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PROFESSIONALISM & MARKETING

PROFESSIONALISM & MARKETING. Jarren Santos Member Relations Committee Chair . WHAT IS PROFESSIONALISM?. The standing practice of displaying yourself to others in a presentable manner

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PROFESSIONALISM & MARKETING

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  1. PROFESSIONALISM & MARKETING Jarren Santos Member Relations Committee Chair

  2. WHAT IS PROFESSIONALISM? • The standing practice of displaying yourself to others in a presentable manner • Distinguishing yourself apart from other individuals by provoking polite etiquette, proper language, exceptional behavior, and appropriate attire • BEEing a District Board Member

  3. PROPER LANGUAGE Avoid using slang terms and profanity Be mindful of the word choice you use Connotation Proper grammar & spelling Take advantage of that red underline below a word! Think before you say (act)! Know the audience you are speaking to Deviates away from giving incorrect information

  4. EXCEPTIONAL BEHAVIOR Make yourself presentable to all who you communicate with Social Media Respect those around you Adults / Chaperones / Kiwanians Key Club members BEE on time! Submissions Attendance

  5. APPROPRIATE ATTIRE What you wear must comply with specified dress code Consequences may follow if not followed WHO DOESN’T LIKE TO LOOK GOOD? Dressing well DOES MAKE a difference! Just like Key Club members! As leaders, it is acceptable to dress one level above what everyone else is wearing Eye-catcher, attention-getter Adding that extra “oomph”

  6. APPROPRIATE ATTIRE BUSINESS CASUAL BUSINESS PROFESSIONAL CASUAL

  7. EXAMPLES

  8. WHAT IS MARKETING? • Taking the steps necessary to successfully release information about a certain idea, product, person, etc. • Planning • Raising Awareness • Implementation • Spreading the word to help with promotion, production, and advertisement JOIN KEY CLUB TODAY!

  9. PRELIMINARY PLANNING Ideas Brainstorm all ideas that will help create the best event Logistics Take into consideration of all factors that may affect the situation / event Paperwork Event Request Forms Medical Release Forms Code of Conduct Communication

  10. PROMOTION Communicate effectively Use proper language Take advantage of all mediums Business Mediums – E-mail, Google Reflectors, etc. Social Mediums – Tumblr, Instagram, Facebook, etc. Keep your message “to the point” Information is accurate and set BEE professional and creative Make your _____ be known! Idea, product, message, etc.

  11. PRELIMINARY PLANNING EXAMPLE PRETEND THAT THIS IS THE PUBLIC AND OTHER MEMBERS OF THE GROUP AND NOT ME

  12. PROMOTION EXAMPLE PRETEND THAT THIS IS THE PUBLIC AND OTHER MEMBERS OF THE GROUP AND NOT ME

  13. USE THEM TOGETHER! • Professionalism • Job Interview • Act as if you were answering questions during an interview! • Three Components • Proper Language • Exceptional Behavior • Appropriate Attire Marketing Professional qualities make a lasting impact First Impressions They count! Dress to Impress Brand Protection Company Loyalty

  14. DEMONSTRATION TIME!

  15. QUESTIONS, COMMENTS, CONCERNS?

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