Creation 1886
This presentation is the property of its rightful owner.
Sponsored Links
1 / 18

Creation - 1886 PowerPoint PPT Presentation


  • 61 Views
  • Uploaded on
  • Presentation posted in: General

Creation - 1886. 5 cents a glass. Coca-cola transforms into a business. =. Advertisement and growth. Early Advertisement. Trays. Coolers. Strong promotional advertising Leads to brand recognition and demand for the product.

Download Presentation

Creation - 1886

An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.


- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -

Presentation Transcript


Creation 1886

Creation - 1886


Creation 1886

5 cents a glass


Creation 1886

Coca-cola transforms into a business

=

Advertisement and growth


Creation 1886

Early Advertisement


Creation 1886

Trays


Creation 1886

Coolers


Creation 1886

Strong promotional advertising

Leads to brand recognition and

demand for the product

1895: Syrup plants were built in Chicago, Dallas, and los Angeles

1889: Bottling Rights sold

Coca-Cola goes nation wide


Creation 1886

Bottle changes


Creation 1886

Santa Clause Transformed


Creation 1886

Coca-Cola is made more accessible

Six pack open top cooler


Creation 1886

By 1940 Coca-Cola is in 53 countries

By 1959 they are in over 120 countries


Creation 1886

Expansion of the comany

In the 1950’s and 60’s the Coca-Cola company added Fanta, Sprite, Fresca, Minute Maid, and Tab


Creation 1886

I’d Like to buy the world a coke

http://www.youtube.com/watch?v=2msbfN81Gm0

World Wide


Creation 1886

Coca-Cola VS. Pespi-Cola

The cola wars


Creation 1886

Diet Coke and New Coke

1981: Diet Coke introduced as healthier soda drink

1985: Due to Pepsi competition Coke introduces New Coke with an new recipe, quickly becomes an unpopular move.


Creation 1886

The 90’s

Advertisement Campaign “Always Coca-Cola”

Partners with Olympic Games, Fifa world cup, and NBA. Coca- Cola

Becomes official soft drink of Nascar

Powerade sports drink and Disani water are added.


Creation 1886

Coca-Cola Today

  • Has over 500 hundred brands

  • Enjoyed in over 200 hundred countries

  • 1.7 billion beverage servings sold daily

  • Most Recognizable brand in the World 94% of people recognize red and white logo


  • Login