Basic Marketing - Chapter 16 Supplementary PowerPoint Archive.
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This is an archive of photos and exhibits from the text (as well as associated graphics and exhibits from the color transparencies and overheads) to supplement the Interactive PowerPoint Lecture slideshow for this chapter and the PowerPoint file with color print ads.
See the Basic Marketing Multimedia Lecture Support Package for additional detail and teaching suggestions.
For use only with Perreault and McCarthy texts. These images may not be redistributed or used for any other purpose without permission of the publisher, McGraw-Hill/Irwin, The McGraw-Hill Companies, Inc.
For use only with Perreault and McCarthy texts. © 2005 McGraw-Hill Companies, Inc. McGraw-Hill/Irwin
Petroleum refining (0.7)
Computers and office equipment (1.1)
Dairy products (1.3)
Motor vehicles and car bodies (2.2)
Greeting cards (2.4)
Investment advice (2.5)
Cable and pay TV (3.3)
Sporting and athletic goods (3.9)
Soft drinks, water (4.8)
Business services (5.3)
Malt beverages (9.8)
Transportation services (11.1)
Games and toys (11.2)
Perfumes and cosmetics (11.2)
Soap and detergent (11.3)