php?view=article&id=382. • Kittelson, L. (2009). Millennials, modules, and meaningful advising. University of Minnesota Duluth. • Orlando, J. ( 2011 ). FERPA and social media. Faculty focus. Retrieved from: http://www.facultyfocus.com/articles/teaching-with-technology-articles/ferpa-and-social-media/ • Rice, A. (2011). Students push their facebook use further into course work. The Chronicle of Higher Education, posted in Educause 2011, Social Networking.

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