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Burck Smith

Revenge of. Burck Smith. Recent Studies. Credit is fungible. Credit for online is widespread. Many providers. High profit m argins. 1/3 of all students transfer. 1/3 of all students took at least one online course. 2/3 of colleges offered online courses.

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Burck Smith

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  1. Revenge of Burck Smith

  2. Recent Studies Credit is fungible. Credit for online is widespread Many providers High profit margins 1/3 of all students transfer. 1/3 of all students took at least one online course. 2/3 of colleges offered online courses. 93% of colleges charge the same or morefor online.

  3. P = MC Online courses should be much cheaper than f2f courses You no longer need to be a college to offer a college course

  4. How Big Is The Bubble?

  5. Annual Higher Education Subsidies $190 Billion

  6. Accreditation Keeps Competition Out

  7. Can I repay the debt? Tuition What am I learning? Student Funding Sources Can I get a job? • Out-of-Pocket Spending • Different Buying Behavior • Exponentially More Choices • Focus on Course Transferability Students are Shoppers!

  8. StraighterLine • Provides affordable, well-supported, flexible online general education college courses. • $99 per month + $49 per course started. Almost 90% sign up for the subscription. • Expect to serve 12,000 – 14,000 students this fiscal year. • At WGU, 90% of SL students are still enrolled after twelve months.

  9. Value to a College

  10. Institutional Issues Selective, high-priced colleges will be unaffected. Non-selective colleges will loosen transfer restrictions. Erosion of most profitable courses. Colleges should think carefully about online delivery. Residential will cost a lot more than online courses. Term-based vs. credit-based pricing is significant. New marketing opportunities for the most creative. The rising cost of college will become a non-issue. New emphasis on academic credibility and integrity.

  11. Questions? Burck Smith bsmith@straighterline.com Twitter: @burck Blog: http://www.straighterline.com/ceo-corner

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