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Re-imagine! Speech: Story Line in 100 Words or Less Tom Peters/0106.2006. Re-imagine! Speech: Story Line in 100 Words or Less 1. Wildly altered context (technology, China-India, global terrorism, etc) Only answer: adaptive skills and bold-breathtaking innovation

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Re-imagine! Speech: Story Line in 100 Words or Less

Tom Peters/0106.2006


  • Re-imagine! Speech: Story Line in 100 Words or Less

  • 1. Wildly altered context (technology, China-India, global terrorism, etc)

  • Only answer: adaptive skills and bold-breathtaking innovation

  • (top-line focus rather than cost-cutting focus)

  • 3. Race way, way up the value-added curve (implemented “game-altering solutions” rather than “services,” “experiences” rather than “transactions,” and much more)

  • 4. As part of value-added exercise, pursue Ripe & Enormous “new” markets—Women, Boomers & Geezers

  • 5. Radical (!!!) use of IS-IT

  • A “Roster” of Weird & Wondrous & Entrepreneurial “Talent” engaged

  • in “Wow Projects”

  • “Metabolic Leadership” (Passionate-Radical Leaders who instill a Discipline of Execution, a Quick Tempo-Adaptive Culture and

  • an appetite to “Eat Radical Change for Breakfast”)

  • (96 words by my count)


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