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Jack Welch :

Jack Welch : . General Electric (GE) Revolution. History of GE & CEO . 1878 : Edison Electric Light Co. ก่อตั้ง เพื่อขายสิ่งประดิษฐด้านไฟฟ้าของ โทมัส อัลวา เอดิสัน.

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Jack Welch :

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  1. Jack Welch: General Electric (GE) Revolution

  2. History of GE & CEO 1878 : Edison Electric Light Co.ก่อตั้ง เพื่อขายสิ่งประดิษฐด้านไฟฟ้าของ โทมัส อัลวา เอดิสัน 1889 : Edison Electric ได้เข้าร่วมกับ Thomson Houston Co.เพื่อก่อตั้งบริษัท General Electric ซึ่งทำธุรกิจหลากหลาย ส่วนเอดิสันเป็นเพียงที่ปรึกษาและรับค่าลิขสิทธิ์จากสิ่งประดิษฐ์ 1960 : Jack Welch ได้รับปริญญาเอกด้านวิศวกรรมเคมีจากมหาวิทยาลัยอิลลินอยส์ และได้เข้าร่วมงานไปฝ่ายพลาสติกของ GE 1971 : Welch ได้เป็นรองประธานและผู้บริหารอาวุโส ของธุรกิจสินค้าสำหรับผู้บริโภคและบริการ 1981 : Welch ได้รับการแต่งตั้งเป็นเป็นประธานคนที่ 8 และได้เริ่มปฏิรูปโครงสร้างของ GE

  3. History of GE & CEO 1982 : Jeffery Immelt ผู้ซึ่งจบ MBA จาก Harvard เข้ามารับผิดชอบส่วนพลาสติก, Area of Sales & Global Product Management 1996 : GE เป็นบริษัทที่มีมูลค่าในตลาดสูงถึง 150 พันล้านเหรียญซึ่งมีมูลค่าสูงที่สุดในโลก 1997 : Jeffery Immelt ได้รับ President & CEO of GE Medical System 2001 : Jeffery Immelt เข้ารับตำแหน่ง CEO ของ GE ต่อจาก Jack Welch GE’s CEO Jefferey Immelt 2001-Present

  4. Business’of GE:TO BE THE BEST - การก่อสร้างทางวิศวกรรม - การบริการด้านการเงิน - การบริการสารนิเทศ - การบริการด้านนิวเคลียร์ • 1.SERVICE - ชิ้นส่วนยานอวกาศ - เครื่องยนต์ของเครื่องบิน - อุปกรณ์ไฟฟ้าที่ใช้ในอุตสาหกรรม - พลาสติก - เครื่องมือแพทย์ 2.TECHNOLOGY 3.MANUFACTURING - เครื่องมือก่อสร้าง - หลอดไฟฟ้า - เครื่องใช้ไฟฟ้า - เครื่องยนต์ - กังหันเครื่องบิน

  5. Fortune 2002 Global Rank

  6. Jack Welch: GE’s Revolutionary What is Jack Welch theory of Leader? How things developed at GE?

  7. Jack Welch: GE’s Revolutionary • What kind of Company when Welch took over? • What are his Leadership styles? • What did he do about leading change? • What did his approach about leading change?

  8. GE’s Strategic Change Under Reg Jones as CEO • 1930s Financial & Budget Planning • 1950s Profit Center & Group Staff • 1960s PIMS (Profit Impact Marketing Strategy) • 1970s Portfolio Strategic Planning, Strategic Business Unit (SBU) • 1977s Sector and Group Industry

  9. GE’s Strategic Change Under Jack Welch as CEO 1981-1983 : Hardware Change • Portfolio Managementthrough acquisition 1981-1985: acquired over 300 businesses 1985-1990: acquired over 700 businesses divested over 200 businesses

  10. GE’s Strategic Change Under Jack Welch as CEO 1981-1983 : Hardware Change • Restructuring into three circles concept: • Core-Reinvest in productivity and quality • High technology-stay in leading edge by acquisition and R&D • Service area-adding outstanding people, create new venture and acquisition

  11. GE’s Strategic Change Under Jack Welch as CEO 1981-1983 : Hardware Change • Downsizing • 402,000 to 330,000 staff • Planning staff 200 to 100 • Removing bureaucracy • Lean organization from 9 layers to 4 layers “Kill the bureaucracy will free the talent”

  12. GE’s Strategic Change 1984-1990 : Software Change / Cultural change • From radical change to foundation change • 3 S Culture • Simplicity -Clear, lean , agile , low staff • Speed-make decision in minute, face to face strategic planning, fast action • Self-confidence -intellectual self assurance

  13. GE’s Strategic Change 1984-1990 : Software Change 2. Incentive change 3. Work-out • Management Forum for problem solving • Corporate Executive Council for trust, familiarity and mutual obligation • Best Practice • Boundary-less integrate diversity • Six sigma

  14. 1981-1983 : Hardware Change Structure Radical 1984-1990 : Software Change Culture incremental Jack Welch Leading Change Approach

  15. GE: Jack Welch’s Six Rules • Face your reality as it is, not as it was or as you wish it were • Be candid to everyone • Don’t manage, lead • Change before you have to • If you do not have a competitive advantage, don’t compete • Control your own destiny or someone else will

  16. GE 1991 Annual Report To Our Share Owners: 1991 was a tough, terrific year for GE... All our rhetoric, our 1980s restructuring and our cultural changes were put to their real test when much of the global economy settled into a full year of steady decline.

  17. GE 1991 Annual Report So how did we do? • Our revenues grew 3% to over $60.2 billion. • Our earnings grew 3% to $4.435 billion… • We repurchased a billion dollars worth of our stock…. • Total cost productivity grew 4% ..Return on equity was close to 20% • And our share owners were rewarded with a 38% total return in ’91, including an 8% increase in the dividend.

  18. GE 1991 Annual Report So how did we do? • Removal of bureaucracy and layers • Take out ‘Sectors”, “Groups” and other superstructure • Breaking down the horizontal barriers that interrupt the flow within and among business • Create a huge laboratory of innovation an ideas

  19. GE 1991 Annual Report But • Trust and respect take years to build • Change is more difficult task and not of us in leadership are capable of.

  20. Jack Welch’s Leadership Style In our view, leaders, whether on the shop floor or at the top of our business, can be characterized in at least four ways. The first is one who delivers on commitments financial or otherwise – and shares the value of our Company. His or her future is an easy call. Onward and upward.

  21. Jack Welch’s Leadership Style • The second type of leader is one who does not meet commitments and does not share our values. Not as pleasant a call, but equally easy. • The third is one who misses commitments but shares the values. He or she usually gets a second chance, preferably in a different environment.

  22. Jack Welch’s Leadership Style • The fourth type – the most difficult for many of us to deal with. That leader delivers on commitments, make all the numbers, but doesn't share the values we must have. This is the individual who typically forces performance out of people rather than inspires it: the autocrat, the big shot, the tyrant.

  23. Jack Welch’s Leadership Style Commitment Deliver Miss Share Values Not Share

  24. GE Values GE Leaders throughout the Company….. • Create a clear, simple, reality-based, customer-focused vision and are able to communicate it straightforwardly to all constituencies.

  25. GE Values (cont.) • Understand accountability and commitment and are decisive… set and meet aggressive targets… always with unyielding integrity. • Have a passion for excellence…hate bureaucracy and all the nonsense that comes with it.

  26. GE Values (cont.) • Have the self-confidence to empower others and behave in a boundary-less fashion…believe in and are committed to Work-Out as a means of empowerment…are open to ideas from anywhere.

  27. GE Values (cont.) • Have, or have the capacity to develop, global brains and global sensitivity and are comfortable building diverse global teams. • Stimulate and relish change…are not frightened or paralyzed by it. See change as an opportunity, not just a threat.

  28. GE Values (cont.) • Have enormous energy and the ability to energize and invigorate others. Understand speed as a competitive advantage and see the total organizational benefits that can be derived from a focus on speed.

  29. The End

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