The Changing Face of Consumer Expectations.
This presentation is the property of its rightful owner.
Sponsored Links
1 / 29

The Changing Face of Consumer Expectations. PowerPoint PPT Presentation


  • 55 Views
  • Uploaded on
  • Presentation posted in: General

The Changing Face of Consumer Expectations. Keith Pardy WFA, Mumbai. Observations. Straight lines. Networked nature. Social networks. Networked media. The end of demographics. Food. Green concerns. Ethics. Values Passions Desires. Health. Sustainability. Organics. Transparency.

Download Presentation

The Changing Face of Consumer Expectations.

An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.


- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -

Presentation Transcript


The changing face of consumer expectations

The Changing Face of Consumer Expectations.

Keith Pardy

WFA, Mumbai


The changing face of consumer expectations

Observations


The changing face of consumer expectations

Straight lines


The changing face of consumer expectations

Networked nature


The changing face of consumer expectations

Social networks


The changing face of consumer expectations

Networked media


The changing face of consumer expectations

The end of demographics

Food

Green concerns

Ethics

Values

Passions

Desires

Health

Sustainability

Organics


The changing face of consumer expectations

Transparency


The changing face of consumer expectations

Consumers connect

Corporations broadcast


The changing face of consumer expectations

Co Creation


The changing face of consumer expectations

Is there any problem that 3 billion people can’t solve?


The changing face of consumer expectations

Brands as beliefs


The changing face of consumer expectations

Mass Media


The changing face of consumer expectations

The 7th Mass Media


The changing face of consumer expectations

Remember:

KEYS

WALLET

PHONE


The changing face of consumer expectations

Timely - Relevant & Contextual


The changing face of consumer expectations

Social Marketing Intelligence

The Black Gold of the 21st Century


The changing face of consumer expectations

?


The changing face of consumer expectations

Budgets


The changing face of consumer expectations

Space & Time


The changing face of consumer expectations

Metrics


The changing face of consumer expectations

Media Planning


The changing face of consumer expectations

Organizational structures


The changing face of consumer expectations

Social Marketing Intelligence


The changing face of consumer expectations

Research


The changing face of consumer expectations

Thank you !

Thank you !


  • Login