Find. Create. Increase. TM. We Know What Keeps Sales Leaders Awake At Night. Increasing Revenues 63% Sales Effectiveness 50% Growing Market 39% Optimizing Lead Gen 31% Reducing Sales Cycles 18% Growing Channels 13% CSO Insights, 2009 Sales Performance Optimization Study.
Increasing Revenues 63%Sales Effectiveness 50%Growing Market 39%Optimizing Lead Gen 31%Reducing Sales Cycles 18%Growing Channels 13%CSO Insights, 2009 Sales Performance Optimization Study
35% of Leads Come From Marketing headcount. 65% Are From Somewhere Else“Most companies have a problem maintaining accurate customer contact data and an even greater problem doing so for prospect data.”2009 Lead Generation Optimization report, CSO Insights
“In the past, for a $10 million quarter we needed a $30 million pipeline. Today we might need $50 million.” Optimizing Sales Performance 2009, CSO Insights Five New Sales Truths, Rick Cobb, Sales EVP
30 years executive sales leadership
Built and led national sales teams, created new markets, expanded relationships and developed indirect channels .
Experience in technology, healthcare, IT services, outsourcing, telecommunications, computing hardware and financial services.
Executive Vice President
25 years sales & marketing management
Led sales teams, opened new markets and channels, developed and implemented marketing strategies, established alliances.
Experience in IT services, outsourcing, pharmaceuticals, banking, transportation and software.
“Globalization and the loss of legacy means of competitive advantage are putting the sales force on notice that it must be a strategic difference or else the corporation loses.” Sales Benchmark Index, strategic advisory firm