Mobilizing IP Telephony Alcatel-Lucent Mobility Solutions for RIM Blackberry

1. Mobilizing IP TelephonyAlcatel-Lucent Mobility Solutions for RIM Blackberry Antoine SCHNURIGER, Solution Manager for Large and Medium Solution Unit November 2008

2. Agenda: Alcatel Cellular Extension for BlackBerry • Mobilizing IP telephony and Dynamic Enterprise • Mobile usages in enterprise • Mobilizing IP telephony: Advanced Cellular Extension for Blackberry • Mobilizing IP telephony: implement ACE for Blackberry • How to sell ACE for Blackberry

3. 1 Mobilizing IP Telephony for de Dynamic Enterprise

4. The Dynamic Enterprise … interconnects …for continuous and transformative growth

5. Alcatel-Lucent Solutions for Mobilizing IP Telephony and Unified Communication create competitive advantage for Dynamic Enterprise Advanced Cellular Extentsion Unified Communication Mobilizing IP Telephony For Blackberry For Nokia Mobility Security For Windows Mobile IP Telephony

6. Mobilizing IP telephony and Unified Communication and Collaboration for the Dynamic Enterprise • Alcatel-Lucent Enterprise mobility strategy to sustain Dynamic Enterprise is to Mobilize Unified Communication by extending OmniTouch Unified Communications and IP telephony to mobile terminals . • In this strategy, support of Blackberry as a “IT friendly” solution for Enterprise Mobile User Profile is a key element.

7. 2 Mobile usages in the Enterprise

8. Uncovering Your Customer’s Pain Points • How frequently do people travel in your company?  • When people use their mobile phones or work at home can they use the PBX features?  • Can they get the same cost savings on their calls when they are off site? • Do people use their cellular phoneinstead of their fixed phone when on-site? • What kind of security is in place formobile or home workers?

9. and more Pain Points… • Do your customers need to have in-office as well as mobile numbers for the people in your company? • Can people use your collaboration tools ontheir mobiles? • What issues do people currently have with trying to reach their colleagues? • Do your users ask, “How do I manage mycomplexity of  communications? I want to be in control!”

10. 3 Mobilizing IP Telephony: Advanced Cellular Extension for Blackberry

11. Alcatel-Lucent Value Proposition • I can be reached anywhere in a transparent manner (“one number”). • I can have the same level of Communication services whatever the device I’m using (PC, Mobile Phone, Fixed phone, …) • I can optimize my costs whether I’m on-site of off-site. End-to-End Solution with Cost Control and Simplified Integration

12. Advanced Cellular Extension for Blackberry Key strength • « One number » services/ Enterprise voice mail service • ACE for Blackberry user is a user of the OmniPCX Enterprise! • Increase user experience with the feature rich OmniPCX Enteprise telephony services • Blackberry User friendly • Blackberry application look and feel Resilient and robust solution • Highly Scalable: • 5000 ACE for Blackberry per OmniPCX Enterprise node • « Allways on» One Number solution • Service continuity with ACE for Blackberry users thanks to OmniPCX Enterprise « 5x9 » availability

13. Advanced Cellular Extension for Blackberry key selling points (2) • Cost effective • Suitable for any enterprise size whatever the number of Mobile Users • Cost control thanks to Alcatel-Lucent OmniVista 4760 • Get benefit of corporate carrier tariff policy • International call rate as for fixed extension • IT Manager friendly solution • Advanced Cellular Extension for Blackberry is deployed in accordance with Blackberry rules and architecture • Solution deployed and managed with Blackberry Enterprise Server • No supplementary server required • User friendly experience: • One number/one voice mail • Private/Business mode

14. Advanced Cellular Extension (ACE) for BlackBerryEnterprise grade telephony service Initiate Call Quick access to essential features • Dialling (private/public format) • Call via contacts (local contact or corporate directory) • Callback from call logs Manage ongoing call • Park • callback request • second call • Leave a voicemail • Call Transfert • Transfert to deskphone • Reverse call • Direct Call • Call the attendant • Call the voice mail • Dual ringing ON/ OFF • Call forwarding

15. The « always on » one number solution PCS CENTRAL OmniPCX Enterprise availability solutions apply ACE for Blackberry users • Call server persistence • Blade center resilience for data center • Transparent geographic redundancy • Disaster recovery plan management • Passive Communication Server (PCS) REGIONAL ACE for Blackberry and OmniPCX Enterprise – The “always on” One Number solution

16. 4 Mobilizing IP Telephony: Implement ACE for Blackberry « Where we discover ACE for Blackberry as an IT friendly solution »

17. Curve 87xx Bold 8800 Pearl Advanced Cellular Extension for Blackberry R2.0: Supported Blackberry devices • 8300 • 8310 • 8320 • 8330 • 8100 • 8110 • 8120 • 8130 • 8220 • 8700c • 8700g • 8700r • 8703e • 8705g • 8800 • 8820 • 8830 • 9000 Blackberry Enterprise Server R3.6 or later

18. Alcatel-Lucent Cellular Extension (ACE) for BlackBerry IT friendly Device management Device Policy Applications access (email,PIM …) Etc. BlackBerry Enterprise Server Corporate Firewall BlackBerry Infrastructure Application Servers and Databases Wireless Networks Internet BlackBerry Devices PSTN ACE for Blackberry Alcatel-Lucent OmniPCX Enterprise Alcatel-Lucent “ACE for Blackberry” solution is fully compliant with RIM Blackberry architecture for enterprise

19. Mobilizing IP telephony and Unified Communication and Collaboration Mobilizing UC Platform 2008 2009 Main strength Revolution ACE for BB • Cellular extension (Q4) IT compliancy • Proven Security & Deployment My IC for BlackBerry ACE for Windows • Cellular extension Ergonomics • Services integration My IC for Windows Mobile) My IC Apple iPhone ICC 2.1 (ACE for Nokia) • Dual-mode My IC for Nokia (ICC 2.2 ) Dual-mode • Voice over WLAN • Cost optimization Communication Infrastructure OmniPCX Enterprise OXE Simplicity OXE + ICS Mobilizing UC Agnosticism

20. 5 Mobilizing IP Telephony with Advanced Cellular Extension: Why selling ACE for Blackberry

21. Why selling Advanced Cellular Extension for Blackberry Blackberry installed base 16 Million of devices expected on end 2008 ACE address Mobile professional users with high productivity requirement Easy to deploy Pure software solution Advanced Cellular Extension is deployed through the Blackberry Enterprise Server Professional Service On site pack if required

22. 5 Mobilizing IP Telephony with Advanced Cellular Extension: How to sell

23. ACE for Blackberry is integrated in Mobile Professional User Profiles • Executive • Mobile Professional • On-site Roamer • Office Worker • Team Worker Advanced Applications Phone + Telephony + Wired • Desk phone • Softphone Wireless • ACE for BB • Voice mail • Call by name • Call logs • Multi-line • MLA • Supervision • UM, IM, UC • Presence • Audio conf • Web conf • Video • Softphone • Mobility EssentialPremiumPrivileged Optimized investment based on user profiling

24. ACE for Blackberry can be quoted with ALU – E quotation tools BQT leads you to relevant quotes for your customers • Quotes the offer (from 1000 extensions) • Provides budgetary pre-RFC quotation • Smart • Secure • Seamless ACTIS configuration capability includes • Advanced Cellular Extension for Blackberry • Mobile user profiles Fast, professional quotation of mobility solution with BQT & ACTIS 24 | Solutions for the Dynamic Framework |30 October 2014

25. ACE for Blackberry « how to order »- WPL prices • Software licences OmniPCX Enterprise R8.0.1 or R9.0.x R13.0.1

26. Backup slides : Blackberry by Research in Motion

27. Blackberry is developped by Research In Motion Research in Motion • Canadian Company  over 6000 Employees, 2000 in R%D • Marketshare > 50 Mrd $  Operating worldwide  over 20 years of Market Experience - Source: via ISEC7

28. Research in Motion- facts • 1998 First BlackBerry Handheld RIM 950 • 1999 BlackBerry Enterprise Server for Exchange • 2001 BlackBerry Enterprise Server for Domino • 2002 Mobile Data Service, Java Plattform, BlackBerry WebClient • BlackBerry Connect & BuiltIn Programm • 2004 BlackBerry Enterprise Server for GroupWise 1 Million BlackBerry Subscribers • 2005 3 Million BlackBerry Subscribers • BlackBerry Enterprise Server Version 4.1 application BES (4.2) • 2007 7 Million of BlackBerry Subscribers • 2008 16 Million of Subscribers Source: via ISEC7

29. 16 Mio 8 Mio 5 Mio 3 Mio 2 Mio 1 Mio 2006 2007 2008 1999 2003 2004 2005 Research in Motion Source: via ISEC7

30. Blackberry BlackBerry Enterprise Solution • Corporate Customers • Full Functionality - High Security • Applications BlackBerry Internet Solution • Private Customers • Small Enterprises • only Mail Push ( 10 POP3 Accounts ) • no Encryption Source: via ISEC7

31. BlackBerry Solution Users have wireless access on their Blackberry device to a full suite or productivity enhancing tools, including • Email messages • Applications • Internet and corporate intranet • Organizer features • Short messaging service (SMS) • Cellular phone functionality • Enterprise grade telephony service with Advanced Cellular Extension Source: via ISEC7

32. BlackBerry Enterprise Solution Architecture BlackBerry Devices Wireless Networks BlackBerry Enterprise Server Corporate Firewall Application Servers and Databases Internet BlackBerry Infrastructure Messaging Servers BlackBerry Connect and BlackBerry Built-In Devices Source: via ISEC7

33. BlackBerry Enterprise Architecture: Message WorkFlow usecase BlackBerry Enterprise Server BlackBerry Wireless Handheld User A Corporate Firewall 3 4 1 Wireless Networks 2 5 Messaging, Database, and Application Servers 6 Internet BlackBerry Infrastructure 7 10 11 12 9 Corporate Firewall 8 Messaging, Database, and Application Servers BlackBerry Enterprise Server BlackBerry Wireless Handheld User B Source: via ISEC7

34. The BlackBerry Enterprise Server • Interface between enterprise servers and Blackberry endpoints • Pushmail service from and to Enterprise messaging system • Exchange, Lotus & Novell GroupWise • Blackberry device management through policies and user group • “right to use” provisioning of the Blackberry mobile Source: via ISEC7

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