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Birth of a Baby Food

Word Knowledge. Compete competitor competitive competitionThe company kept ahead of the competition. Identity quantity wondrous tediousTheir product had a strong visual identity.Booklet pamphlet starlet ringletExperts wrote pamphlets about baby care. . Selection Vocabulary .

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Birth of a Baby Food

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    1. Birth of a Baby Food By Nathan Aaseng

    2. Word Knowledge Compete competitor competitive competition The company kept ahead of the competition. Identity quantity wondrous tedious Their product had a strong visual identity. Booklet pamphlet starlet ringlet Experts wrote pamphlets about baby care.

    3. Selection Vocabulary Novel p. 186—What kind of novel business ideas can you come up with? Groundwork p. 186—Ben Franklin laid some of the groundwork for studies in electricity. Exasperated p. 187—Michael became exasperated when his computer froze in the middle of a game. Devised p. 187—The chess player devised a plan to beat her opponent.

    4. Vocabulary Continued Identity p. 187—Characters like Mickey Mouse are a big part of Disney’s identity. Reputation p. 188—She has a reputation for being an excellent soccer player. Consumers p. 188—The new computer game was purchased by millions of consumers.

    5. Building Background Let’s talk about…..baby food Texture, color, flavors Store bought vs. homemade Compare baby food business to other businesses we have discussed. Similarities? Differences?

    6. Building Background Continued Brand names for products we use today are sometimes the names of the actual people who created them. Examples? Before 1928, prepared baby food that could be bought cheaply from the stores was not common. Instead, parents would strain fruits and vegetables by hand to make them easier for their babies to digest. The straining process was inconvenient. Why?

    7. Preview and Prepare Genre? Clues in the story? Who are the Gerbers? What problems did the Gerbers face? Slogan? Graphics? Illustrator’s touches?

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