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The number of mobile applications is constantly increasing at a faster rate due to the increase in the trend of smartphone adoption by the majority of the population. Due to such a rapid and drastic rise, mobile apps have taken over the retail industry.<br>
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How Mobile Applications Development Transforming Retail-Industry The number of mobile applications is constantly increasing at a faster rate due to the increase in the trend of smartphone adoption by the majority of the population. Due to such a rapid and drastic rise, mobile apps have taken over the retail industry. It is through the mobile that we are having a satisfied standard of living. Mobile application development technologies have led to the transformation of our lifestyle. The changes that the mobile industry has brought to society, including the Industrial Revolution, failed to do so. The noteworthy fact is that in a time span of 15 to 20 years, 3G and 4G technologies have reached subscriptions to more than 3 billion. The Internet in the late 1990s was known for its unbeatable growth and rapid innovation, and in today's age mobile technology is reshaping economic milestones once again. Mobile devices cannot be limited to just one industry. It can best be defined as a base whose variety has flourished enormously. According to the research by the Mobile app development company in New York on retail marketing, certain facts were established which said that the retail industry has been heavily influenced by the mobile app. According to research, 60% of consumers are users of mobile devices that are used for the purpose of interacting with retailers. While 44% of consumers choose to buy through the mobile application, as it is easy and convenient.
What is happening in the retail sector? Highly functional business applications can be beneficial in countless ways. By offering a standard and shared platform for effective business interactions, mobile applications guarantee myriad benefits for the retail sector. Businesses can offer personalized and personalized shopping experiences to consumers, thus creating vast opportunities for business growth. Simply put, mobile apps are revolutionizing the retail industry to a great extent. Let's find out how. Brand recognition: Iphone apps development companies in Newyork provide a perfect platform to improve your product's visibility and brand loyalty. For example, users voluntarily share links to their favorite sites, request feedback, and describe their customers' experiences on social media. Also, you can integrate popular social media platforms into your application to allow customers to discuss your products and services. These are powerful tools for building your brand reputation, marketing your service, and getting the attention of potential customers. Additionally, mobile device users have incredible opportunities to receive push notifications with special offers, discounts, and giveaways. It means that they are budget-friendly, so from a psychological perspective, they are likely to interact with such stores on a regular basis. Enhanced customer engagement: With the advancement of technology and the use of mobile applications, retailers have the opportunity to interact with customers more precisely and effectively to learn about various queries, prospects, concerns and needs that further help them to deliver products and services. It has also removed the above limitations and helped the online retail industry better respond to current market trends and demands. Not only has it helped the industry examine existing workflows, it has also made the purchasing process more convenient, seamless, and easy for customers. Statistics that determine the future of the retail industry with mCommerce Let's take a look at the latest mobile commerce statistics: ● According to a study by the Pew Research Center, 79% of Americans shop online and of which 51% of Americans use mobile devices to shop.
● According to Statista, revenue from the global eCommerce market is expected to reach 72.9% by 2021. ● Smartphones have accounted for up to 34% of US e-commerce sales in 2019 (Source: eMarketer). ● Smartphone users worldwide are 3.5 billion in 2020 and are expected to reach 3.8 billion in 2021. (Source: Statista). ● According to the Android application development company in Frisco , mobile wallet market revenue will grow at a CAGR of 15% between 2019-25 and is expected to reach 270 billion in 2025. ● From the above statistics, we can say that the future of mobile commerce in retail is outstanding. These reasons and the statistics are enough for a retail company to consider mobile commerce application development. How do we develop a retail e-commerce mobile application? Well, there are multiple options, the easiest one is to use out-of-the-box SaaS third-party platform tools like buildABazaar and storehippo. But there could be various setbacks when choosing these platforms. Also, you would still need to hire or outsource developers for customization and maintenance. This solution is suitable only for very small-scale retailers serving a very small niche market. To create a scalable e-commerce mobile application, retail companies should consider having an in-house development team or outsourcing IT development services. The internal development team is a good option when you are good with technology or when you have seasoned technology executives who could put themselves in the shoes of a CTO. Also, you must have enough money to pay and employ developers, testers, project managers, designers, etc. Outsourcing is a good option when you want to develop e-commerce mobile applications to test and find the right product for the market. By choosing a suitable outsourcing agency, you gain access to a diverse set of developers with extensive experience in web and mobile development. You as a business can focus on growing your business and your outsourcing agency would manage the technology aspects of application development for your retail business. Key takeaways: The above were the important reasons why your retail business needs a mobile app. Retailers simply need to factor in this shift to track the mindset of online or offline shoppers, as anyone can become a key customer from the comfort of their
smartphone. A sophisticated, customer-friendly app is a great way for retailers to engage a potential customer to be receptive to your brand message. Therefore, mobile applications are becoming more and more essential for various retail businesses. If you want your business to remain relevant to upcoming trends and technologies, you should opt for a custom retail mobile app development solution. USM Business Systems is the Best Cross Platform App Development Company in USA . We have an in-house team of over 100 software engineering experts who have developed and released native iOS and Android apps for the world's most recognized brands. Whether you're looking to launch exclusively for mobile devices or your product is part of a larger project that requires a web experience, a connected device, or portable integrations, we have the experience to help you achieve your business goals. About the Author KoteshwarReddy I am a passionate content writer and blogger who has written a number of blogs for mobile app development. Being in the blogging world for the past 3 years, I am currently contributing tech-laden articles and blogs regularly to USM Systems. I have a competent knowledge of the latest market trends in mobile and web applications and express myself as a huge fan of technology.
