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Capital Region BOCES SLS Membership Day March 10, 2011 Sara Kelly Johns [email protected] PowerPoint PPT Presentation


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Capital Region BOCES SLS Membership Day March 10, 2011 Sara Kelly Johns [email protected] http://schoollibrarybranding.wikispaces.com. Program Administrator. Instructional Partner. Teacher. Information specialist. Leader. Who are we?. A Nation Without School Libraries. Visibility.

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Capital Region BOCES SLS Membership Day March 10, 2011 Sara Kelly Johns [email protected]

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Capital region boces sls membership day march 10 2011 sara kelly johns skjohns gmail

Capital Region BOCES SLS

Membership Day

March 10, 2011

Sara Kelly Johns

[email protected]

http://schoollibrarybranding.wikispaces.com


Capital region boces sls membership day march 10 2011 sara kelly johns skjohns gmail

Program Administrator

Instructional

Partner

Teacher

Information specialist

Leader

Who are we?


Capital region boces sls membership day march 10 2011 sara kelly johns skjohns gmail

A Nation Without School Libraries


Capital region boces sls membership day march 10 2011 sara kelly johns skjohns gmail

Visibility

Ballou High School, DC

Dr. Nancy Everhart visits outstanding school libraries all over the country to bring visibility in the press an the media to the excitement and foundation of school libraries for learning.


Capital region boces sls membership day march 10 2011 sara kelly johns skjohns gmail

Dawn Sulivan,Shaker Heights, OH

Visibility Promotion + Marketing = Advocates

Action

Transformation


Capital region boces sls membership day march 10 2011 sara kelly johns skjohns gmail

Action

VisibilityNancy Keane, Rundlett Middle School, Concord, NH

Action

Transformation


Capital region boces sls membership day march 10 2011 sara kelly johns skjohns gmail

Visibility Nancy Keane, Rundlett Middle School, Concord, NH

Action

Transformation


Capital region boces sls membership day march 10 2011 sara kelly johns skjohns gmail

Branding

VisibilityMurray Hill Middle School , Laurel, Maryland

Action

Transformation


Capital region boces sls membership day march 10 2011 sara kelly johns skjohns gmail

VisibilityBuffy Hamilton, Creekview (GA) High School Library

Transformation


Capital region boces sls membership day march 10 2011 sara kelly johns skjohns gmail

Branding

Visibility McKillop Elementary School, Melissa, TX

Action

Transformation


Capital region boces sls membership day march 10 2011 sara kelly johns skjohns gmail

Jill Schuster, Fontana High School, CA

Goal area:ALA provides leadership in the transformation of libraries and library services in a dynamic and increasingly global digital information environment.


Capital region boces sls membership day march 10 2011 sara kelly johns skjohns gmail

Transformation

Visibility

Action

Transformation


Capital region boces sls membership day march 10 2011 sara kelly johns skjohns gmail

Advocacy U

Additup

Advocacy Fact Sheets

AASL Toolkits—Health and Wellness

@your library school library campaign

Frontline advocacy for school libraries

Friends of School Libraries (FOLUSA)

New York: SnapShotNY

http://schoollibrarybranding.wikispaces.com


Capital region boces sls membership day march 10 2011 sara kelly johns skjohns gmail

  • What is a tagline?

  • How are they used?

  • Why?


Capital region boces sls membership day march 10 2011 sara kelly johns skjohns gmail

Sample Taglines

  • Allstate Insurance –

    You’re in good hands

  • American Express –

    Don’t leave home without it

  • Burger King –

    Have it your way

  • Taco Bell –

    Think outside the bun


Capital region boces sls membership day march 10 2011 sara kelly johns skjohns gmail

Where do you put it?

  • Letterhead

  • E-mail

  • Webpage

  • What else?


Capital region boces sls membership day march 10 2011 sara kelly johns skjohns gmail

Write Yours

  • Keep it brief

  • Keep it focused

  • Where every kid succeeds. (This is a variant on an AASL slogan.)

  • Where the classroom meets the real world.

  • L4L – Learning 4 Life

  • We go beyond our walls.

  • Where reading becomes a way of life.


Capital region boces sls membership day march 10 2011 sara kelly johns skjohns gmail

How to plan

  • Assess yourself

  • Assess your environment

  • Identify your BHAG

  • Use your program Mission and Vision

  • Set 3-4 large goals

  • Create do-able action steps

  • http://www.ala.org/ala/mgrps/divs/aasl/guidelinesandstandards/planningguide/planningguide.cfm


Capital region boces sls membership day march 10 2011 sara kelly johns skjohns gmail

Sample Goal and Action Plan


Capital region boces sls membership day march 10 2011 sara kelly johns skjohns gmail

Managing Time

  • Priorities

    • What’s Yours?

  • Select the right task for the time

  • To Do lists

  • Forgive yourself

Let’s do it!


Capital region boces sls membership day march 10 2011 sara kelly johns skjohns gmail

Sara Kelly Johns

[email protected]

Thank You!

http://schoollibrarybranding.wikispaces.com


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