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Volunteers are our best friends: How Volunteers can make a difference. Gina Tan Principal, Tangible Strategies, Inc For Membership Development. Volunteer participation. Many successful membership programs rely heavily on volunteer participation to keep the program going

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Volunteers are our best friends how volunteers can make a difference

Volunteers are our best friends: How Volunteers can make a difference

Gina Tan

Principal, Tangible Strategies, Inc

For Membership Development


Volunteer participation
Volunteer participation

  • Many successful membership programs rely heavily on volunteer participation to keep the program going

  • Volunteers ran the membership program at the Pacific Asia Museum for 10 years, prior to the hiring of their first Membership Coordinator

  • Volunteers can directly contribute to the success of a membership program

  • Case studies will present examples of volunteer contributions to successful membership programs


Yosemite association
Yosemite Association

  • Established in 1923, the oldest cooperating association created in support of a National Park in the United States

    • Manages the bookstore and visitor center in Yosemite National Park, publishes books on Yosemite

    • Members receive discounts on bookstore purchases and outdoor programs, subscription to Yosemite Journal

    • Size of membership base: 6,000 (2003)-11,000 (2008)


Volunteer contribution at the yosemite association
Volunteercontribution at the Yosemite association

  • Staffing the Visitor Centers and Bookstores

    • Volunteers are responsible for selling approximately 2,000-3,000 members annually

    • They camp in Yosemite for weeks and months to provide daily support

  • Board of Trustees

    • Membership and Development Committee oversees memberships activities and programs

    • Was instrumental in growing membership from 6,000-11,000 in 5 years


Fine arts museums of san francisco
Fine Arts Museums of San Francisco

  • Membership Size: 40,000 (1998), 81,000 (2006)

  • Membership benefits include free admission to the de Young Museum and Legion of Honor.

  • Volunteers provided:

    • Office support, 5 days a weeks.

    • Onsite sales. Assisted onsite membership sales staff

    • Membership events: 12 events annually. 16 days of events over 6 month period during de Young Opening


Artpoint the young proffessionals group
ArtPoint, the Young Proffessionals group

  • Largest young professionals group in San Francisco

  • Volunteer Board works with one full-time staff person

    • Meets monthly

    • Plans 9-10 events annually plus larger benefit event

    • Provides staffing for all events and solicits donations and sponsorships

  • Surplus from benefit events has provided support for exhibition sponsorship


Capital campaign for the de young museum
Capital campaign for the de young museum

  • $200 million capital campaign, raised entirely from private funds

  • Volunteer participation:

    • Strong leadership and direct solicitation by the President of the Board of Trustees (nearly 70% of all funds raised)

    • Volunteer fundraising committees

    • Community involvement: school participation

    • Support groups: Docents, museum volunteers and Auxiliary groups


Questions

Questions?

Gina Tan

Principal, Tangible Strategies, Inc

For Membership Development

[email protected]

650-776-4873


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