Allison Casey. National Renewable Energy Laboratory. Social Media at EERE. Topics. EERE’s approach to social media Implementation roadmap Energy Savers Blog Other social media efforts Talking to management. EERE Web Enterprise. 10 Programs 6 Offices EnergySavers.gov
National Renewable Energy Laboratory
Social Media at EERE
Collaborate onWhat is Social Media?
The tools that allow individuals, groups, and organizations to…
Adapted from Forrester Research
Increase and sustain interest in and enthusiasm for energy efficiency and renewable energy technologies, with the ultimate goal of technology adoption and energy efficient behaviors.
Bring forward voices and faces
Reinforce EERE as federal govt. authority on ee/re technologies
Listen to, start, and join conversations
To start: No content will be placed in external social media channels unless it already exists on the EERE Web site.
Adapted from Jacob Morgan.
Other blogs and Web sites