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The story of. A little about me. 29 years old From Cardiff, Wales (sunny part of the UK) Worked in 3 High Street Banks in the UK over 6 year period (finance & insurance) Moved to UAE in March 2009 after being made redundant (recession)

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The story of

The story of...


The story of

A little about me

  • 29 years old

  • From Cardiff, Wales (sunny part of the UK)

  • Worked in 3 High Street Banks in the UK over 6 year period (finance & insurance)

  • Moved to UAE in March 2009 after being made redundant (recession)

  • Enjoy all activities that require energy, thought and laughter


The story of

A little about me

  • 29 years old

  • From Cardiff, Wales (sunny part of the UK)

  • Worked in 3 High Street Banks in the UK over 6 year period (finance & insurance)

  • Moved to UAE in March 2009 after being made redundant (recession)

  • Enjoy all activities that require energy, thought and laughter

Terrible at golf!


The story of

So...

What’s the story... honestly?


The story of

  • March 2009

  • Flew to Dubai after redundancy in UK.

  • Want my own business & success story.

  • Business: Find problem, create solution & package.

  • 12 months market research & studying.

  • Finally found the market segment!!

Discovering the business


The story of

  • March 2010

  • Had to sell car.

  • Moved out of own apartment into shared.

  • Redundancy money spent.

  • 8 years savings spent.

Discovering myself


The story of

  • March 2010

  • Had to sell car.

  • Moved out of own apartment into shared.

  • Redundancy money spent.

  • 8 years savings spent.

  • Wedding money spent!

Discovering myself


The story of

Easy option: Admit defeat &work in a real job?


The story of

The famous

Brick Wall


The story of

What lessons did I learn?

Time / Service: Why do things take so long?

Cost: The cost of setting up before you make a penny.

Marketing: Why, why , what, where, when & how?

People: When people say yes – what do they really mean?

You: The driving force & brain behind the operation.


The story of

Time / Service: why do things take so long to happen?


The story of

Time / Service: why do things take so long to happen?

  • Part of a service / product chain.

  • Favour more lucrative project.

  • Change in rules / regulations / laws – daily!

  • Overall less customer service focused.

  • Tip: If your product / service offering is reliant on YOU receiving something first – be sure to screen your suppliers thoroughly & test them on small projects!

  • YOUR REPUTATION IS AT STAKE!


The story of

Cost: Tax free doesn’t mean charge free


The story of

Cost

Cost: Tax free doesn’t mean charge free

  • No tax maybe – relatively high charges & fees.

  • Screen price has additional extra’s.

  • High operational costs: License, salaries, insurance, return flights, car hire.

  • Tip: Focus on the money you DO have, not the money your due (owed) – one of the biggest mistakes we made!

  • Always keep a separate reserve or at least 6 months of ‘survival costs’ in your account.


The story of

Marketing: Who, why, what, where, when & how?


The story of

Marketing: Who, why, what, where, when & how?

  • Who is your audience?

  • Whatis your product?

  • Why is it better? (USP’s, Value Ad)

  • Wheredoes your audience shop?

  • When should you be marketing to get optimum results?

  • How should you be marketing?

  • DO NOT ASSUME THAT THE BEST FORM OF MARKETING IN ANOTHER COUNTRY WILL WORK IN THE UAE.

Tip: Use as much FREE ad space as possible:

Google – free credit on sign up

Dubizzle - free adverts online

PR – free print editorials etc

Speaking Ops - networking


The story of

People: When people say yes, do they really mean yes?


The story of

People: When people say yes, do they really mean yes?

  • People are uncomfortable saying no!

  • People often say what they think you want to hear.

  • Established businesses reluctant to take a chance on you.

  • Due to economy, many companies will agree to all sorts of terms to win business & under delivering. Don’t be that person & don’t fall victim either.

  • Tip: To safe guard yourself, either include time penalties into contracts or simply double the delivery time and plan towards that goal.


The story of

YOU: The invincible Entrepreneur


The story of

YOU: The invincible Entrepreneur

  • Be nice, be genuine, be seen.

  • Communicate your message effectively.

  • Have 100% belief & passion for success or stop!

  • Ask for help! Although you want to do everything yourself – you are not superman! Ask for help...

    • Mentors

    • Advisory Panel

    • Strategic Partners


The story of

  • 12+ months Research & development

  • 80+ interviews / market surveys

  • AED150,000+ own money

  • 10+ revisions to business offering

  • Intricate findings & solid business plan

  • UNWAVERING DETERMINATION


The story of

Careful planning, goal setting & dedication =

  • August 2010

  • Comprehensive Market research & business plan – investment in 72 hours & partner!

  • Launched UAE-Compare.com website (MK1)


The story of

Careful planning, goal setting & dedication =

  • August 2010

  • Comprehensive Market research & business plan – investment in 72 hours & partner!

  • Launched UAE-Compare.com website (MK1)

  • 2011(discovering business)

  • Nominated for 2 awards.

  • Made our 1st Dirham.

  • Launched UAE-Compare.com website (MK2+3)


The story of

  • 2012 – A great year for UAE-Compare.com

  • Semi finalist on ‘Entrepreneur TV’ show.

  • Won ‘SME Advisor’ award.

  • Investors being paid back.

  • Debt free & profitable.

  • Business with sales ‘PULL’ not push.

  • Team of expert mentors.

  • Hired 1st member of staff (on the books).

  • Rebranded & launched MK5 version of website.

  • Quoted on over AED15m projects.


The story of

  • 2012 – A great year for UAE-Compare.com

  • Semi finalist on ‘Entrepreneur TV’ show.

  • Won ‘SME Advisor’ award.

  • Investors being paid back.

  • Debt free & profitable.

  • Business with sales ‘PULL’ not push.

  • Team of expert mentors.

  • Hired 1st member of staff (on the books).

  • Rebranded & launched MK5 version of website.

  • Quoted on over AED15m projects.

  • SET A DATE! (7 weeks away)


The story of

So what does UAE-Compare.com

look like now?

Let’s take a look…


The story of

[email protected] / +971 (0) 559819 600


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