Disclosure in the Time to Change Campaign
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Disclosure in the Time to Change Campaign Erik Baurdoux HSPR Summer School 2013: Research on Stigma and Discrimination e.j.baurdoux@lse.ac.uk. A social movement for mental health: individual support. Started in 2008 100,000 + Facebook fans 40,000 + pledges

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Disclosure in the Time to Change Campaign Erik Baurdoux

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Disclosure in the time to change campaign erik baurdoux

Disclosure in the Time to Change Campaign

Erik Baurdoux

HSPR Summer School 2013: Research on Stigma and Discrimination

e.j.baurdoux@lse.ac.uk


A social movement for mental health individual support

A social movement for mental health: individual support

  • Started in 2008

  • 100,000+ Facebook fans

  • 40,000+ pledges

  • Celebrity supporters:Stephen Fry, Ruby Wax, Ulrika Jonsson, Alastair Campbell, Fiona Philips, Frank Bruno, Patsy Palmer…


Personal experience

Personal experience

  • First saw Schizo when I was going through an episode of severe depression: http://www.youtube.com/watch?v=YJC-AJWNES8

  • Experienced misunderstanding and stigma

  • Internet and writing kept me busy

  • One of my former professors who disclosed on his webpage as inspiration

  • Got involved with Time to Change

  • Don’t get me wrong: https://www.youtube.com/watch?v=E5Ju55ALOLE


What was it like

What was it like?

  • Exciting experience and given the opportunity to do something I was passionate about

  • Daunting at times

  • Great support from Time to Change and mentor as well as film crew; media-training

  • Confidence and happy

  • Heartwarming reactions from many people


A few numbers

A few numbers

  • Flat-sharing: Initially over 300 emails

  • After mental health disclosure: 20% said they did not have a problem with it. Majority of whom mentioned they had previous experience with mental illness (themselves or colleagues)

  • Similar for dating website


Yougov poll

Yougov poll

  • Limitations of the experiment (mental health disclosure on website)

  • Media attention (radio, newspaper, blog)

  • Facebook activity

  • Linked with yougov poll: 60% of us would not rent a room to someone with a mental health problem, more than three times as many as who would say no to someone with a physical health problem (18%).


Afterwards

Afterwards

  • Underestimated friends/colleagues

  • Less ashamed to talk about it

  • Many students contacted me or colleagues concerned about their tutees

  • Internet can be a big help for many

  • Time to Change campaign inspired other countries


I had a black dog matthew johnstone

I had a black dog – Matthew Johnstone


Why stigma

Why stigma?

  • Brand, burning with a hot iron; stigmata

  • But mental illness mostly invisible

  • Very common: we all know someone who is affected by mental health issues

  • Feeling of shame (lazy, worthless, etc)

  • Fear (media portrayal of violent cases)

  • Lack of understanding; difficult to imagine what it is like or put into words.


Time to talk

Time to talk

  • Get people to talk about it

  • Normalise mental illness

  • Time to talk:http://www.youtube.com/watch?v=4tiYbhVBjTk

  • Hopefully it will help reduce stigma over time

  • Long-term effort by many people

  • Time to Change now funded by Department of Health


Disclosure in the time to change campaign erik baurdoux

Thank you!

e.j.baurdoux@lse.ac.uk

www.time-to-change.org.uk/


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