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GREEN ART “ Driving Excellence On the Wings of Imagination “

GREEN ART “ Driving Excellence On the Wings of Imagination “ Date of establishment - 27/03/2010. Vision and mission. Vision To map unemployed artisans into rural employment of Eco-friendly handicrafts industry. Promoting Lost Cultural Heritage . Take our Art Worldwide. Mission

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GREEN ART “ Driving Excellence On the Wings of Imagination “

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  1. GREEN ART “ Driving Excellence On the Wings of Imagination “ Date of establishment - 27/03/2010

  2. Vision and mission • Vision • To map unemployed artisans into rural employment of Eco-friendly handicrafts industry. • Promoting Lost Cultural Heritage . • Take our Art Worldwide. • Mission Creating an environment to promote the skilled but unemployed section of the society. Establishing a good link between real market and regional artisans to live up to their financial expectations.

  3. About our product • We are committed to produce and promote fancy, decorative, eco-friendly household items made up of Rice Straw. Our Target sectors would be:: • INTERIOR DECORATIVES • GIFT ITEMS • CONSUMER GOODS • UTILITY ITEMS

  4. Sample Products from

  5. Operation strategy Our Operation will be under the 4 teams:: • Supervising Team (consisting 2 members) • Design Team(consisting 3 members) • Workforce Team(consisting 10 members) • Analysis Team(consisting 3 members) Our teams will be the main resource for the venture. The raw materials(rice straw, natural gum ) are easily available in any part of our country.

  6. Operation strategy The teams will be sharing information among each other in terms of following: • Market Demand • Fusion of Modern Technology • Designs and samples • Quality Assurance • Allocation of resource persons from various institutes • Conducting various promotional events

  7. Competitor briefing • The potential competitors in the market are the companies/units which produce gift items or utility items made up of Jute,Plastic,Terracota. How we are different ? Our products are • Eco friendly • Renewable • Non Synthetic • Rural Employment Generator • Promoter of handicraft and traditional Artisans

  8. Financial calculations • Our Pricing policy would be influenced by many factors as under : • Raw materials • Expenses on hiring Design team • Market Condition • Demand Supply Proportion Even after considering various things, the cost of items would be very much lesser than their plastic or Terracotta counterparts.

  9. Profit calculation • Depending upon the various factors ,We propose the prices of these items as below:

  10. Area of operation Site Area has been considered taking into account: • Availability of raw materials • Growth of Handicraft in that region • Skilled Labor Market Area • We will be looking forward to City market ,Outlets, Art Centers, Malls and amusement places. We will be incorporating the online trading in near future to promote our country’s handicraft worldwide as it is in huge demand.

  11. Thank you Members:: • Ajay Kumar (CSE,3rd yr) • Apurba Kumar Mandal(CSE,3rd yr) • Chandan Kumar (CSE,3rd yr) • Mukesh Mahato (CSE,3rd yr) • Partho Thakur(ECE,3rd yr) • Biswanath Garai(EE,2nd yr)

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