1 / 13

Member Recruitment & Retention: Joining and Belonging

Member Recruitment & Retention: Joining and Belonging. August 7, 2013. Agenda & Housekeeping. Part 1: Recruiting new members Part 2: Retaining members Part 3: Information Sharing/Q & A *Please place your phone on mute until the sharing portion of this call. AFP Membership Growth.

manny
Download Presentation

Member Recruitment & Retention: Joining and Belonging

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Member Recruitment & Retention: Joining and Belonging August 7, 2013

  2. Agenda & Housekeeping Part 1: Recruiting new members Part 2: Retaining members Part 3: Information Sharing/Q & A *Please place your phone on mute until the sharing portion of this call.

  3. AFP Membership Growth

  4. Membership Categories

  5. Recruiting New Members: IHQ Assistance • Online membership toolkit • Membership processing • Monthly email to membership chairs • Installment payment plan • AFPPrintq.com • AFP-Chapter Joint Prospect Mailings • AFP-Chapter Prospect E-mail campaigns: Contact Demond McWilliams at dmcwilliams@afpnet.org

  6. Recruiting New Members: Ideas that work--IHQ Set a goal for number of new members Engage more members in recruitment Develop your prospect list The personal ask is the most effective

  7. Financial Benefits of Membership FINANCIAL BENEFITS OF MEMBERSHIP Member’s Savings Through our Chapter • Chapter Educational Meetings (10 per year) $ • Chapter One Day Conference $ • Webinars (2 per year) $ • Course Offerings (Fundamentals, CFRE Review, etc.) $ • Other (job postings) $ TOTAL $ Member’s Savings Through AFP INTERNATIONAL* • International Conference Registration $370 off early bird rate • Ready Reference Series (9 Titles) $180 • Resource Center Research $ 50 • Advancing Philanthropy Subscription $100 • HEP Matching Gift screening $ 60 • AFP Webinars (per session) $136 • AFP Compensation and Benefits Survey $ 95 • CFRE Application $160 TOTAL$1181 GRAND TOTAL (Chapter + $1181)

  8. Recruiting New Members: Ideas that work--Chapters • Member Spotlights • “How did you hear about us?” • Intentional networking—hosting strategic conversations • Scholarships/Discounts • New Members Orientation

  9. Retention--IHQ • Begins the moment you get a new member • The difference between joining and belonging • Involvement with AFP-International

  10. Retention: Ideas that work --Chapters • Welcome • Mentoring/buddy program • Asking for their involvement • Asking for their advice

  11. Open Discussion • What works for your chapter? • Any questions

  12. Contact Information Joseph Goepfrich, CFRE josephgoepfrich@cfsswmi.org Val Lay Director, Chapter Services, Central U.S. vlay@afpnet.org Chapter Services Chapter.services@afpnet.org 800-666-3863

  13. Thank you for all you do for AFP!

More Related