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PARENTS FOR CHILDREN’S MENTAL HEALTH

PARENTS FOR CHILDREN’S MENTAL HEALTH. Presentation – September 2009. OVERVIEW November 2008 – August 2009. Presentations SEAC Presentations school/administration/staff presentations Multiple agency presentations CMH week 3 panels Multiple parent presentations

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PARENTS FOR CHILDREN’S MENTAL HEALTH

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  1. PARENTS FOR CHILDREN’S MENTAL HEALTH Presentation – September 2009

  2. OVERVIEWNovember 2008 – August 2009 • Presentations • SEAC Presentations • school/administration/staff presentations • Multiple agency presentations • CMH week 3 panels • Multiple parent presentations • Presentations made to over 2,000 people

  3. OVERVIEWNovember 2008 – August 2009 • Political Advocacy • Met with 27 MPPs • Met with 5 Ministers • Held Press Conference at Queen’s Park • Working in partnership with Kinark and Ministry of Child and Youth Services to develop pilot Ministry funded Parent Navigator Program

  4. OVERVIEWNovember 2008 – August 2009 • Public/Media Advocacy • Articles in • Barrie Examiner • Toronto Star • Toronto Sun • Hamilton Spectator – Special Series (All stories were parent members of PCMH) • Today’s Parent • Conference featured in Mississauga Times • Many Local papers picking up stories

  5. OVERVIEWNovember 2008 – August 2009 • Television Coverage • CBC • Hamilton Forum covered on local cable channels • CTV • OMNI News • Many local and cable channels

  6. OVERVIEWNovember 2008 – August 2009 • Material/Document Development • New brochures designed • All MPPs received constituency packages with PCMH pamphlets • Distribution to schools • Viral Video Distribution • You tube video designed for advocacy and support now viewed by over 1,500 viewers

  7. OVERVIEWNovember 2008 – August 2009 • Material/Document Development • Policy and Procedures reviewed, edited, and developed where needed • Board handbooks/policies updated • By-Laws updated and amended where required

  8. OVERVIEWNovember 2008 – August 2009 • Website • Development, design, and implementation of new interactive website • Analytics show an average of 114 unique weekly visits • Approximately 456 unique visits/mth = approx 5500 people a year reached by the website • Average time on the website is 3 minutes and 6 seconds • Previous website average – less than 30 seconds • Most popular page – useful links and resources

  9. OVERVIEWNovember 2008 – August 2009 • Membership • Database with full contact information for each member and regular distribution of newsletters, updates, and useful links and information • Website generating approximately 13 members/mth • By Region: • 1% Northwest • 4% Northeast • 10% Central • 40% Golden Horseshoe • 39% Southern • 6% Eastern

  10. OVERVIEWNovember 2008 – August 2009 • Chapter Development • Chapter handbooks/packages developed to include pamphlets, business cards for leaders, and support group handbooks and guide • Chapter leaders linked with separate section on website to chat with each other • Regular leader conference calls being held • 5 new Chapters have been established • London • St. Thomas • St. Catharines • North York • Hamilton • 12 chapters currently

  11. OVERVIEWNovember 2008 – August 2009 • Conferences • April Conference • This year attendance was more than double previous years, first time in three years that attendance to the conference went up • Have hosted two roundtable discussions • October Conference Scheduled

  12. STRATEGIC PLANNINGThe Future Goals and Objectives • Three year strategic plan to focus on three main areas • Financial Sustainability • Advocacy/Awareness • Membership and Chapter Development

  13. STRATEGIC PLANNINGThe Future Goals and Objectives • Advocacy/Awareness • Annual Awareness Calendar • Annual Conference (possibly 2) • Continued Presentations • SEAC • School Boards • Communities • Agencies • Continued media advocacy/awareness • Participation in Social Awareness Advocacy Campaign • From the Inside Workshops • Continued political advocacy and collaborations • Participation in and organization of CMH week activities

  14. STRATEGIC PLANNINGThe Future Goals and Objectives • Membership/Chapter Development • Promotion of website • Recruitment of Chapters • Promotion of PCMH and membership benefits • Partnership with agencies: • PCMH Agency Support Groups • PCMH Documentation included with intake packages • PCMH Presentations to Agency Families

  15. STRATEGIC PLANNINGThe Future Goals and Objectives • Financial Sustainability • Revenue Generating Initiatives • From the Inside Workshops • Conferences (dependent on sponsorship) • Agency Membership Program • Parent Navigator Pilot Program (Ministry Funded) • Major Fundraiser • Continued grant application • Major sponsorship support

  16. GOALS • Membership • At the end of year 3 • 2000 members in database • 48 Chapters – with particular attention to regions in the North and regions not yet serviced by PCMH • PCMH Support groups in 10% of agencies

  17. GOALS • Advocacy/Awareness • Increase in sales and participation in annual awareness calendar • Conferences attended by 200/yr/conference • Continued presence in media • Continued presence in Queen’s Park

  18. GOALS • Financial Sustainability • Improve Financials to support grant applications (bring PCMH out of a deficit position) • Generate revenue to sustain operations through conferences and From the Inside Workshop • Major fundraiser to raise minimum of half of the operating budget for the year

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