Introducing the windows store
1 / 29

Introducing the Windows Store - PowerPoint PPT Presentation

  • Updated On :

APP-121T. Introducing the Windows Store. Ted Dworkin Partner Director, Program Management Microsoft Corporation. Agenda. Our approach Your opportunity Introducing the user experience Preparing your app for certification You’ll leave with examples of how to

Related searches for Introducing the Windows Store

I am the owner, or an agent authorized to act on behalf of the owner, of the copyrighted work described.
Download Presentation

PowerPoint Slideshow about 'Introducing the Windows Store' - lorin

An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.

- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -
Presentation Transcript
Introducing the windows store


Introducing theWindows Store

Ted Dworkin

Partner Director, Program Management

Microsoft Corporation


  • Our approach

  • Your opportunity

  • Introducing the user experience

  • Preparing your app for certification

    You’ll leave with examples of how to

  • Position your app for success with the Store

  • Assess the technical readiness of your app

Today is about store capabilities and preparing your apps
Today is about Store capabilities and preparing your apps.

Today is not about specific Store policies or business terms.

D eveloper c onfidence
Developer confidence

  • Curation and protection

  • Consistency and predictability

  • Integration and flexibility

  • Commitment

Windows 8

  • Reimagined user experience

  • New application model

  • Form factor diversity

  • Integration

  • Discovery

  • Telemetry




Store anatomy

Store home

App listing

Editorial promotion


Ie 10


IE 10

Tagging your site to promote your Metro style app

App discovery through ie
App discovery through IE

  • <meta name="msApplication-ID" content="" />

  • <meta name="msApplication-PackageFamilyName" content="microsoft.bing_8wekyb3d8bbwe" />

Windows app certification kit
Windows App Certification Kit

  • What: Single tool for self-assessment to ensure technical compliance

  • Why: helps create a high-quality experience

  • Automated tests that look for:

    • App manifest compliance

    • Image sizing and scaling

    • Use of platform supported APIs

    • App reliability and security

  • Developer dashboard


    Developer dashboard

    Submission and telemetry overview

    Related sessions and content
    Related sessions and content

    • APP-123T Enabling trials and in-app offers for your Metro style app

    • APP-840H Hands on lab for Windows App Certification Kit

    • APP-842H HOL: Using the Windows App Certification Kit to validate and prepare your Metro style apps for the Store

      Further reading and documentation

      • Increasing Revenue

      • Selling your apps

    Feedback and q uestions http forums dev windows com session f eedback http bldw in sessionfeedback

    thank you

    Feedback and questions

    Session feedback

    © 2011 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.

    The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.