The History Of
This presentation is the property of its rightful owner.
Sponsored Links
1 / 16

The History Of Poster Design PowerPoint PPT Presentation


  • 31 Views
  • Uploaded on
  • Presentation posted in: General

The History Of Poster Design. The origins of printed communication. HOW THIS WORKS. Key points will be in yellow and in bold. These are the points you want to take down in your notes. In Europe our primary source of information came from this guy.

Download Presentation

The History Of Poster Design

An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.


- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -

Presentation Transcript


The history of poster design

The History Of

Poster Design

The origins of printed

communication


The history of poster design

HOW THIS WORKS...

Key points will be inyellow

and inbold.

These are the points you want

to take down in your notes...


Long ago in a country far far away there were no such things as posters

In Europe our primary source of information came from this guy

Long ago… in a country far far away...there were no such things as ”posters”

The Town Crier

Town criers traversed the streets and would stop at crossroads.

They would then announceeverything from burials, goods and lost objects to Kings proclamations and orders.


The history of poster design

Gutenberg Press

Johann Gutenberg's type closely follows the style of handwriting practiced in Germany at the time.

Gutenberg popularized the process of printing from moveable type in 1440… one of the most monumental achievements of our civilization.

The visual is a page from his famous 42-line Bible which was printed in two

volumes between 1452 and 1455.

Watch…


The history of poster design

Gutenberg's Type, Circa 1440

Johann Gutenberg's type closely follows the style of handwriting practiced in Germany at the time.

Gutenberg popularized the process of printing from moveable type in 1440… one of the most monumental achievements of our civilization.

The visual is a page from his famous 42-line Bible which was printed in two

volumes between 1452 and 1455.

Watch…


The history of poster design

  • The history of posters can be traced as far back as the 15th century, when artisans handmade each and every sheet.

  • While a painstaking process indeed, it ushered in a new age of providing news, announcements, and other information to passers-by on the streets.


Freedom of press the rise of industrial revolution

In 1789, the French revolution caused a virtual explosion in the field of communications.

The French began to experience "Freedom of the Press", and all of the newspapers began displaying printed advertisements.

The industrial rise of the 19th century ushered in the beginnings of mechanization, which opened a new era in publishing thanks to this guy…

Aloysius Senefelder

FREEDOM OF PRESS & THE RISE OF INDUSTRIAL REVOLUTION


The rise of the printing press

THE RISE OF THE PRINTING PRESS

  • The art of Lithography was invented by a Czech named

    Aloysius Senefelder

    in 1798 in Austria.

    By 1848, the process had been refined to the point that it was possible to print 10,000 sheets per an hour


The rise of the printing press1

THE RISE OF THE PRINTING PRESS

  • Like most print media, graphic arts were dependent on the invention of the printing press. This allowed for the mass production of all shapes and sizes of posters as well.

  • The technique that is used to print posters, is called LITHOGRAPHY

  • This is printing by placing ink on a series of wood or metal ("lithos") raised portions of a carved, etched, or cast block.

A very early Printing Press


The history of poster design

THE RISE OF THE PRINTING PRESS

This direct process captures the artist's true intention, however the final printed image is in reverse. The images and lettering needed to be drawn backwards, often reflected in a mirror or traced backwards on a transfer paper.

A distinct advantage of lithography was the ability to hand draw letters, opening the field of type design to endless styles.


The history of poster design

THE RISE OF THE PRINTING PRESS

  • Raised lettering…

  • Originally made of wood, then later in lead


The history of poster design

BEGINNING OF PRINTED COMMUNICATION - BROADSIDES

  • Printed on one side only, broadsides are used to issue public decrees, governmental notifications and a host of commercial and private announcements.

  • Early broadsides were quickly and crudely produced in large quantities and distributed freely in town squares, taverns, and churches.

  • Broadsides were intended to have an immediate impact and then to be discarded.


The history of poster design

BEGINNING OF PRINTED COMMUNICATION - BROADSIDES

  • Broadsides were meant to be read from a distance and therefore required large type.

  • Metal type could not be cast much larger than an inch and still retain the flat surface required for letterpress relief printing.

  • Commercial pressure for large type was answered with the invention of a system for wood type production. In 1827 Darius Wells (1800-1875) invented a special wood drill, the lateral router, capable of cutting letters on type-high end-cut wood blocks.


The history of poster design

BEGINNING OF PRINTED COMMUNICATION - BROADSIDES


The history of poster design

BEGINNING OF PRINTED COMMUNICATION - BROADSIDES


  • Login