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Windows 8 app platform

Windows 8 app platform. Agenda. Windows 8 Opportunity. Why Windows 8 LOB apps. Demo. Build and deploy LOB apps. Windows platform is growing across consumer & commercial segments. IDC forecast. Enterprise Consumer.

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Windows 8 app platform

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  1. Windows 8 app platform

  2. Agenda Windows 8 Opportunity • Why Windows 8 LOB apps • Demo • Build and deploy LOB apps

  3. Windows platform is growing across consumer & commercial segments IDC forecast Enterprise Consumer All-up Windows Annual Sales Volume Worldwide (based on historical trends) – Consumer/Enterprise (millions) Source: IDC Worldwide Windows Client Operating Environment 2011–2015 Forecast

  4. Windows reimagined A new UI where touch is a first-class citizen along with full mouse-and-keyboard support.

  5. Windows reimagined Designed from the chipset up for multiple form-factors– tablets, laptops, desktops & all-in-ones.

  6. Windows reimagined The Windows Store on every device with a full commerce platform and flexibility.

  7. Windows reimagined New development models built on Windows 8, including native support for HTML/CSS/JS, C#/XAML, C++/DirectX. Windows Store apps

  8. Windows strategy for business Devices and experiences people love Enterprise-grade solutions

  9. App development opportunity $37.4 BillionWorldwide custom application development services market reached $37.4B in 2011* $85 Million85M mobile apps will be downloaded in 2012** 9.2%Custom application development services spending grew an estimated 9.2% in 2011* 1/3rdOne third of all IT costs are associated with application development & support*** * IDC, Worldwide and U.S. Custom Application Development Services 2012–2016 Forecast, doc #234645, May 2012. **IDC Predictions 2012: Competing for 2020, doc #231720, December 2011. ***Gartner, IT Metrics: IT Spending and Staffing Report, Jan. 2012

  10. Windows 8 is built for businesses Productivity with Tablet Your portableworkspace Secure yourenvironment Windows 8 business apps Work anywhere Embrace BYOD scenarios Your data and apps on any Windows-based device Support mobile workforce Virtual desktops simplified Secure yourdevices & data

  11. Windows 8 LOB app benefits for business • Mobility • Security • New form factors longer battery life • Isolated app containers • Increase productivity • Compatibility • Integration with app contracts • Windows 7 apps run on Windows 8 • Use what you know • Deployment • Same tools you already have • Sideloading Zero-install

  12. Windows Store line-of-business app scenarios • Examples • Point-of-sale systems • Product catalogs • Dashboards • Monitoring and action • Workflow management • Field apps

  13. Desktop and web apps • Desktop apps • Pixel accuracy apps like the CAD/CAMNeed system access like IT Helpdesk applicationNeed multi-monitor access like a finance application • Web apps • Does not need platform richnessAccessible across various platformsNeed zero foot print

  14. Demo: Apps

  15. Windows 8: familiar language and tools

  16. Build WinRTapps with technology choices WinRT apps Desktop apps HTML JavaScript HTML / CSS XAML View JavaScript (Chakra) C C++ C# VB Model Controller C# VB C C++ Windows 8 APIs Devices & printing Communication & data Graphics & media System Services .NET / SL Internet Explorer Win32 Application Model Windows Core OS Services Core

  17. Develop using Visual Studio: familiar and powerful tools Use integrated tools in an advanced development environment.

  18. Develop using Visual Studio: free & familiar Develop using Visual Studio: familiar and powerful tools Use integrated tools in an advanced development environment Deliver engaging graphics with powerful DirectX tools.

  19. Develop using Visual Studio: familiar and powerful tools Interactive visual designers to design fast and fluid experiences.

  20. Develop using Visual Studio: familiar and powerful tools Collaborate and plan with reporting and charts.

  21. Windows app deployment • Install corporate apps • Download public apps from Windows Store Through the cloud Directlyon-premise Windows 8 or Windows RT devices Custom LOB Supported Windows Store app links

  22. The Windows Store Unprecedented reach Optimized for discoverability Transparent approval process Flexible business models Maximizing developer revenue

  23. The Windows Store Paid downloads, trials, and in-app purchases. You keep 70% of the first $25k, 80% of the rest.

  24. The Windows Store Use your own commerce engine and keep 100% or use the Windows Store’s full commerce platform.

  25. The Windows Store Advertise with Microsoft Advertising or your preferred ad vendor. Use app or web advertising networks.

  26. The Windows Store Robust analytics for free , including demographics, reviews, referrals, and usage and performance statistics.

  27. Windows 8 app opportunity for VARs • Develop • Managed deployments • App compat testing • Sideloading • Application portfolio management • Infrastructure support • Bug fixes • Helpdesk / Tier 1 support • End user feedback ISVs / SIs Test Design Leverage each others strengths Support Deploy VARs

  28. How to get ready? • Download Windows 8 and Visual Studio 2012 • Visit Windows dev center: www.dev.windows.com • Read Windows 8 app developer blog:http://blogs.msdn.com/b/windowsappdev • Attend dev camps www.devcamps.ms/windows • Attend //build/ virtually (www.buildwindows.com) • Open Windows Store developer account and start building your apps • More resources and programs on MPN: http://aka.ms/MPNW8

  29. How we work together • Attend app factory for gold/silver app dev partners (by invitation only) • Participate in MAAP program to drive app PoC and Pilot (For partners meeting requirements) • Become App Dev competency partner • Engage with your customers on app needs

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