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Monster Showerhead Softrong Company Introduction PowerPoint PPT Presentation


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Monster Showerhead Softrong Company Introduction. A revolution in spray technology! The new frontier of water conservation technology! A pioneering company developing eco-friendly, low carbon emission products. . Company Introduction. 1. Company Overview 2. Company History

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Monster Showerhead Softrong Company Introduction

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Monster showerhead softrong company introduction

Monster ShowerheadSoftrongCompany Introduction

A revolution in spray technology!

The new frontier of water conservation technology!

A pioneering company developing eco-friendly, low carbon emission products.


Monster showerhead softrong company introduction

Company

Introduction

1. Company Overview

2. Company History

3. Organization

4. Company Certifications & Intellectual Property Rights 5. Softrong’s Registered Patents

6. Softrong’s Registrations and Certifications

7. Legal Stability of Domestic Patents – Preventing Risk of Patent Infringements

8. Legal Stability of International Patents

9. List of Major Supplied Clients

10. Softrong in the Press


Monster showerhead softrong company introduction

1. Company Overview

Softrong

Jang-Woo Lee

244-28 Seokwon Building 3rd Fl.,

Gwangjang-dong, Gwangjin-gu, Seoul, Korea

Manufacture & Sales of Softrong MonsterShowerheads

Tel) 82-2-453-3110 Fax) 82-2-453-6115

www.softrong.co.kr

Company Name

CEO

Address

Area of Business

Contact Info

WEBSITE


Monster showerhead softrong company introduction

2. Company History

2013

04 _ Japan Patent registration for “Water Spray Plate”(No.5254496)

04 _ Renewal of Environment-friendly certification acquired from

the Republic of Korea’s Ministry of Environment

03 _ The 1st shipment was on board to SLI LANKA & New Zealand

03 _ Japan Patent registration for “Water Spray Plate and Water Saving Shower Using the Same” (No.5226806)

03 _ New product(SH-60) launching

02 _ Product launching for GS Shop Home Shopping


Monster showerhead softrong company introduction

2. Company History

11_ Product launching scheduled for GS and CJ Home

Shopping

09_ Product launching for Lotte and NS Home Shopping

09 _ Launched new version for Kitchen(SKJ-50&SKC-50)

09 _ The 1st shipment was on board to Brazil

08 _ Product launching for Hyundai Home Shopping

06 _ Company name changed to Softrong Co., Ltd.

Transition to incorporation.

06 _ Conclusion of sales contracts with 3 country of South

America

06 _ Conclusion of sales contracts with the Canada, the UK

& the France

04 _ Supply contract for apartments in Uganda, Africa

03 _ Patent registration for “Showerhead (body system)”

2012

2011

10 _ Acquisition of CSA certification in Canada

05 _ “Patent registration for the “Clover Hole Spray

Nozzle Plate”

2010

10 _ 2010 Participation in the Green Growth Exposition

06 _ Individual patent applications submitted in China,

U.S.A., Europe and Japan

04 _ Conclusion of contract for nationwide sales rights

with Recon Continental Energy Co., Ltd.

02 _ Individual patent application submitted in China

2009

03 _ Environment-friendly certification acquired from

the Republic of Korea’s Ministry of Environment

01 _ ISO9001, ISO14001 certifications

10 _ Patent registration for the “water conservation

showerhead spray nozzle plate”

03 _ PCT international application

2008

06 _ Company name changed to Recon Korea

03 _ Supply and installation Softrong water conservation

showerheads in the Facilities Management Corporation

of Dongjak-gu District, setting a new precedent in Korea

11 _ Launching of Softrong water conservation

showerhead products to supply to major hotels

in Alberta, Canada for guestrooms

10 _ Patent registration for the “Spray nozzle plate with

adjustable spray angles”

08 _ Participation in the MBC Construction Exposition

2008이전

2007. 03 _ Began development of water conservationshowerheadrelated products

2006. 12 _ Establishment of Etienne


Monster showerhead softrong company introduction

3. Organization

SoftrongOrganization

  • Operation of the customer

  • satisfaction center

  • Implementation of special projects

  • Handling inquiries on large-quantity

  • purchases

  • New productdevelopment

  • New business development

  • Quality management

  • Customer

  • SupportTeam

  • R&D

  • Center

  • Identifying & recruiting business

  • partners

  • Development of overseas agencies

  • Pioneering new markets

  • Open market

  • Internet shopping malls

  • SNS business

  • Home shopping networks

  • Overseas

  • DistributionBusiness

  • Division

  • Domestic

  • Distribution Business

  • Division


Monster showerhead softrong company introduction

4. Company Certifications & Intellectual Property Rights

Category

Registration / Application

Title

Registration/Patent Application No.


Monster showerhead softrong company introduction

5. Softrong’s Registered Patents

Softrong currently holds 4 patents related to spray nozzle plates,and our company’s intellectual property is internationally protected through overseas patent applications.

  • Water conservingshowerhead

  • spray nozzle plate

  • Spray nozzle platewith adjustable spray angles

  • Spray nozzle plate

  • Spray nozzle plate

Patent No.

10-0867486

Patent No.

10-0922634

Patent No.

10-1036156

Patent No.

10-1132596


Monster showerhead softrong company introduction

5. Softrong’s Registered Patents

Japan Patent

  • Water Spray Plate and Water Saving Shower Using the Same

  • Water Spray Plate

Patent No.

10-0867486

Patent No.

10-0922634


Monster showerhead softrong company introduction

6. Softrongregistrations and certifications

Softrong registered trademarks and design registrations

Various certifications and test reports


Monster showerhead softrong company introduction

7. Legal stability of domestic patents

Patent application

technology

Spray nozzle plate with

adjustable spray direction

Maximum legal stability

Extensive range of patent rights

Very few competing technologies

Research has been conducted into pre-existing showerheads of any potential competitors, focusing on identifying showerheads in which the water spray holes are created in the form of clover shapes or quadrangles with one inverted side and arranged in water spray groups with installed with mesh filters.

No other technology was found to exist using clover-shaped or inverted quadrangle spray holes.


Monster showerhead softrong company introduction

8. Legal stability of international patents

Industrial Utility

Novelty and Inventive Step

The invention specified in the independent claim articles, namely article 1 and article 7, consists of spray holes with adjustable direction and as such differs from the invention specified in the above reference document D1. This difference is not specified in any other reference documents, and is not self-evident to individuals with common knowledge.

Therefore, the claims submitted in article 1 and article 7 constitute a novelty and inventive step. (PCT article 33 paragraphs (2) and (3))

The invention specified in claim articles 2 and 6, which are subordinate to claim article 1, and also specified in claim articles 8 and 12, which are subordinate to claim article 7,is significantly different from the invention specified in the above reference document D1,and this cited difference is not specified in any other reference document, and is not self-evident to individuals with common knowledge. (PCT article 33 paragraphs (2) and (3))

The invention specified in claim articles 1 and 12 can be used for industrial purposes. (PCT Article 33(4))

Main emphasis on the international research report on PCT applications


Monster showerhead softrong company introduction

9. Major Supplied Clients

Softrong’s Monster Showerheads is

a global product beloved by clients worldwide.

GLOBAL

Overseas Supplied Clients

Domestic Supplied Clients

  • Korea District Heating Corporation

  • BucheonPolytech II College Dormitory

  • DaewoongInstitute for Management Development

  • JongnoSchool in Yongin

  • DongnamInstitute of Radiological and Medical

  • Sciences in Busan(Cancer Center)

  • KoriNuclear Power Headquarters (Korea Hydro and

  • Nuclear Power Co., Ltd. Headquarters)

  • 4 Cultural Centers of the Facilities Management Cor

  • porationof Dongjak-guDistrict

  • Samsung Electricity Busan Site Female Dorm

  • Youngnam University Dorm

  • Doosan Seokkwan We’ve

  • Clark Angeles Palace Hotel in the Philippines

  • Rainbow Hotel in Alberta, Canada

  • Conclusion of supply contract for apartments in Uganda,

  • Africa (10,000 sets)

  • Conclusion of supply contract with three South American

  • countries (Brazil, Paraguay, Argentina), with expected

  • annual sales of 10,000 sets or more

  • Canada/England exclusive Contract

  • SriLanka/Newzealand exclusive contract

KOREA

SOFTRONG


Monster showerhead softrong company introduction

10. Softrong in the Press

Softrong’s Monster Showerheads have been highlighted the press for its environmental friendly innovations.


Monster showerhead softrong company introduction

Products and Technology

1. Monster ShowerheadSoftrong

2. Product Types

3. Product Composition

4. Worldwide Patent! Micro-holespray nozzle plate

5. Front / back image of the micro-holespray nozzle plate6. Types of spray nozzle plates and special beneficial features


Monster showerhead softrong company introduction

1. Monster ShowerheadSoftrong


Monster showerhead softrong company introduction

2. Product Types

Item No.

SH-50

SH-50

SS-50

SKC-50

SKJ-50

Softrong’sshowerheads are available in a line of diverse products customized

for the bathroom and the kitchen.


Monster showerhead softrong company introduction

3. Product Components

Showerhead for the kitchen

Easy Access for Washing and Cleaning

The net connected to the interior of the main head body filters microscopic impurities contained in the water, and this additional filtering purifies the water to offer even greater cleansing effects.

The majority of other kitchen showerheads in the market have heads that are fixed in assembly, making it impossible to clean. Softrong kitchen heads enable easy one-touch disassembly so that users can conveniently clean the head of any pollutants and impurities that may accumulate over the course of long term usage, such as water impurities and fungi.


Monster showerhead softrong company introduction

3. Product Components

Showerhead for the Bathroom

  • Design registered showerhead

  • Fine micro filter (fiber material)

  • Our fine micro filter imported from Europe prevents internal pollution and can be easily cleaned.

  • Ergonomic design

  • Our ergonomic design with elegant curves maximizes convenience when using the showerhead.

  • 264micro holes

  • The spray nozzle plate is made of SUS (Steel Use Stainless) material, ensuring semi-permanent usage, and the microscopic holes (0.23~0.26mm) have the property of increasing the water pressure , enabling the shower water to be directed in a straight spray out from the nozzle plate.


Monster showerhead softrong company introduction

4. Globally Patented! Micro-hole spray nozzle plate

Globally Patented! A Revolution in Spray Technology! Micro-hole format spray nozzle plate

The benefits of Softrongincluding increased water pressure, water conservation effects, and negative ion benefits are the result of the

core technology embodied in our micro-hole format spray nozzle plate.

Unlike the holes of spray nozzle from other companies that are circular or triangular, our nozzles have been created with ultra-precision holes

in clover, heart or polygon form that are arranged optimally to enable the instant internal pressure within the showerheadto reach 250%

or more higher than pre-existing water conservation showerheads.

This cutting edge scientific technology is protected under our global patent application.

  • Heart-shaped holes

  • The unique properties of the microscopic holes (0.23~0.26mm) shaped as quadrangles one inverted side increase the water pressure, diagonally ejecting the water from the spray nozzle plate and also enabling the user to adjust the direction of the spray. The holes also finely shatter the water particles to maximize the generation of beneficial negative ions.

  • Clover-shaped holes

  • The unique properties of the microscopic holes (0.23~0.26mm) shaped as hexagons with three inverted sides increase the water pressure, ejecting the shower water in a straight spray, and shatters the water particles into a finer spray than heart shaped holes to maximize the generation of beneficial negative ions.


Monster showerhead softrong company introduction

5. Front and back images of the micro-hole spray nozzle plate

Back view of the spray nozzle plate–specially design holes unique in the global market

Frontal view of the spray nozzle plate

- micro-holes

The back of the plate is equipped with specially designed holes (in heart and clover shapes), which merge together 5~7 powerful streams of sprayed water, thereby increasing water pressure while shattering water particles to maximize beneficial negative ions. The plate enables the water to emit natural negative ions at a level 250 times higher than the level of ions near waterfalls, ensuring the most pleasurable showering experience.

The spray nozzle plate is made of SUS(Steel Use Stainless) material, ensuring semi-permanent long-lasting usage. The microscopic holes (0.23~0.26mm) eject shower water with powerful pressure but with relatively gentle sensations, offering optimal skin cleansing and massage effects.


Monster showerhead softrong company introduction

6. Types of spray nozzle plates and special beneficial features

Bathroom (Handheld type)

Bathroom (fixed type)

The shapes and arrangements of the holes in the spray nozzle plate are customized according to the usage purpose to feature a variety of water dispersion or concentration effects, making our product applicable to a wide variety of industrial purposes.

Water Pressure Low

Large Q’ty of discharged water

Conserve water but not much

  • Middle Level

Water Pressure HigeSmall Q’ty of discharged waterConserve water very much


Monster showerhead softrong company introduction

The Unique

Benefits

1. Powerfully increased water pressure

2. Water conservation effects

3. Technological comparison

4. Generation of natural negative ions and massage benefits

5. Convenient usage based on standardized specifications

6. An economic product ensuring long-lasting usage


Monster showerhead softrong company introduction

1. Powerfully increased water pressure

Frustrating showers

2.5 times stronger increased water pressure!

The micro-sized holes enable the shower to maintain a water pressure of 2.4kgf/cm² even in facilities with low water pressure, and sprays are emitted from across the entire nozzle plate to ensure effective cleansing using a small quantity of water.

Incredible water pressure!

Water pressure may differ by floor level even within the

same apartment building. The amazing Softrong showerhead has been developed

for the benefit of all those users who have been frustrated by weak sprays in the shower!

The frustration experienced by users under weak sprayswhen a shower that should take 10 minutes lasts 20

minutes, 30 minutes …

The micro-sized holes featured in the Softrong showerhead maintains water pressure of 2.4kgf/㎠even

under low pressure conditions and emits sprays across the entire nozzle plate, ensuring effective

cleansing with even a small quantity of water.


Monster showerhead softrong company introduction

2. Water conservation effects

Conserve water to save on heating and water bills !

Example of reduced utilities costsfor hot water usage

Softrong’s exclusively patented product that represents a completely innovative approach to water conservation!

Our spray nozzle plates feature microscopically designed hole shapes that reduce water discharge and have the effect of

conserving 60% of water.

Water conservation test

The following is an example of a utilities bill reduced at a commercial venue by conserving hot water usage. Decreasing water discharge is an extremely effective means to reducing the cost of utilities.

Under identical conditions, lifting the showerhead resulted in increased water pressure but 60% less water discharge.


Monster showerhead softrong company introduction

3. Technological comparison

Category

Softrong

spray nozzle plate

Ordinaryshowerheads

Showerhead

by other companies


Monster showerhead softrong company introduction

4. Generation of natural negative ions and massage benefits

Leonard Effect

Massage benefits &

showers enhancing well-beingwith negative ions!

The water emitted through our specially designed holes are sprayed through nozzle plate which maximizes the shattering of water particles, which results in generating natural negative ions at a level equivalent to 200 times the level of negative ions emitted near waterfalls.

The gentle yet powerful shower sprays facilitate blood circulation, stimulate the scalp, and help maintain the elasticity of skin.

Gentle yet powerful massage!

Specially designed holes (in heart or clover shapes) that are unique in the global market have the function of merging the water into 5~7 powerful sprays, increasing the cleansing effect and directly stimulating the scalp and skin to ensure a pleasurable shower experience.

It is also referred to as the waterfall effect. The potential energy that is generated when water falls from a high location is converted into electrical energy which has an effect on the water molecules, resulting in negative ions.

The spray nozzle plates on Softrong showerheads utilizes this Leonard effect at a level exceeding natural conditions, by maximizing the shattering of water sprays and water droplets to generate negative ions at a level 200 times higher than found near waterfalls (480.000/cc).

Well-being shower experience!

The greatest feature of Softrong is the ability to generate natural negative ions at a level 200 times more powerful than natural waterfalls (using the Leonard effect) and to offer a powerful mist shower spray that ensures a gentle (water softening effect) yet optimal cleansing experience.


Monster showerhead softrong company introduction

5. Convenient usage based on standardized specifications

Handheld type

Easy replacement

Cobra type

Easy replacement / installation for everyone!

Softrong showerheads have been designed to maximize user convenience by using standardized specifications and by

enabling easy replacement of the showerhead by hand without any special equipment. Users can rely on our trustworthy

1 year warranty.

The cobra-type head can be turned and disassembled by hand for easy replacement.

Turn the installed Softrong showerhead as

shown in the image to easily disassemble the head for ultra-

convenient replacement.

With the connecting hose in a

fixed position, hold and turn the head section for replacement.


Monster showerhead softrong company introduction

6. An economic product ensuring long-lasting usage

What is a micro fine filter?

Replacing the micro fine filter

Long lasting usage with one purchase!

Softrong showerheads contain highly durable plastic micro fine filters, with a convenient system enabling users to easily

disassemble the showerhead by turning the head and clean out any impurities, etc. This design ensures long-lasting usage

with one purchase, maximizing value for customers.

The head opens and disassembles.

Turn in a counter-clockwise direction to open the head

Separate the silicon ring from the body of the showerhead.

The internal filters of the majority of other showerheads available in the market are made of felt-type fabric that collect impurities over the course of long use and are difficult to clean, which necessitates the replacement of the entire showerhead.

By contrast, Softrong’s internal filter is a plastic dual filter made using ultrasonic deposition, which can be cleaned of any impurities, ensuring economic, long-term usage.

The inner filter is easily removed by hand. Remove the filter and begin cleaning. The spray nozzle plate can also be cleaned under flowing water.

  • Turn the head clockwise, in the opposite direction from when separating, to reassemble the head.

After cleaning, slip the filter into place inside and replace the silicon ring into the Softrong rounding hole.


Monster showerhead softrong company introduction

Thank you


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