How to grow cdn with n ew p roducts
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How to Grow CDN with N ew P roducts. Camilla Wieslander MD Skanska CDN, Malmö. Skanska Stretch Team Assignment May 1 3 , 2013 Jarosław Marszałek Milena B öhm Nicola Astafanous Mårten Furubom Carolyn Desmond. G row with new producs. OFFICE. OFFICE. LOGISTICS. OCW.

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How to Grow CDN with N ew P roducts

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How to grow cdn with n ew p roducts

How to Grow CDN with New Products

CamillaWieslander MD Skanska CDN, Malmö

Skanska Stretch Team Assignment

May 13, 2013

Jarosław Marszałek

Milena Böhm

Nicola Astafanous

Mårten Furubom

Carolyn Desmond


G row with new producs

Grow with new producs

OFFICE

OFFICE

LOGISTICS

OCW

DATA CENTERR

RETAIL


Process and approach

Process and approach


Trend 1 growht of small to medium enterprises smes

Trend 1: Growht of small to medium enterprises (SMEs)

47%

30%

23 %

8%


Product 1 flexible serviced offices

PRODUCT 1:FLEXIBLE SERVICED OFFICES


Trend 2 aging population

TREND 2: AGING POPULATION

Nordic population of65+

25%

in 2040

50%

15%

17%

today

15%

in 1980


Product 2 senior housing

PRODUCT 2: SENIOR HOUSING


Trend 3 remote it dependency

TREND 3: REMOTE IT DEPENDENCY

200 billionemailssenteveryday

90% of the world’s data was created in

the last two years

Data center investmentactivity has grown by 22% in 2012


Product 3 data centers

PRODUCT 3:DATA CENTERS


Cdn products

CDN Products

OFFICE

OFFICE

LOGISTICS

SENIOR HOUSING

FSO

OCW

DATA CENTER

RETAIL


V alue proposition

Value Proposition

FSO

Senior Housing

Data Centers

  • Finnish rental rates for master lease

  • 100 % Higher rent for FSO subleases

  • 75% Occupancy

  • 5 % Higher cost and OPEX

  • 10 % Higher rental rates

  • 75% Occupancy

  • 120 M SEK investment

  • 100 % Prelease

  • 9 % Yield

31 %

19%

33 %


A lignment to our fundamentals

Alignment to our fundamentals

FSO

Senior Housing

Data Centers

Profitablegrowth

Senior Housing


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