@PRSSANC #PRSSANC. October 10–14 , 2014. Hosted by the University of Maryland and American University Conference Coordinator: Amber Mayfield Conference Co-Coordinator : Chelsea Williamson Logistics Director: Rachel Landis Communications Director: Corinne Buckwalter.
October 10–14, 2014
Hosted by the University of Maryland and American University
Photo Credit: Destination DC
The Omni Shoreham Hotel
The lobby of the Omni Shoreham Hotel, the location for the PRSSA 2014 National Conference.
Photo Credit: The Omni Shoreham Hotel
Register by mail, fax or online:
PRSSA members and affiliates: $300
Single-day registration: $175–$185
Deadline to register: Sept. 9(Register early; space is limited).
For more information, please visit:www.prssa.org/events/conference
Reagan National Airport (DCA) is the closest airport.
Photo Credit: Metropolitan Washington Airports
Photo Credit: Metro US
Photos Credit: DC Metro
The Omni Shoreham is just minutes from the Woodley Park/National Zoo/Adams Morgan Metro Station, which is close to a number of, including:
Agency Tours(Pre-Registration Required)
Regional Conference Workshop and Student-run Firm Workshop
Chapter Development Sessions
Chapter President’s Leadership Workshop
Opening Night Social: A Night at the Embassies
This year, attendees will have the opportunity* to visit some of the top public relations agencies and offices in Washington, D.C. Students will meet professionalsand get a true sense of company culture.
Participating agencies include:
Allison+Partners | APCO Worldwide | Edelman | Hill+Knowlton Strategies | Ketchum| MSLGroup Qorvis | Spectrum
All tours will be on Friday, Oct.10, @ 10 a.m.
*Students must pre-register to attend.
Chapter Development Session 1:
Friday, Oct. 10, 3–4p.m.
Chapter Development Session 2:
Friday, Oct. 10, 4:15–5:15 p.m.
The presenting Chapters will be notified by June 5.
“An Evening at the Embassies”
The Embassies of DC
Photo Credit: Destination DC
Pam Jenkins, the 2013 Washington PR Woman of the Year, led the Heart Truth/Red Dress Collection, an iconic campaign for women and heart disease.
As president of Powell Tate | Weber Shandwick, Jenkins manages communications designed to support or defeat legislation, enhance reputation or encourage healthy behavior change. She specializes in health-related issues management and social marketing for corporations, foundations and government clients.
Photo Credit: Weber Shandwick
Causes and Concerns: Nonprofit PR
Speaker: Jennifer Byrd, The Salvation Army
A Champion Brand Building Approach to Issues Management
Speaker: Kirk Stewart, APCO
Understanding What the Media Want
Jason Mollica, JRM Comm
Social Media and Digital PR
Chris Shreeve, Ketchum
…and sessions on Global Relations, Hospitality PR and more.
Keynote Address: Meeting the Living Legends of Public Relations
Professional Skills: Rebooting Your Resume
Speaker: Melinda Adams, Ketchum
How to Avoid a Dead End Street: Crisis Communications
Speaker: Pat Philbin, Crisis1, LLC
…and sessions on Media Relations, Sports PR and Lifestyle PR.
Career Development Exhibition
Diagnosis for Healthcare PR
Amy Goodwin, APR, John Hopkins Medicine
Emily Danmeyer, Children’s National
…and sessions on Salary Negotiation, Career Paths and Retail PR.
Monday, Oct. 13
10:30 a.m.–12 p.m.
…and more to come!
Founding Member, Fast Company and Editorial Director, MIX
Monday, October 13
8 a.m. to 9:45 a.m.
Vice President, Global Business Communications
Tuesday, October 14
9:45 a.m. to 11 a.m.
Don’t wait until fall, get started now.
Deadline: June 23, 2014
How many columns does the Lincoln Memorial have and why?
The Lincoln Memorial has 36 columns.
At the time of Lincoln’s assassination, the U.S. was comprised of 36 states.
What famous architect designed Washington, D.C.?
(Hint: There is a Metro stop named after him.)
(Metro: L’Enfant Plaza)
Facebook: PRSSA National Conference
Email: [email protected]
Left to Right: Rachel Landis, Amber Mayfield, Chelsea Williamson, Corinne Buckwalter
Photo Credit: Amber Booth
...and more to come!