1 / 42

Image ARCHIVE. An operating space for architecture videos Paola Ricco, Image

Image ARCHIVE. An operating space for architecture videos Paola Ricco, Image. Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009. Image ARCHIVE. An operating space for architecture videos. Paola Ricco.

mariette
Download Presentation

Image ARCHIVE. An operating space for architecture videos Paola Ricco, Image

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Image ARCHIVE.An operating space for architecture videos Paola Ricco, Image Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  2. Image ARCHIVE. An operating space for architecture videos. Paola Ricco Image ARCHIVE is a multimedia archive dedicated to the collection, conservation and valorisation of architecture videos. Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  3. Image ARCHIVE. An operating space for architecture videos. Paola Ricco Image ARCHIVE started in 1997 as a complementary activity to the BEYOND MEDIA architecture festival in Florence. Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  4. Image ARCHIVE. An operating space for architecture videos. Paola Ricco The archive collects about 2.500 video works created by architects, artists, filmmakers, documentary directors, and students.During its activity, Image ARCHIVE has been in contact with more than 2.000 authors: most of them are architects. Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  5. Image ARCHIVE. An operating space for architecture videos. Paola Ricco Our interest in architecture videos is a consequence of Image’s main activity of observing and supporting communication practices between architecture and media. Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  6. Image ARCHIVE. An operating space for architecture videos. Paola Ricco As theoretical and historical studies pointed out, architects developed a growing confidence with media all along the 20th century.As a consequence, the architecture project tends towards a public dimension. Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  7. Ben van Berkel under the spotlights during an interview

  8. Image ARCHIVE. An operating space for architecture videos. Paola Ricco Video is one of the tools that architects have at their disposal to mediate projects and to extend the field of their own design research. Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  9. Image ARCHIVE. An operating space for architecture videos. Paola Ricco In the analysis of video works, we are particularly interested in the viewpoints of the architects. Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  10. Image ARCHIVE. An operating space for architecture videos. Paola Ricco Architects produce videos:- to investigate the characteristics and potentialities of a project, and its performances;- to show in exhibitions;- to participate in competitions;- to substantiate publication projects. Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  11. Image ARCHIVE. An operating space for architecture videos. Paola Ricco As video authors, architects may work with animation techniques developed during the stage of the project’s conception, growth and publicity. Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  12. Image ARCHIVE. An operating space for architecture videos. Paola Ricco Some significant examples UNStudioThe video is a means of expression which is capable of giving shape to the diagrammatic representation of the project and to fully express its transformation into architectural spaces. Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  13. Image ARCHIVE, an operating space for architecture videos. Paola Ricco UNStudio, The Living Tomorrow Animation, NL 2001, 1’47’’ Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  14. Image ARCHIVE. An operating space for architecture videos. Paola Ricco Some significant examples Zaha Hadid ArchitectsThe video is a tool of compositional, spatial and visual verification. It describes a constellation of micro-visions which are subdued so as not to compete with the project’s physical models. Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  15. Image ARCHIVE, an operating space for architecture videos. Paola Ricco Zaha Hadid Architects, The JVC Hotel, UK 2001, 1’47’’ Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  16. Image ARCHIVE. An operating space for architecture videos. Paola Ricco As video producers, architects cooperate with other creative artists in order to fully exploit the potential of moving images and to produce powerful narrations of the project. Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  17. Image ARCHIVE. An operating space for architecture videos. Paola Ricco This may produce retriactive effects on the way the architect conceives and develops his projects. Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  18. Image ARCHIVE. An operating space for architecture videos. Paola Ricco Some significant examples NO.MAD Arquitectos / Muscolino+MonacoThe cooperation between architect and video-maker is direct. The videos are the outcomes of this synergy. For the architect, the video serves as a tool capable of revealing his design poetics. Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  19. Image ARCHIVE, an operating space for architecture videos. Paola Ricco Simone Muscolino, Francesco Monaco (architecture by NO.MAD Arquitectos) YELLOW FEVER [Lasesarre Football Stadium], ES 2005, 5’10’’ Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  20. Image ARCHIVE. An operating space for architecture videos. Paola Ricco Some significant examples Alsop / Squint/OperaSquint/Opera interpretes the debunking and disenchanted spirit of Will Alsop, and completes it with some forms of creativity which permit the project to be boosted by very valid communicative and narrative effects. And to be easily presented to a wider public. Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  21. Image ARCHIVE, an operating space for architecture videos. Paola Ricco Neutral (architecture by Zaha Hadid Architects), The JVC Hotel, UK 2001, 1’47’’ Squint/Opera (architecture by Alsop Architects), Bradford Squared, UK 2006, 4’02’’ Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  22. Image ARCHIVE. An operating space for architecture videos. Paola Ricco Some significant examples Fuksas / MacelloniArchitecture as seen from outside. The video-maker’s point of view is useful for the architect to frame the social dimension of his project, to perceive the nuances of the relationship which exists between the project or urban transformation and the public sphere. Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  23. Image ARCHIVE, an operating space for architecture videos. Paola Ricco Filippo Macelloni (architecture by Massimiliano Fuksas), Torino, Porta Palazzo, IT 2004, 6’06’’ Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  24. Image ARCHIVE. An operating space for architecture videos. Paola Ricco COLLECTING VIDEOS.Image ARCHIVE is a center for the collection of documents which are oftentimes arranged in a dismembered, spread-out way in a number of different places, from the microcosms of architecture studios to the macrocosm of web-platforms and online video sharing. Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  25. Image ARCHIVE. An operating space for architecture videos. Paola Ricco PRESERVATION / VALORISATION.Image ARCHIVE aims to convey architecture videos but it has also developed a specific competence to create relations surrounding the collected videos in order to construct and stimulate discussions on architecture. Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  26. Image ARCHIVE. An operating space for architecture videos. Paola Ricco CIRCULATING VIDEOS.BEYOND MEDIA, international festival for architecture and media organized by Image since 1997, is our most important activity to provide visibility for video productions and use videos as a vehicle for debate on contemporary architectural projects. Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  27. Image ARCHIVE, an operating space for architecture videos. Paola Ricco BEYOND MEDIA 2003: INTIMACY. A scene from the exhibition area Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  28. BEYOND MEDIA 2009: VISIONS. Florence, July 9 to 17, 2009

  29. Image ARCHIVE. An operating space for architecture videos. Paola Ricco As holders of an archive, which is partially a digital archive, we asked ourselves which models we should be looking at.Should we look at the more well-established archiving institutions or should we rather accept the dynamics which are suggested by the Web? Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  30. Image ARCHIVE. An operating space for architecture videos. Paola Ricco Is it necessary to collect those materials which, in theory, are already preserved in their authors' archives? Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  31. Image ARCHIVE. An operating space for architecture videos. Paola Ricco The activity of the Image ARCHIVE, while being interested all audio-visual documents produced by the architects, aims at a wider observation of architecture videos as an expression of contemporary architectural culture and of its relations with the media. Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  32. Image ARCHIVE. An operating space for architecture videos. Paola Ricco Is it necessary to collect documents when the Web is nurturing huge reservoirs of materials which are also endowed with classification tools? Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  33. Image ARCHIVE. An operating space for architecture videos. Paola Ricco The orderliness provided by the Web does not satisfy the need for a balanced and personal collection where one can find traces and information that go beyond that which is offered by a system of keywords and automatic relations. Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  34. Image ARCHIVE. An operating space for architecture videos. Paola Ricco A considerable part of contemporary architectural production tends to become part of a shared knowledge, one that is widespread in various ambits. The architect's documents, among which are videos, are more and more often dropped into the mediatic sphere, used to affect the public and shared in the Web. Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  35. Image ARCHIVE. An operating space for architecture videos. Paola Ricco Given the public use of the architect's documents, the time gap between production and the use of those materials is ever more reduced.It could turn out to be useful to complete the model of a long term preservation with the more immediate model of sharing. Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  36. Image ARCHIVE. An operating space for architecture videos. Paola Ricco If once upon a time the archive was something to be protected and secluded, and was often quite inaccessible, today these many documents -even videos- that describe the architectural project constitute a very large repository which many are encouraged to tap into. Hybrid Architectural Archives: Creating, Managing and Using Digital Archives. June 10-12, 2009

  37. Superstudio, early ‘70s, on top of the Arcetri hill, Florence

More Related