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GMMP 2009/2010 Training module

GMMP 2009/2010 Training module. A guide to the newspaper monitoring materials Section 1: The story. An international initiative….

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GMMP 2009/2010 Training module

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  1. GMMP 2009/2010 Training module A guide to the newspaper monitoring materials Section 1: The story

  2. An international initiative… Because media monitoring is taking place in over 100 different countries across the globe, it is critical that all participants have a uniform understanding of the way the monitoring materials should be applied. Please use this presentation as a means of familiarising yourself with the materials and becoming comfortable with their application.

  3. STARTING OFF To begin coding you will need: • A pencil (not pen) • An eraser • The newspaper • A newspaper coding sheet

  4. Guidelines Read the article to the right and then respond to the questions on the subsequent slides. SPANISH GOVERNMENT ACCUSED OF 'TRIVIALITY' Photo-shoot of female ministers in 'designer clothes' stirs polemic Eight female members of the Spanish government have provoked controversy by posing for a photo-shoot in Vogue España. The September edition of the magazine includes a report with five photos, featuring the deputy prime minister and seven female cabinet members, all recently appointed by Prime Minister José Luis Rodriguez Zapatero. The photos were taken in the gardens of the Palace of Moncloa, the prime minister's official residence. The ministers appear in chic but modest clothes designed by top Spanish and international fashion designers Elvira Leal, art director at Vogue, said that the intention was serious - to celebrate the fact that for the first time in its history Spain has a government with equal numbers of women and men.  But the main opposition party, the Partido Popular, has announced that it will consider requesting the ministers to appear before Parliament to explain themselves. 'Why' asked a PP spokesperson, 'would they agree to this trivial photo-session in clothes that are beyond the reach of most people', when they should be trying to achieve complete equality for women? Yesterday the Minister for Culture, Carmen Calvo, responded to the critics on behalf of her colleagues, saying that the Vogue report is historic and serious. The accusation of trivialisation is unwarranted and the criticisms are exaggerated, agreed Minister for Health, Elena Salgado. Critics should read the article and the interviews 'in which we lay out the actions we plan to take'. She said she has no regrets about having posed for the magazine. After each question, the correct answer will be shown and an explanation will be given. The article will remain in the right hand pane for the duration of the quiz. Good luck!

  5. BASIC INFORMATION SPANISH GOVERNMENT ACCUSED OF 'TRIVIALITY' Photo-shoot of female ministers in 'designer clothes' stirs polemic Eight female members of the Spanish government have provoked controversy by posing for a photo-shoot in Vogue España. The September edition of the magazine includes a report with five photos, featuring the deputy prime minister and seven female cabinet members, all recently appointed by Prime Minister José Luis Rodriguez Zapatero. The photos were taken in the gardens of the Palace of Moncloa, the prime minister's official residence. The ministers appear in chic but modest clothes designed by top Spanish and international fashion designers Elvira Leal, art director at Vogue, said that the intention was serious - to celebrate the fact that for the first time in its history Spain has a government with equal numbers of women and men.  But the main opposition party, the Partido Popular, has announced that it will consider requesting the ministers to appear before Parliament to explain themselves. 'Why' asked a PP spokesperson, 'would they agree to this trivial photo-session in clothes that are beyond the reach of most people', when they should be trying to achieve complete equality for women? Yesterday the Minister for Culture, Carmen Calvo, responded to the critics on behalf of her colleagues, saying that the Vogue report is historic and serious. The accusation of trivialisation is unwarranted and the criticisms are exaggerated, agreed Minister for Health, Elena Salgado. Critics should read the article and the interviews 'in which we lay out the actions we plan to take'. She said she has no regrets about having posed for the magazine. In the top right-hand corner of the Coding Sheet, enter: • your monitor code • your country code • the name of the newspaper

  6. Question 1 Page number. (Simply write the number of the page on which the story begins.) SPANISH GOVERNMENT ACCUSED OF 'TRIVIALITY' Photo-shoot of female ministers in 'designer clothes' stirs polemic Eight female members of the Spanish government have provoked controversy by posing for a photo-shoot in Vogue España. The September edition of the magazine includes a report with five photos, featuring the deputy prime minister and seven female cabinet members, all recently appointed by Prime Minister José Luis Rodriguez Zapatero. The photos were taken in the gardens of the Palace of Moncloa, the prime minister's official residence. The ministers appear in chic but modest clothes designed by top Spanish and international fashion designers Elvira Leal, art director at Vogue, said that the intention was serious - to celebrate the fact that for the first time in its history Spain has a government with equal numbers of women and men.  But the main opposition party, the Partido Popular, has announced that it will consider requesting the ministers to appear before Parliament to explain themselves. 'Why' asked a PP spokesperson, 'would they agree to this trivial photo-session in clothes that are beyond the reach of most people', when they should be trying to achieve complete equality for women? Yesterday the Minister for Culture, Carmen Calvo, responded to the critics on behalf of her colleagues, saying that the Vogue report is historic and serious. The accusation of trivialisation is unwarranted and the criticisms are exaggerated, agreed Minister for Health, Elena Salgado. Critics should read the article and the interviews 'in which we lay out the actions we plan to take'. She said she has no regrets about having posed for the magazine. In this case, page six.

  7. Question 2 When there is more than one answer that seems like it might fit, choose the best of the two. In this case, the most correct answer is: ‘media portrayal of women' as opposed to ‘women in political power and decision-making’ or ‘women electoral candidates.’ Code 'other' only as a last resort when none of the other listings seems at all appropriate. What is the subject of this story? SPANISH GOVERNMENT ACCUSED OF 'TRIVIALITY' Photo-shoot of female ministers in 'designer clothes' stirs polemic Eight female members of the Spanish government have provoked controversy by posing for a photo-shoot in Vogue España. The September edition of the magazine includes a report with five photos, featuring the deputy prime minister and seven female cabinet members, all recently appointed by Prime Minister José Luis Rodriguez Zapatero. The photos were taken in the gardens of the Palace of Moncloa, the prime minister's official residence. The ministers appear in chic but modest clothes designed by top Spanish and international fashion designers Elvira Leal, art director at Vogue, said that the intention was serious - to celebrate the fact that for the first time in its history Spain has a government with equal numbers of women and men.  But the main opposition party, the Partido Popular, has announced that it will consider requesting the ministers to appear before Parliament to explain themselves. 'Why' asked a PP spokesperson, 'would they agree to this trivial photo-session in clothes that are beyond the reach of most people', when they should be trying to achieve complete equality for women? Yesterday the Minister for Culture, Carmen Calvo, responded to the critics on behalf of her colleagues, saying that the Vogue report is historic and serious. The accusation of trivialisation is unwarranted and the criticisms are exaggerated, agreed Minister for Health, Elena Salgado. Critics should read the article and the interviews 'in which we lay out the actions we plan to take'. She said she has no regrets about having posed for the magazine. 1. Women in political power and decision-making 2. Women electoral candidates 47. Media, (including internet), portrayal of women/men 52. Other

  8. Question 3 SPANISH GOVERNMENT ACCUSED OF 'TRIVIALITY' Photo-shoot of female ministers in 'designer clothes' stirs polemic Eight female members of the Spanish government have provoked controversy by posing for a photo-shoot in Vogue España. The September edition of the magazine includes a report with five photos, featuring the deputy prime minister and seven female cabinet members, all recently appointed by Prime Minister José Luis Rodriguez Zapatero. The photos were taken in the gardens of the Palace of Moncloa, the prime minister's official residence. The ministers appear in chic but modest clothes designed by top Spanish and international fashion designers Elvira Leal, art director at Vogue, said that the intention was serious - to celebrate the fact that for the first time in its history Spain has a government with equal numbers of women and men.  But the main opposition party, the Partido Popular, has announced that it will consider requesting the ministers to appear before Parliament to explain themselves. 'Why' asked a PP spokesperson, 'would they agree to this trivial photo-session in clothes that are beyond the reach of most people', when they should be trying to achieve complete equality for women? Yesterday the Minister for Culture, Carmen Calvo, responded to the critics on behalf of her colleagues, saying that the Vogue report is historic and serious. The accusation of trivialisation is unwarranted and the criticisms are exaggerated, agreed Minister for Health, Elena Salgado. Critics should read the article and the interviews 'in which we lay out the actions we plan to take'. She said she has no regrets about having posed for the magazine. This story is about news that takes place in Spain and does not have any resounding effects in Mexico. Coders in Mexico would therefore answer ‘Foreign/International.’ A similar story in a Spanish newspaper would be coded as ‘National.’ What is the scope of this story, assuming you are coding in Mexico? (The story was published in a Mexican newspaper and takes place in Spain.) 0. Do not know 1. Local 2. National 3. National and other 4. Foreign/International

  9. Question 4 This story makes no mention of any specific legislation or policy on gender equality or human rights. Code 2. Does this make reference to any piece of legislation or policy that promotes gender equality or human rights? SPANISH GOVERNMENT ACCUSED OF 'TRIVIALITY' Photo-shoot of female ministers in 'designer clothes' stirs polemic Eight female members of the Spanish government have provoked controversy by posing for a photo-shoot in Vogue España. The September edition of the magazine includes a report with five photos, featuring the deputy prime minister and seven female cabinet members, all recently appointed by Prime Minister José Luis Rodriguez Zapatero. The photos were taken in the gardens of the Palace of Moncloa, the prime minister's official residence. The ministers appear in chic but modest clothes designed by top Spanish and international fashion designers Elvira Leal, art director at Vogue, said that the intention was serious - to celebrate the fact that for the first time in its history Spain has a government with equal numbers of women and men.  But the main opposition party, the Partido Popular, has announced that it will consider requesting the ministers to appear before Parliament to explain themselves. 'Why' asked a PP spokesperson, 'would they agree to this trivial photo-session in clothes that are beyond the reach of most people', when they should be trying to achieve complete equality for women? Yesterday the Minister for Culture, Carmen Calvo, responded to the critics on behalf of her colleagues, saying that the Vogue report is historic and serious. The accusation of trivialisation is unwarranted and the criticisms are exaggerated, agreed Minister for Health, Elena Salgado. Critics should read the article and the interviews 'in which we lay out the actions we plan to take'. She said she has no regrets about having posed for the magazine. 0. Do not know 1. Story mentions, quotes or refers to specific legislation/ policy/regulation/guidelines on gender equality or human rights 2. No mention of or reference to specific legislation/policy/ regulation/ guidelines on gender equality or human rights

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