Sharing Digital Content in the Home

1. Sharing Digital Contentin the Home Introducing theDigital Home Working Group November 2003 Update

2. Consumer Desire Share music, pictures and video between PC, consumer electronics, and mobile devices Digital Home Environment Industry Opportunity Provide a compelling, user-friendly solution that fuels new businesses

3. Digital Home Faces Challenges • Multiple-vendor home networks are difficult to set up and use • Interoperability is limited, increasing consumer skepticism • Proprietary systems don’t create category growth • Industry standards alone don’t ensure interoperability

4. SolutionIndustry Collaboration Seventeen industry-leading companies from the PC, digital consumer electronics and mobile device industries shared a common goal of establishing a platform of interoperability based on open industry standards... To enable a transparent home network so consumers can easily create, consume, manage, and share digital content in new, compelling ways ...and they came together to create the Digital Home Working Group …or DHWG, on June 24, 2003

5. Board ofDirectors DHWG Membership Structure 17 Promoter Member Companies NEC Personal Products, Ltd. and over 50 new Contributor Members…

6. DHWG Membership Structure Over 50 Contributor Member Companies Apex Digital Appairent Tech Atheros Comm ATI Technologies Bell Canada BridgeCo Broadcom BT Canon Carry Computer Cisco-Linksys Creative Labs CyberTAN Technology DigiOn Digital5 D-Link Systems Dolby Laboratories ETRI Freecom Technologies InFocus Intellon Inventec ITRI KETI LG Electronics Maxtor Mitsubishi Motive Communications Motorola National Semiconductor NEC Electronics America Newsoft Technology Olympus Opciel Technology Oregan Networks Pinnacle Systems Pixelworks QualityLogic Sanyo Electric Seiko Epson SCM Microsystems Shuttle Sigma Designs SKY Perfect Comm. Solid Info Tech Tatung Texas Instruments Toshiba Ucentric Systems USI Mfg Services Zoran ZTE As of November 7, 2003

7. EMEA 14% Americas 53% Asia 31% DHWG Interest has No Boundaries Support by Region Support by Industry Others Service R&D Network Product Components Mobile CE PC Semi conductor Based on 150 membership applications, October 7, 2003

8. Consumers want their devices to work together and share content The DHWG Vision MOBILE MULTIMEDIA Entertainment, Personal Pictures and Video, Services BROADBAND Entertainment, E-Business, Services MEDIA Pre-Recorded Content Personal Media Consumers want their devices to work together and share content BROADCAST Services, Entertainment

9. The DHWG Approach • Deliver design guidelines based on open standards • Provide a common baseline of media formats • Accelerate market acceptance through compliance and verification testing

10. Framework Overview and Scope 2004 2005 2006+ Under Consideration in DHWG Digital Rights Management Content Protection DRM / CP Technologies DRM / CP Interoperability DHWG Media Formats Required: PNG, JPEG, LPCM, MPEG2 Optional: GIF, TIFF, AAC, AC-3, ATRAC3plus, MP3, WMA9, MPEG1, MPEG4, WMV9 Media Formats JPEG2K, MPEG4 Candidates for DHWG Technologies Future Potential Technologies HTTP Media Transports UPnP DCP AVv1 Device Discovery and Control UPnP, version 1 IP IPv4 IPv6 Network Protocol Ethernet Wired 802.3u Wireless 802.11e/i Physical Network Wireless 802.11a/b/g Core DHWG Principles: Open, Fair, Interoperable Disclaimer: Some of the formats/standards referenced above are trademarks or registered trademarks of their respective companies.

11. Media Format Strategy Optional Format Set (may implement one or more) Required Format Set (must implement all) • Interoperability achieved by requiring specific formats • Open standards that are formally ratified by an internationally-recognized standards organization • IP must be licensed under reasonable, non-discriminatory terms • Optional formats available to cover market needs • Source devices supporting an optional format must be able to convert that content into one of the required formats GIF, TIFF JPEG, PNG IMAGES AAC, AC-3, ATRAC3plus, MP3, WMA9 LPCM (2 Channels) AUDIO MPEG2 MPEG1, MPEG4, WMV9 VIDEO Disclaimer: Some of the formats/standards referenced above are trademarks or registered trademarks of their respective companies.

12. DHWG Organization • Chair • Scott Smyers, Sony • Vice-Chair • Heikki Heinaro, Nokia • Secretary • Evan Smouse, HP • Treasurer • Willem deZoete, Philips Board of Directors Management Agency Technical Committee Glen Stone Sony Ecosystem Committee K.S. Lee Samsung Interoperability and Compliance Committee Keith Laepple Microsoft Marketing PR Committee Jim Reilly Matsushita Legal Committee C.K Ko Samsung Committee chairs in gold.

13. DHWG Committees–Technical Technical Committee Glen Stone Sony Home Network Version 1 Subcommittee Andy Crump Intel Use Case Subcommittee (joint with Ecosystem) Prabir Mohanty Samsung Mobile & Handheld Subcommittee TBD Committee chairs in gold.

14. DHWG Organization–Ecosystem Ecosystem Committee K.S. Lee Samsung Industry Liaison Subcommittee Michael Stelts Thomson Use Case Subcommittee (joint with Technical) Prabir Mohanty Samsung Committee chairs in gold.

15. DHWG Deliverables • Create Design Guidelines for interoperability • Develop liaisons with other industry standards bodies • Implement compliance testing and certification programs • Generate marketing and logo programs Q2 2003 Q3 2003 Q4 2003 Q1 2004 Q2–Q3 2004 Launch DHWG White Paper Promoter F2F Tech Requirements General F2F Draft Guidelines Version 1 Guidelines Beta Prototypes Retail Products Interop Testing Target for products using DHWG2004

16. Summary • PC, CE, and mobile convergence is here • Consumers want to easily create, use, manage and share digital content in their home • Industry leaders share a common goal and approach to enable the transparent home network • Interoperability, open and fair standards are key • The digital home environment will fuel new business opportunities for all of us

17. Thanks for your interest inDigital Home Working Group More information at www.dhwg.org Please join us!