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Mall 6 sheets PowerPoint PPT Presentation

Mall 6 sheets Mall 6 sheets Shopping Mall An aspirational and image conscious audience, the mall shopper is 3 times as likely to shop with intent to buy and will use advertising as a signpost to their potential purchases. The average UK resident visits a mall 30 times a year

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Mall 6 sheets

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Mall 6 sheets


Mall 6 sheets


Shopping Mall

An aspirational and image conscious audience,

the mall shopper is 3 times as likely to shop with intent to buy

and will use advertising as a signpost to their potential purchases.

  • The average UK resident visits a mall 30 times a year

  • (Source: Healey & Baker: Where People Shop)

  • 50% of visits are at least once a fortnight

  • (Source-Headley & Baker, Where People Shop)

  • 100% pedestrian audience visiting for an average 2 hours maximises ad exposure

  • (Source: Mall Landlord Data 2009)


StreetTalk


Street Talk

Increased time out of home is challenging advertisers to find new,

effective ways to reach consumers. Situated on high streets and in urban locations

across the UK, StreetTalk offers advertisers direct access to a desirable audience

via street-level opportunities on BT's 23,000-strong network of phoneboxes.

  • Coverage of 72% of UK adults every 2 weeks*

  • 90% of Londoners see StreetTalk ads*

  • Londoners are 55% more likely to see phonebox advertising**

  • 15-24 year-olds are 70% more likely to see phonebox advertising**

  • Twenty-somethings are 47% more likely to see phonebox advertising**

  • Mums with young children are 37% more likely to see phonebox advertising**


Billboards

The most noticeable networks delivering standout and coverage


Billboards

The most noticeable networks delivering standout and coverage


4-sheet

Located nationally in busy thoroughfares and on station platforms,

ideal at delivering high frequency.


6-sheet

Backlit format in high traffic areas to maximise visibility,

building coverage and frequency fast for a ubiquitous campaign.


48-sheet

they ensure maximum visibility and standout.


Spotlight

Backlit square platform-based panels benefitting from long dwell times

With City - based commuters.


Transvision

The biggest digital platform across the city with up-to-the-minute Sky news and advertising content.


Spotlight

Backlit square platform-based panels benefitting from long dwell times

With City - based commuters.


Domination

Create impact through posters, banners and floor media building brand awareness rapidly..


Colossus

3,000 sq ft backlight advertising space reaching rail travellers in and out of town


Broadside

Bring impact and stature to your media campaign with the longest outdoor rail ad space in the City


Corridor Wrap

Dominate an area within the station, ensuring stand out from the crowd,

and creating a positive brand experience.


Limelight

A platform-based, eye level opportunity in termini and major stations,

ideal for influencing rail travellers daily decisions.


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