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Professia Ltd. - Part of the regional development network

Professia Ltd. - Part of the regional development network. 27.3. 2006 Vesa Keinonen Project Manager Professia Ltd. Agenda. Professia Ltd. (facts, activities, projects, TIBO) Information Society in Tampere Region: - Case 1 : eTupa – eHelp Desk for Citizens

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Professia Ltd. - Part of the regional development network

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  1. Professia Ltd. - Part of the regional development network 27.3. 2006 Vesa Keinonen Project Manager Professia Ltd.

  2. Agenda • Professia Ltd.(facts, activities, projects, TIBO) • Information Society in Tampere Region: - Case 1: eTupa – eHelp Desk for Citizens - Case 2: eTampere –programme • Questions?

  3. Background - Business Development Network in Tampere (Main Regional Players) • Hermia Techology Park Ltd • Hermia Business Development Ltd • Finnmedi Research Ltd • Media Tampere Ltd. (1999 – 03/2006) • Professia Ltd • Tampere Science Park Ltd

  4. Professia Ltd. – Some facts • Consultancy and development company specialised in knowledge intensive business services (KIBS) • Established 2000 (fusion with Media Tampere Ltd. 15th of March 2006) • Personnel 17 • CEO Dr. Kari Kankaala • Owned by Nokia Ltd, City of Tampere, University of Tampere, Finnvera Ltd, Sentica Partners Ltd, Fujitsu Ltd, Elisa Ltd, Alma Media Ltd

  5. Professia Ltd. – Main activities • Three main operational fields (3/2006) • Innovation activities (Innovation and Business Development Services) • IT services (Regional Service Solutions) • Expertise marketing (Tampere International Business Office, TIBO)

  6. Innovation and Business Development Services • Pre-Incubator services • For the local Polytechnics and University of Tampere • Emphasis on knowledge intensive business services • Promotion of entrepreneurship • Incubator services • Development, training and consultancy services for incubator companies • Emphasis on knowledge intensive business service companies • Business development services • Business development projects and consultancy • Studies related to innovation and business development

  7. Business Development Services – eSME Service • More business for SMEs using e-business technologies and tools based on the real needs of the enterprise • More business for local service providers • Finds and speaks the fluent and common language between business and technology. Human touch by experience • Funded by public bodies, e.g. City of Tampere • Open and free for all the SMEs in the Tampere region

  8. eSME service • 2004-2005 • 600 SMEs used the service • 210 Service providers in the network • 13 Consultants offering the service • 2006  • eSME service is provided by the local entrepreneurs’ association • Concept will be further developed

  9. Training Programme to Companies – Ad-Mobi • Mobile marketing and new media training programme targetted to advertising and communication service firms • Training modules and seminars covering wide range of different themes: • New tools and technologies • Mobile Marketing • Contracts and cooperation in mobile business • Digital television in marketing communication • International mobile communication markets • About 50 active companies involved; total network covering over 200 companies • Funding: European Social Fund

  10. IT Caretaker Service (1) • Three Finnish regions involved: Tampere region, Kymenlaakso/Kouvola and Lahti region. • Funding from EU (Equal) and the companies • Target group: micro companies • The problem: Small companies do not have their own IT departments nor the resources or knowledge to handle the rapidly changing IT issues in their companies

  11. IT caretaker service (2) • The goal is to enhance the microfirms’ use of IT support services • This service promotes the use of these services and supports financially the beginning of the use • The purpose is that the companies would learn to use IT support services and make contracts for constant support. For example the IT caretaker could come once a week or once a month depending on the needs • Services: helping with acute problems, internet connections and networks, servers and work stations, data security, basic software and equipment, updates, Prices fo the micro companies: • ½ day: 100 euros • 1 day: 200 euros • 2 days: 400 euros

  12. TIBO - Tampere International Business Office (www.investintampere.fi) • Part of Professia Main activities of TIBO: • Attract and assist foreign direct investments (FDI) to locate new business operations, production and research and development units in the Tampere Region • Rouse existing companies to invest more in operations in the Tampere Region • Strengthens the business environment, expertise and the already existing clusters

  13. TIBOs Services: • Information and advisory services • Assistance with company registration, dealing with authorities, premises, etc. • Contact with and access to local business development services, the R&D community and key customers • Assistance with launching a business locally TIBO’s services are offered free of charge

  14. Information Society in Tampere Region • Case 1: eTupa - eHelp Desk for Citizens • Case 2: eTampere programme (01/2001 – 12/2005)

  15. Case 1: eTupa – eHelp Desk for Citizens • Launched at the end of 2004 • Initiative came from the eTampere programme and the network of local educational organisations • The main objective is to provide technical support for the citizens of Tampere • eTupa gives guidance • in the acquiring of technology • use of computers and the Internet

  16. eTupa – Information center • eTupa office is an information center or contact center, we don't do everything ourselves • Services are provided by • - telephone • - Internet and e-mail • personally either in customers - home or in eTupa office • House calls are mostly handled by students. (Prices: 1 hour: 30 € / 1,5 hrs: 40 € / 2 hrs: 50 €)

  17. eTupa - From idea to practise • In order to achieve these goals a new small business, eTupa, was established in March 2005 • The financial support from the City of Tampere was crucial • Core business is personal guidance at consumer’s home • Customer oriented approach is essential • Success is based on networking and co-operating • Co-operation in the field of ICT with • the educational organizations (public, private and third sector) • the local businesses (retailers of computers and Internet connections etc.) • the City of Tampere (PPP)

  18. eTupa – (Good) Feedback from the customers • First 100 house calls have proved that service like this is needed and long hoped for People are also willing to pay for it. • So far the interest of the users has mainly been in information and data security check-ups (anti-virus, anti-spyware and fire walls) and help with the buying of a new computer • Other themes have been • Internet-connections • connections between the computer and its accessories • updates • settings (operating systems and programs) • Internet services (such as webmail or netbank)

  19. Thank You - and Questions? Vesa Keinonen Project Manager Mobile +358 (0)40 579 2170 vesa.keinonen@professia.fi Professia Ltd. Satakunnankatu 18 A FI-33210 Tampere, FINLAND www.professia.fi

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