Smartvault overview
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SmartVault Overview. October 30, 2009 SIIA OnDemand. SmartVault Introduction. Intra-application & cross-application document management Serving marketplace for over a year; won every award in our space Over 1,000 customers with a very low attrition rate

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Smartvault overview

SmartVault Overview

October 30, 2009

SIIA OnDemand


Smartvault introduction

SmartVault Introduction

  • Intra-application & cross-application document management

    • Serving marketplace for over a year; won every award in our space

    • Over 1,000 customers with a very low attrition rate

    • Growing paid subscriptions 100% quarter-over-quarter

  • 5-Minute Agenda: Introduction to SmartVault…

    • Clear value proposition

    • Focused go-to-Market strategy

    • Proven management team and technology

  • Why we are here…

    • Partnership opportunities

    • Bay Area VC community relationships


Smartvault people ip technology

SmartVault People, IP, Technology

  • Company founded by Eric Pulaski in late 2007

    • Eric was the founder and CEO of BindView Corporation

    • IPO in 1998 and sold to Symantec for $200M+ in 2006

  • SmartVault people and attitude

    • Startup, venture-backed & public company experience

    • Smart, focused and agile team of software industry veterans

    • Our mantra: learn quick, fail fast, iterate improvements often

  • Technology

    • Modern, robust, secure SaaS infrastructure for content management

    • Toolbar: new levels of integration with Windows-based and browser-based apps

  • IP: Patent-pending Toolbar


The smartvault solution

The SmartVault Solution

  • Web Portal

  • Access documents anytime from secure Web based portal.

  • Intra-Application Toolbar

  • Patent-pending toolbar works inside apps people already use.

  • Inbox

  • Facilitates workflow for going paperless.


Smartvault s go to market strategy

SmartVault’s Go-to-Market Strategy

  • Establish leadership in a large vertical markets

    • FOR USERS WHO TRULY NEED PAPERLESS AUTOMATION

    • First vertical is accounting/financial market

      • ~6M QuickBooks + PeachTree customers; 50,000+ “ProAdvisors”

      • ~80,000 firms doing client bookkeeping need paperless automation

  • Validate product and technology (1H 2009)

    • Have won every award in the accounting technology space

    • Large following and rabid fans in our space (over 1,000 customers)

    • Application (and Data Center) performance are rock solid

  • Develop channel, ISV and OEM partnerships (Q4 2009)

  • Deploy within additional applications (1H 2010)

  • Deploy across additional verticals (1H 2010)


Smartvault exec summary

SmartVault Exec Summary

  • SmartVault’s team is seasoned

  • SmartVault’s technology is proven

  • SmartVault’s market opportunity is huge

    • Gaining traction with our go-to-market strategy

    • 1,000 users; 100% Q-Q growth; 0.3% monthly attrition rate

  • We can build a $30M business with less than a 3% market share within the accounting software market alone

    • 70% gross margin; 25% net profit ($7.5mm EBITDA)

  • We can build a $100M revenue business with modest repeat technology deployment beyond the accounting vertical

    • 70% gross margin; 20% net profit ($20mm EBITDA)


Why we are here at ondemand

Why we are here at OnDemand

  • ISV’s: We can support your application with SmartVault

    • Minimal to no technical effort on your part

    • Additional revenue from your existing customers

      • Add document storage and content management to your app

    • Expand your customer and user base

      • Integrate your app with those supported by SmartVault

  • VC’s: Bay Area VC relationships are meaningful to our route

    • Invested $4.5M in Series A funding (during a recession)

    • Raising Series B funding in 2010 for growth / next phase


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