Digital Signage as Communication: Past, Present and Future Uses in Libraries. Presented by: Cecile Farnum, Communications and Liaison Librarian Ryerson University Library. Defining Digital Signage.
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Presented by: Cecile Farnum, Communications and Liaison Librarian
Ryerson University Library
Although different, there are some similarities between the retail and the Library environments:
Source: Webb, T.D. “NewsWare: Integrating Mass Communications and Library Resources." In Building libraries for the 21st century. McFarland & Co., 2001, 105-121.