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Elements of strategy

Elements of strategy. William A. Sodeman, Ph.D. Levels of strategy. The overall strategic plan is expressed as multiple levels of strategy Higher-order levels reflect long-term goals Lower-order levels address specific and detailed goals and plans. Levels of strategy. Key success factors.

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Elements of strategy

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  1. Elements of strategy William A. Sodeman, Ph.D.

  2. Levels of strategy • The overall strategic plan is expressed as multiple levels of strategy • Higher-order levels reflect long-term goals • Lower-order levels address specific and detailed goals and plans

  3. Levels of strategy

  4. Key success factors • Usually abbreviated as KSFs • Skills or capabilities that every competitor in an industry must possess or have

  5. Defining the KSF • What is expected of the company by: • Suppliers • Customers • Government • Neighbors • Regulators • Other stakeholders

  6. Examples of KSFs • 24-7 FOREVER technical support • Distinctive branding • Company owned distribution or retail channels • Drive-through lanes in suburban stores • Online bill payment for utilities and telecom companies

  7. The driving force • There are nine areas that companies must address in their strategies and operations • Only ONE of these areas is the primary or driving force for the company

  8. Strategic areas

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