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Girl Scouts of Greater Chicago and Northwest Indiana

Girl Scouts of Greater Chicago and Northwest Indiana Service Unit Fall Product Program Manager Training. Objectives. Understand your role Learn about the new aspects of the program Understand the system for entering and submitting product orders and rewards. Objectives. Be ready to…

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Girl Scouts of Greater Chicago and Northwest Indiana

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  1. Girl Scouts of Greater Chicago and Northwest Indiana Service Unit Fall Product Program Manager Training

  2. Objectives Understand your role Learn about the new aspects of the program Understand the system for entering and submitting product orders and rewards

  3. Objectives • Be ready to… • Explain the program • Share the benefits for the girls and the troop • Describe the product line • Describe the reward line • Explain the ordering system

  4. Fall Product: What is it? • Fun Facts • Marketing Strategies • What’s Next? • Questions Agenda

  5. Fall Product Program…what is it? Participating in our fall product program is a great way for girls to start their year with some serious girl power! Girls earn rewards and troop funds for special activities and community service projects. They also gain valuable life skills along the way! Like goal setting, decision making, money management, people skills and business ethics.

  6. Fun Facts Did you know? • Koalas are not bears. • Koalas are nocturnal marsupials famous for spending most of their lives asleep in trees…sleeping for up to 18 hours. • Koalas do not drink much water and they get most of their moisture from eucalyptus leaves.

  7. Fun Facts Did you know? • The koala mother and her young enjoy a very close relationship. • Koalas also communicate with each other by making a noise like a snore and then a belch, known as a "bellow“.

  8. Intro about Ashdon Farms/QSP

  9. Ashdon Farms • Founded in 1921 and working with Girl Scouts since 1996 • Maintain highest rating possible of Superior from AIB (Association of International Bakers) • Other customers include Walgreens, CVS & Costco • Building a new chocolate facility in 2016-17 Waukesha, WI

  10. QSP/Great American • Working with Girl Scouts over 40+ years • Largest fundraising company in North America • Driving innovation in the Girl Scout Fall Product Program Nashville, TN

  11. Marketing Strategies

  12. Have the Troop Set Goals and Highlight on Goal Poster • It’s all about goals, goals, goals • Troop girls set goals for the program • What do they want to do? • Where do they want to go? • What does each girl need to achieve to reach that goal? • More goal setting resources at www.whatcanagirldo.com

  13. Customers Like to Try New Things! Like New Products!

  14. Online Exclusive Items The online store offers all 25 Girl Scout branded nut/candy items PLUS a few online EXCLUSIVE items. Link to store in all emails to friends and family. Girl Scout – Nut Lover Gift Pack -Almond Cran-Orange Nut -Butter Toasted Peanuts -Cranberry Nut Mix -Honey Mustard Pretzel Mix -Whole Cashews 15oz Gourmet Blend 20oz Gourmet Caramel Corn w/ Almonds & Pecans 15oz Jumbo Cashews Mocha Cups

  15. Nuts are naturally gluten free • Cashews, Cranberry Nut Mix and Honey Roasted Peanuts • Gluten free items are highlighted with the “gf” symbol on the nut order taker. • 22 gluten free Girl Scout items available at online nut store Naturally Gluten Free

  16. All the Leading Magazine Options • Over 600+ magazines available • Over 200+ digital titles available to Girl Scout customers • Magazine Gift Card options • $20, $25 and $50

  17. Purchase online their photo keepsakes from a Girl Scout – photo books, calendars, cards & more… • Troops can create one book and then apply multiple purchased certificates to it for redemption. Photo Keepsakes

  18. Girl-led Business Get the Word Out!

  19. Personalized Girl Business Cards • Over 15% of online sales in Fall 2015 from business cards • Set included in girl packet with nut order card • Can print additional business cards from QSP/Nut Online Program

  20. Girl Dashboard Girl-Led Business Tools • Send text messages with all online options • Printable girl business cards • Post to Facebook or Tweet • Online sales track back to girl

  21. Girl-led Business Excitement & Momentum

  22. Girls customize their own koala mascot on the • Edit as often as she would like • MyCreation™ promotion video for girls inside Girl Dashboard MyCreation™ Mascot

  23. Building on MyCreation™ for Fall 2016! Girl’s “unlock” MORE accessories by: • Sending 15+ emails • Adding a photo/image • Sending texts • $100 in total online sales

  24. MyTroopCreationTMis troop picture featuring MyCreationTM images with same troop number MyTroopCreation™ Photo

  25. Girls who reach $160 in online total sales earn their own personalized patch, with her name, date and MyCreationTM image • 764 girls in Fall 2015! • Email automatically sent to registered email address link to create/edit/submit patch. • NEW! Troop volunteer earns their own MyPatchCreation™ with $350 in total online troop sales. MyPatchCreation™

  26. Troop Volunteers Supporting Girl-led Business

  27. Great Start to the Fall Product Program! • Test troops sold 4 times as many magazines and 2 ½ times as many nuts. • Good way for a troop or Service Unit to start off the Fall Product Program! • It’s simple for troops. Visit the 59 Minute Quick Start℠ website. (girlscouts.qspgao.com/59min)

  28. 100% Digital for Girls • Girls login to the QSP/Nut Online Program, click on to send themselves a text with the payment link to use for their customers. • Girls then call friends and family for 59 minutes and forward the text link for payment. • It’s that easy! • Automation of money collection, delivery, proceeds and girl recognitions.

  29. girlscouts.qspgao.com/59min

  30. Troop Dashboard • NEW! - Launch email sent to registered Troop Leader in Fall 2016 • Or go to COUNCIL website www.girlscoutsgcnwi.org and click on QSP/Nut Online Program icon • Can login using same email and password from Fall 2015 if troop volunteer then. • NEW! – Access both the Girl Dashboard and Troop Dashboard from one email address. • Navigate between daughter site(s) and troop site(s) with one email address.

  31. Troop Dashboard Optional Take Action Project

  32. Troop Dashboard Post Girl/Parent Messages Seen at Login

  33. Troop Dashboard • Check out girl activity, online sales and MyCreation™ designs • Use email tool to send emails to girls/parents

  34. Troop Dashboard Access • Troop volunteer creates own MyCreation™ • -Earns • MyPatchCreation™ • with $350 in total online troop sales • Troop leader/volunteer continues to check-in and encourage the girls

  35. Always Good to Say… Thank You! • Say “thank you” to customers placing nut orders, magazine orders or giving Gift of Caring donations • Download a variety of thank you notes from the Council website to use in Fall 2016

  36. What’s Next?

  37. Program Dates: September • Schedule a date for training • Plan ahead and prepare the materials for the troops • Review your Service Unit Goal • Submit the Service Unit Delivery Station Form • Log into the Nut-E System

  38. Delivery • Delivery Station Form - Due September 30 • Delivery Methods • Drive-Thru Method • Service Unit Delivery Station Method

  39. ACH • One form…two programs • Sweep November 4 - 100% balance due • ACH Adjustment Form • Collections Process ACH Forms Due: September 30 COLLECTIONS

  40. Troop Fall Product Manager Training Agenda • Use the Service Unit envelope as your guide • Discuss the Service Unit Goal • Discuss the ways to participate • Discuss the product line • Review program dates • Review the paperwork • ACH Forms

  41. Online Ordering System • NUT-E • Service Unit • Username: SU### • Password: fp2016 (not case-sensitive) • Troop • Jane Doe, Troop 12345 • Username: GCNWI (your troop number) • Password: fp2016 (not case-sensitive) • NUT-e: ashdonfarmsnute.com

  42. Get Ready…Get Set…Go! October 1-23 Girl Order Taking Period

  43. Ways to Participate • Internet/E-mail • In person via order cards/magazine forms • By Mail • Gift of Caring • Booths • 59 Minute Quick Start

  44. Proceeds • 15 % total sales for magazine/photo keepsakes and candy/nut items • Includes online, order cards and Gift of Caring orders • $2 per completed Reach Out Address Booklet • Limit one book per girl

  45. Rewards • Girl rewards separated into 2 categories • Nut/Candy Rewards • Magazine/ Photo Keepsake Rewards • Benefit • More rewards for girls • More possibilities for troop earning • Easier participation for all

  46. Service Unit Incentive = 25¢ Per case sold 100% of Fall Goal + 105% of Cookie Goal

  47. Rewards: Top Council Sellers Top 3 Nut/Candy & Top 3 Magazine/Photo Keepsake Council Seller • 2 Tickets to attend the B96 Jingle Bash • 1 ticket for the Girl Scout and 1 ticket for the chaperone • Concert date - December 10 • Meet and Greet with Jingle Bash Artist and Morning Show Host Showbiz Shelly and DJ Meg

  48. Rewards: Top Council Seller Top Nut/Candy & Top Magazine/Photo Keepsakes Seller • B96 Station Tour for 10

  49. Program Dates: October • October 7: Troop Manager: Add Girls • October 24-25: OPEN MIC NIGHT • October 24-25: Troop Manager Entry • October 26-27: Troop Managers submit paperwork • October 26-27: Provide support to TFMs • Review troop orders for accuracy • Review magazine order forms and Reach Out Booklets • October 27: SUFMs will be locked out of NUT-E at 11:59 p.m.

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