Human Resource Leadership

1. Human Resource Leadership and Workforce Development Dr. Will Powers Concept Keys, Inc.10165 Regent Row Benbrook, TX 76126 817/996-2808wgp@conceptkeys.com

2. Maximizing Effective Soft-Skill and Hard Skill Workforce Development • Importance factors • Support factors • Motivation factors

3. Effective Workforce Development

4. Soft-Skill Training Facilitators • 15—45 Rule • Activity Rule—PTF-Repeat

5. Blended Training in Soft-SkillsAn Alternative Way to Increase EFFECTIVENESS • Brings the best of face-to-face interaction together with the best of online training/learning systems A. Internal Support B. Facilitation C. Online Training System • Maximizes skill development AND application in limited time

6. Blended Soft-Skill TrainingAn Alternative Way to Increase EFFECTIVENESS Three Time-Oriented BLENDS • First Traditional followed by Online extension • First Online followed by Tradition extension • Traditional and Online Simultaneously (Strategically alternated)

7. A Factual Look at Traditional Soft-Skills Training and almost all Online Training Programs • Talking Head Lectures vs. Fun & Games • Minimal Interaction & engagement • NO Documentation • Information Overload • NO Assessment • NO Accountability • NO Motivation

9. Concept Keys, Inc.and Soft-Skill Training Effectiveness Changing the non-conscious habits of busy, busy people is very, very challenging. Conceptkeys.com responds to that challenge better than any other training approach. The effectiveness of Conceptkeys.com is greatly enhanced with internal organizational support!

10. Concept Keys Programs Communicating Clearly: How to Get People to Understand What You Really Mean by Dr. Will Powers. Successful communication is absolutely essential to organizational success. This program provides a solid look at 50 Key communication techniques that present ways to help others understand complex ideas. Participants will immediately see ways to apply selected Keys. Listening Effectively: How to Understand What Others Really Mean by Dr. Will Powers. Understanding what others really mean is the number one skill tied to organizational success. When understanding is important, small improvements will make the difference across the entire organization. Projecting A Positive Attitude: How to Get People to Recognize Your Real Potential by Dr. Will Powers. This special program is emerging at a time when organizational leaders clearly need and value positive attitudes across the workforce more than ever before. Frequently employees are frustrated when not being recognized for what they consider to be an excellent positive attitude. Now, employees will understand that Key behaviors and actions have critical communication value that result in such perception. Becoming a Solution-Maker:How to Get People to Understand Your Value by Dr. Will Powers. Orienting your workforce toward increasing their ability to be recognized as a solution-maker will have a major impact upon the work environment and the ultimate individual career success of your employees and your leaders. The difference in morale, teamwork, and productivity will be significantly more positive as the workforce takes a solution-orientation rather than a problem-orientation.

11. Leadership During Challenging Times: How to Establish a Solid Foundation by Stephen Shelton. Leaders need all the help they can get. We all know how challenging it is to lead in today's world. This program allows each level of leadership to examine (or to re-examine) the extent to which one of these Keys would improve their ability to lead Improving Customer Service RelationshipsbyDr.Margaret Fitch-Hauser. Organizations do not exist very long without positive customer service relationships. Employees who develop an approach to customer service that supports that relationship will find their career potential growing. These Keys will contribute to developing an organizational culture where customer relationships are highlighted Avoiding Perceptions of Sexual Harassment by Steven C. Judice. Every organization benefits when the workforce is proud of where they work, secure in feeling valued, and comfortable with feelings of physical and psychological safety. The Keys send a message to all employees that the organization is completely opposed to sexual harassment and cares about the well-being of everyone. These are the factors that drive people to excel, to go the extra mile, and to commit to quality. Equality and Opportunity for All: Inclusiveness Wins by Dr. Cornell Thomas. The highest quality of workforce productivity happens only when everyone is on the same page with each other. Employees who know their culture is fair and equal for everyone work both better and harder. This program provides the fundamental elements required to move your workforce toward an inclusive culture. Concept Keys, Inc. www.conceptkeys.com 817-996-2808

12. How Concept Keys Does It --1 The Keys to Success are-- • Each Soft Skill Concept is broken down into 50 fundamental and basic Keys to Success. • Every employee receives only one Key to success with a brief micro-lesson each working day right in the work environment.

13. How Concept Keys Does It --2 Each Participant receives the following: • 50 daily reminders via emails, 50 daily Keys to Success, 50 daily micro-lessons (4 paragraphs) and 50 daily messages from the senior leadership (350 engagements) • 50 daily employee responses to 4 Food For Thought questions (200) • 10 weekly employee retention quizzes (5 selections from 20 Keys) (50) • 10 weekly employee self-selections of the Most Important Key (50) • 10 weekly employee self-determinations of how to apply the Most Important Key immediately right in the working environment (10) • Individual employee has continuous access to all previous material and the engagement index (50) • Certification Examination (optional) (100)

14. How Concept Keys Does It--3 Program Leaders can access and/or receive the following: • Program Reports of all participant responses and daily engagement index for inclusion in employee personnel files and/or can be subjected to further group calculations based upon established demographics • Guidelines for developing an Internal Employee Improvement Support Program and Facilitator Manual

15. How Concept Keys Does It -- 4 The preceding factors produce the absolute maximal productivity of any existing workforce soft-skill development program or educational activity system, period. When organizational leaders fully utilize our guidelines, no other program can match the opportunity to produce quality improvement across the entire workforce for this price. Concept Keys is at the top of the mountain! AND our new Online CERTIFICATION option is now available to bring the Key Metric right into the hands of decision-makers!! "The ox is slow, but the earth is patient"

16. Brevity (small chunks of quality information) Quality (pragmatic and respected authors) Consistency (every working day for 2.5 months) Interactivity (employee improvement passivity is replaced by activity) Engagement (participants are directly involved in the application process) Assessment (built-in retention assessment and time-lag analysis) Self-selection (participants select their own most important keys) Self-determination (participants determine their own improvement plan) Documentation Application (participants determine how best to apply the Keys right at their workstation) Minimal time and cost No finger pointing Motivational (employee-managed support program enhances teamwork, loyalty, and commitment) Motivational (participants receive all materials and responses) Motivational (leader receives key metrics for documentation) Motivational with BRANDED message sent from senior officials to all employees every day about importance factors) Customizable (adjustments to content, design, etc. are available) Accountability ConceptKeys.com

17. The CK Online Training System • The unique online learning system is successful with a wide variety of content that covers the complete range of complex concepts. • Some organizations will want to author their own specialty materials for their employees, their staff, and/or their clients, customers, prospects, and/or patients. • The current 8 CK soft-skill programs are best when blended with our special Facilitator Program that leads to enhanced Teamwork, Loyalty, and Commitment across the workforce.

26. “You cannot hire perfect employees off the street or from other organizations, you have to develop them yourself!” Will Powers

27. Program Report Generation • Once your Concept Keys program is completed, you can download your Program Analysis Report and print it out in textbook form if you like. This can be found on the Available Keys and Quizzes page for your program. • You can view your report online at the website or click on a 'Printer Friendly' link to get access to a printable version. The report contains all of the keys and micro-lessons, all of your Food For Thought responses, your Retention quizzes, your Most Important Keys, and a section displaying any statistical data gathered. • Your program will remain online for at least 3 months after it is completed, at which time it will be moved offline into permanent storage. If you, at some point in the future, need access to your program responses they can be made available to you for a nominal fee.

28. Available Program Customizations We offer three basic types of customizations for our programs: Program Customization, Branding, and Program Creation. • Program Customization entails different elements of the online learning system: The Food For Thought questions, The Retention Quizzes, and The Most Important Keys. • Branding comes in three areas: 1) You can have the subject line of the daily key reminder message changed (e.g. 'Company XYZ Reminds You About Key #34!') or 2) You can modify the top of the key itself to contain a specific message for your group (e.g. 'Company MNO Wants You to Communicate Effectively by Remembering Key 28: Avoid 'trigger' words!'). Or 3) You can have the Food For Thought section branded (e.g. FFT brought to you by xyz company. All of the above are just examples. You can literally put whatever you wish for your branded material. • Program Creation is a bit more complicated and will require work from you as well. We can take material from your own company and re-work it into a Concept Keys program. We have various options available for this type of customization. If you are interested in this, please contact us directly at concepts@conceptkeys.com.

29. Program Expectations • So, what can you expect to get out of a program? As with most educational systems, you get out of it what you put into it. Concept Keys provides a great vehicle for improving your workplace and it really does work. However, it is not a silver bullet. You have to want your workplace to improve and you have to put your energy into making that happen. Don't misunderstand, our programs will get results with a minimum level of engagement, but with some enthusiasm and real participation by your company as a whole, the results will be staggering. • To facilitate the best Concept Keys experience, we provide The Teamwork, Loyalty, and Commitment Manual (a $49.95 value) free with any program purchase. This e-book is chock full of real-world techniques and exercises to help get your company involved and excited about any of our programs. • The importance of a fun and safe workplace is paramount in today's world. We believe our programs provide a great means to achieve such an environment and we invite you to be a part of it! We offer a one week demonstration package at no charge and no obligation.

30. Demonstration Package Our Demonstration Package is intended to show you exactly what it is like to be a participant in one of our programs. The sign-up process is very short and we require a very minimum of information from you. • The actual Demonstration consists of 5 days of keys and micro-lessons starting the day you specify, the daily Food For Thought questions, one Retention Quiz, one Most Important Key quiz, and your Final Analysis Report. All of this is accessed exactly as a participant does in a real program. The choice of program is up to you! • Additionally, you will be able to access some of the Branding options from your Participants page. These are not normally available to a participant, they're simply there so you can explore all of what we offer. • As with all of our programs, upon completion we give you the opportunity to fill out a quick survey rating your experience with the program and providing us with any feedback you'd like to impart. Finally, we want you to know if for any reason you are no longer interested in the Demonstration Package after you've started, you can cancel at any time. No questions asked...well okay, we do ask you to tell us why, but it is a completely optional part of the cancellation process! • Now comes the opportunity you've surely been waiting for! Please head on over to the Demonstration Package Sign-up Page!

31. Certification Option Elements A. Online Certification exams must be witnessed by a person willing to state that an honest exam was taken by the participant (this person’s name will appear on the Certificate of Completion. B. The exam time is limited to a total of 1 hour and 30 minutes C. The first phase of the exam focuses upon Retention D. The second phase of the exam focuses upon both Retention and Understanding E. The exam may be taken for Certification twice before a waiting period is enforced and additional charges are applied. F. Each time a person takes the exam, a different exam will be received and everyone taking the exam will receive different exams.

32. Dr. Will Powers, FounderConcept Keys, Inc.10165 Regent Row Benbrook, TX 76126 817/996-2808 Background Will Powers (Ph.D.) has been an executive consultant in the area of workforce leadership for over 30 years. His candid and pragmatic focus upon organizational leadership and communication systems has helped thousands of business owners and executives reduce the headaches and heartaches of managing to succeed during challenging times. During this time, Dr. Powers also served as Department Chair, Associate Dean of Graduate Programs, and Acting Dean of the College of Communication at Texas Christian University where he is currently a Full Professor. Dr. Powers has published almost 200 books, articles, and papers. While maintaining a solid global perspective, he is in the unique and fortunate position of being able to focus intensively upon a small number of organizations each year. A sample of those organizations appears on the next slide:

33. Fredonia State Bank Northeast MO Bankers Assn. Chillicothe Bankers Assn. American Heart Assn. United Way American Lung Assn. Kelly Services Fisher Guide Motors Weber Aircraft Solstice Corporation Texas Forestry Assn. Grandy's Inc. Quaker Oats Dist. Center Fort Worth Texans Hockey Team Fort Wayne Komets Hockey Team Univ. of Nebraska Football Staff Purdue Univ. Football Staff Vanderbilt Univ. Football Staff U.C. Berkeley Football Staff North Carolina State Univ. Oklahoma Christian College Ball State University Football Staff Indiana School Board Assn: Indiana Principals Leadership Academy Selected Consulting/Development Organizations • Ball Memorial Hospital • Larue Carter Hospital • New Castle State Development Center • Indiana Health Care Administration • Flow Memorial Hospital • First Texas Medical • Jay County Hospital • Residential Management System • Sparbanken i Kalmar, Sweden • Indiana agriculture Leadership Program • U.S. Plywood Corp. • Great Potential Achievers, Inc. • Snelling and Snelling • Harcourt Road Internists • ABB • 3M Corporation • Dynamerica • Howard Community Hospital • Kosciusko Community Hospital • Key Plastics • Thomson Consumer Electronics • Cassidy Restaurants • Girl Scouts of America • NASA.