Tips on mechanics. Clear, simple, easy to use. Readers don’t want to have to work Move smoothly from one point/fact to the next Specific , not vague Doesn’t mean boring. Paragraphs and sentences.
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Make sure reader knows quickly who is speaking. This is easily achieved by setting up a quote:Program director Rex Banner said the festival has attractions for all ages.“We’ve carefully planned things so there’s something for everyone in the family to enjoy,” he said.
When using a direct quote that has more than once sentence, put said at the end of the first sentence, not the end of the quote:“The ball was flying out of here today,” Jackson said. “We knew under those conditions, we had to stay focused because we could come back. And we did.”